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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. Bring a warm winter coat to donate to individuals and families in need in our local community. Attending this Saturday’s football game?

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SMSsummit Speaker Interview with Sarah Barnes of Harvey Mudd College

Social Media Strategies Summit

At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. Time management!

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Why the Future of Social Community is Omni-Social

Convince & Convert

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. A commitment to moving beyond the hegemony of rented social community.

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? For instance, while we don’t know for sure what Lululemon is thinking behind the scenes, content like this 10K training tweet indicates that one of its goals is to be a source of fitness education and support for its audience.

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How the University of Newcastle uses Sprout to power their full funnel marketing strategy

Sprout Social

These days, you’d be hard pressed to find a university or higher education institution without a presence on social media. Regardless of which platform universities choose, social media enables universities to cultivate a sense of community for students and to engage with their alumni base.

Strategy 131
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The Evolution of our Social Media Team

Waxing UnLyrical

In the Fall of 2009, Education professor Alec Couros and I had a conversation about the seemingly endless number of ways social media could be used on campus. There are also thousands of University community members now participating in social media spaces … and they all have different needs. Image: MorBCN via Flickr, CC 2.0???.

Team 165
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First Steps Toward Becoming a 21st Century Educator | always learning

Buzz Marketing for Technology

First Steps Toward Becoming a 21st Century Educator. tools to develop professional learning communities for international school teachers, at an introductory level. The 21st Century Educator: Embracing Web 2.0 technologies to help me communicate, collaborate and connect with like-minded educators amazes and inspires me.

Education 154