Bill Hartzer

JANUARY 14, 2014

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. retailers, macys, tj maxx. social media. social media. Where will social media reside? There is space for where you can create a social experience on a new TLD.

Domain Name 86

Domain Name Airlines Insurance Microsoft 86

Convince & Convert

DECEMBER 13, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Storytelling in 2014 from Gary Vaynerchuk. But he was doing real work in social media and wanted to share his knowledge with people in a digestible format. Listen Now. The RSS feed is: [link]. Tweetable Moments.

Social Media 150

Social Media Content Case Study Retail 150

The Realtime Report

APRIL 10, 2019

The study to be published in the April edition of the INFORMS journal Marketing Science is titled “Social TV, Advertising, and Sales: Are Social Shows Good for Advertisers?”. Nielsen in 2014 estimated that 80 percent of U.S. Nielsen in 2014 estimated that 80 percent of U.S.

Study 79

Study Advertising Nielsen Retail 79

Convince & Convert

JUNE 25, 2013

While the majority of time spent on mobile devices is checking email, browsing social media sites or playing games – this leaves a crap load (see what I did there?) This type of behavior will ultimately lead to an increase in the importance of online reputation management, fair pricing and transparency from retail outlets.

Mobile 167

Mobile Retail Marketing Smart Phone 167

The Realtime Report

DECEMBER 19, 2013

And in 2014 total mobile ad spend is expected to nearly double, reaching almost £2.26 Related Stories Social Networking Stats: Half the UK Population Uses Social Networks, #RLTM Scoreboard Mobile Advertising: Younger Brits Show Higher Recall, Engagement Social Networking Stats: Amazon Is Top Retailer on Pinterest, #RLTM Scoreboard.

Mobile 142

Mobile Statistics Retail Advertising 142

The Realtime Report

JUNE 18, 2014

Influicity is currently working with a major retailer on a national activation, with 6 other campaigns in development. Related Stories Social Media News Ticker: Embed Tweets Within Tweets on Twitter, Instagram Expands Ads Outside U.S.

Influencer 183

Influencer YouTube Campaign Price 183

Buffer Social

NOVEMBER 20, 2018

As a graduate, he started selling a variety of salsas and spice mixes in local retailers — and this is where his passion for promoting a healthier way of eating really came to the fore. In 2014, Tommy’s Superfoods was born. Paid social media ads also played a part in the #ThinkVeggiesFirst campaign.

Hashtag 100

Hashtag Campaign Brands Retail 100

The Realtime Report

DECEMBER 27, 2013

What will 2014 bring for LinkedIn? Related Stories Social Networking Stats: Top 20 Most Viral Publishers on Social Networks, #RLTM Scoreboard Social Networking Stats: Facebook Accounts for 17% of Mobile Ad Revenue in US, #RLTM Scoreboard Social Networking Stats: Amazon Is Top Retailer on Pinterest, #RLTM Scoreboard.

Social Networking 161

Social Networking LinkedIn iPad Tumblr 161

Ignite Social Media

MAY 24, 2016

music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. Creating a unique branded hashtag will maximize brand exposure and garner momentum for a company and/or social media campaign.

Engagement 110

Engagement Brands Hashtag Eventful 110

Twist Image

APRIL 24, 2016

As expected, mobile was a beast, growing 66%, from $13 billion in 2014 to $21 billion in 2015. Non-mobile digital video advertising reached $4 billion last year, up 30% over 2014. The retail advertisers spend the most, and they are responsible for 22% of dollars spent. media agency. retail advertising. ad blocking.

Advertising 40

Advertising Automotive Retail Mobile 40

Pixlee

SEPTEMBER 3, 2020

In addition to Nike’s ad campaigns, the sportswear brand uses diverse models on their site and features a wide range of voices and backgrounds on social media. . Aerie, a sub-brand of American Eagle Outfitters, is a lingerie and lifestyle retailer that has made waves over the past several years with its inclusive advertising.

Brands 77

Brands Content Authentication Campaign 77

Waxing UnLyrical

APRIL 13, 2015

Why: “Smart brands have realized that socially savvy women can create compelling stories and content about their products and services, and that they have an interested audience,” said Aliza Freud as she talked about why more brands see women as influencers and more with Cynopsis in the summer of 2014.

Consultant 100

Consultant Retail Influencer Conference 100

Jeff Esposito

JULY 8, 2014

A few weeks back, I took the stage at Internet Retailer ‘s annual conference for the ecommerce industry to discuss social media and how marketers can do it right, but also how they can do it very wrong. Much of the value of social media lies within the data that is readily shared by its users.

Retail 41

Retail Conference Industry Social Media 41

Convince & Convert

NOVEMBER 12, 2014

In September, Guitar Center took home three top awards for their YouTube channel at CMI’s Content Marketing Awards 2014. To me, the James Hetfield video is the best piece of corporate media I’ve ever seen. So let’s look at some of their other numbers instead (as of November 2014): 100M+ viewers through TV (DirecTV in the U.S.

Video 155

Video Content YouTube Syndication 155

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. Holy Social! Listen Now. Tweetable Moments.

Curation 141

Curation Web 2.0 Case Study Social Media 141

Convince & Convert

OCTOBER 29, 2014

For example, according to our search on October 16, 2014, Jennifer Lawrence is the most popular actor, and also the fastest growing. Amazon is the most searched retail company and 50% more popular than #2, Walmart. While sales and marketing are more popular overall, interest in both PR and social media is rising.

Trends 152

Trends Google Sports Retail 152

Convince & Convert

JANUARY 24, 2014

Lauren Salazar , Director of Social Media for Weight Watchers , joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology. Listen Now.

Brands 131

Brands Message Boards Training Exercises 131

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. Social Media Stat of the Week: 86% of brands to increase video ad spend in 2014.

