Mindjumpers

JULY 2, 2013

I have been looking into upcoming social platforms and came across Pheed, which for a while has created some buzz on the web and have been announced the breakout social media star of 2013. Pheed was launched October 2012 and was founded by a group of friends from the technology and entertainment community in Silicon Valley, California.

Social Media 266

Social Media Upcoming Platform Feed 266

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. In 2012, it was a free lunch for any brand that had a presence. For some big-name brands like Coca-Cola, social media wasn’t even on their radar and the biggest community about Coke was run by a loose network of happy customers.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Audiense

AUGUST 4, 2017

Forbes identified that the electronic dance music market , has grown by 54% between 2013 to 2016 2 highlighting the clear value this genre has brought to the music industry in recent years. Surprisingly, even though ticket prices for Tomorrowland have increased by 12% since 2012 the event managed to sell out in 40 minutes flat!

Influencer 131

Influencer Tourism Marketing Eventful 131

yMarketingMatters

FEBRUARY 10, 2014

Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. 89% of marketers stated that increased exposure was the number one benefit of social media marketing. Reduced marketing expenses. Increased traffic.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Convince & Convert

MAY 27, 2014

As content marketing explodes, so too, does the volume of noise. And, according to a global Nielsen Survey of Trust in Advertising conducted in September 2013 (58 countries), almost half (47%) of respondents said that humor resonates more than any content approach. To date, there haven’t been many great examples of humor in B2B.

Conversation 167

Conversation B2B Marketing GPS 167

Mindjumpers

MARCH 5, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Local community manager Kiran Larange shares his knowledge.

Social Media 200

Social Media Mobile MySpace Trends 200

Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. Influencer marketing and paid is another way to gain exposure. of brand’s audience.

Social Media 84

Social Media Trends Community building Hosting 84

Waxing UnLyrical

JANUARY 24, 2013

How can PR professionals harness the power of big data to support customer service, PR and marketing efforts? Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. There is no silver bullet, but we can provide some examples, based on recent experiences.

Data 230

Data Sysomos Sentiment Analytics 230

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace.

Mobile 225

Mobile comScore Insurance Sites 225

ProBlogger

JANUARY 6, 2013

Welcome to the 2013 edition of Bloggers To Watch. My work has changed a lot over the past year – I’ve been focused a lot on the Australian blogger community, and on curators – so this post is very centered on those communities. In early 2012, Gavin decided that he wanted to give cartooning a real chance.

Blogger 55

Blogger Twine Fashion Project 55

Waxing UnLyrical

NOVEMBER 27, 2012

Jen, you have no need to apologize; on the contrary, many thanks to you for being so committed to the #measurePR community! 11 for the last chat of 2012. 2013 will see us start anew! She apologizes for doing the recap late… yet here I am, posting it more than a month since this chat took place! Recap of #measurePR on Oct.

Analysis 198

Analysis Metrics Questions Communities 198

Kikolani

SEPTEMBER 13, 2013

An Introduction to Paid Search Marketing for Small Businesses – If you’re looking to boost your traffic, or you’ve lost your search engine rankings in one of the latest Google algorithm updates, then paid search marketing could be a good option for your business. Then give Commun.it Blogging / Content. Business / Career.

Marketing 126

Marketing Paid Search Mashup Forums 126

The Social Media Incubator

NOVEMBER 12, 2013

In what is becoming one of the most talked about Google algorithm updates since Google Penguin (2012) and perhaps the most comprehensive update since Caffeine (2010), Hummingbird is supposed to affect 90% of searches. It was rolled out in late August, 2013. No one noticed.

SEO 130

SEO Engineering Google Small Business 130

Ari Herzog

AUGUST 17, 2013

This visualization is for August 1, 2008 – August 17, 2013. This visualization is for August 17, 2012 – August 17, 2013. AriHerzog is a digital marketing and government professional seeking a position in community affairs. Do you see the three small orange dots in the bottom right of the above image?

Microsoft 119

Microsoft Metrics LinkedIn Project 119

Convince & Convert

OCTOBER 17, 2013

This campaign follows a successful 2012 Pin It To Give It, where the company secured over 7,000 re-pins, resulting in the donation of over 7,000 eyeliners to Look Good Feel Better women undergoing cancer treatment. For 2013, the board has been updated to include images of lipstick, women, motivational quotes, and more.

Campaign 132

Campaign Forums Curation Social Media 132

Mindjumpers

FEBRUARY 26, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Local community manager Kiran Larange shares his knowledge.

Social Media 113

Social Media MySpace Trends