Committee 139

Committee Aggregator Social Media Film 139

Pixlee

APRIL 2, 2019

Now the company is looking to go full circle by expanding its retail footprint where it can provide in-person help to customers. The beauty brand Glossier has put social media and customer engagement at the center of its brand strategy. Madison Reed features happy customers to showcase the results of their product.

Strategy 59

Strategy UGC Hotels Marketing 59

Danny WhatMough

JULY 11, 2014

Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. UK retailer M&S announced disappointing quarterly results , blaming the companies new website. A great piece looking at the Adidas social media World Cup war room.

Sports 45

Sports Retail Analysis Metrics 45

Hootsuite

APRIL 11, 2022

Retail bots are reshaping social commerce, helping brands make big dollars selling their products and services on social media. Consumer spending via retail bots is predicted to hit $142 billion USD by 2024… a massive 4,971% increase from 2019’s $2.8 What is a retail bot? 9 ways retailers are using chatbots.

Retail 97

Retail FAQ How To Survey 97

Jeff Esposito

JULY 8, 2014

A few weeks back, I took the stage at Internet Retailer ‘s annual conference for the ecommerce industry to discuss social media and how marketers can do it right, but also how they can do it very wrong. Much of the value of social media lies within the data that is readily shared by its users.

Retail 20

Retail Conference Industry Social Media 20

Audiense

JUNE 23, 2016

Owning only 4% of the market in 2014, the brand put most of its resourced into its wearable athletic tech product and even sued market leader Fitbit at least three times. A good example of this is bed retailer Dreams, which just cut ties with Creature London after just a few months of working together.

Retail 87

Retail Review Advertising Project 87

Convince & Convert

JANUARY 6, 2016

As marketers, we usually prefer popular brands or companies (such as those in the food, digital, or retail sector) whenever we handle advertising campaigns. highlight to tweet) Don’t just stick to regular social media tactics or blogging. Promoting businesses on social media such as Facebook and Twitter is huge these days.

Strategy 60

Strategy Marketing Real Estate Campaign 60

Audiense

MAY 16, 2016

Porsche ’s prestigious brand has flourished on social media with an image-heavy presence, giving it an ample chance to connect with audiences that want to see both its modern technology and classic designs from its long heritage. Alissa Clauson , Porsche Audiense: How is Porsche’s social media team spread out?

Strategy 113

Strategy Automotive Campaign Social Media 113

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Devumi

DECEMBER 26, 2014

Since I wrote a top brands on Instagram article earlier, I think it is only appropriate that I also give you a best brands on Twitter 2014 review. The best brands on Twitter 2014. — Charmin (@Charmin) December 19, 2014. That truly makes them one of the best brands on Twitter in 2014. We're clog free.).

Twitter 100

Twitter Brands Airlines Hashtag 100

Sprout Social

DECEMBER 14, 2016

It might feel counterintuitive, but 90% of shoppers turn to social media for retail and often look for help with buying decisions. With that shift, consumers paved a new purchase journey for retailers to follow. At its most basic, social media is a marketing and sales tool. Evaluate Your Resources.

Retail 40

Retail Social Media Sports Construction 40

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

Examples 145

Examples Company Social Media Apparel 145

Hootsuite

SEPTEMBER 7, 2022

Black Friday is one of the biggest days of the year for online retailers, but it can also be one of the most challenging. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Customers expect deals and promotions from their favorite retailers. billion in sales. Build buzz.

Strategy 104

Strategy Discount How To Retail 104

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social media and blogs reach 80% of all U.S.

Social Media 229

Social Media Hubspot B2B Marketing 229

Kikolani

SEPTEMBER 17, 2015

In a society that thrives on social media, marketers must learn how to bring in new leads from the networks or risk falling into obscurity. Social media lead generation isn’t just cost effective, but it produces actual results; reducing costs by 45% and increasing revenue by 24%. The best part of it?

Social Media 60

Social Media Forums Discount Reddit 60

Devumi

AUGUST 12, 2014

I was recently tasked by another social media blog to look at the Twitter account of Dunkin’ Donuts. I worked through it by looking at their Twitter account, checking connections between social and web profiles, reading tweets, and viewing images from them and their fans. Connecting your social media and in store activity.

Social Media 74

Social Media Wikimedia Hashtag Retail 74

Viper Chill

AUGUST 27, 2014

Matt, from Southern California, is someone Diggy and I have been in touch with for all of 2014 and thought it’s about time we got him on the site to share his knowledge. I focused on SEO, PPC and social media when we started out. We quickly found social media to be a poor source of traffic for local businesses.

SEO 79

SEO Company Hotels Marketing 79

The Realtime Report

JANUARY 22, 2014

This is quite different from the more traditional retail schedule that pushes out products each season, and in limited amounts. Holiday told Twitter: “We’re not waiting to concentrate everything into one big media moment. American Apparel (@americanapparel) January 18, 2014. ” Consistently Engaging.

Apparel 161

Apparel Twitter Retail Case Study 161

Convince & Convert

MAY 20, 2014

We then filtered for the top 100 pages based on Average Engagement Rate per Day (Total Engagement/Fans/Days in period) for the period of April 15 through May 14, 2014. Only a couple ( Boom Social by Kim Garst and Volunteer Spot) would be targeting businesses vs. consumers. Other FB Pages in the top 10 and what we can learn.

Data 164

Data Facebook Retail Fashion 164

Ignite Social Media

JULY 19, 2016

As more media dollars are going to social, platforms such as Facebook and Twitter are constantly rolling out new social media ad formats to meet unique business needs. Here are some proven and upcoming formats that are expected to bring great results for retailers. Facebook Carousel Ads. Facebook Canvas Ads.

Social Media 60

Social Media Brands Retail Mobile 60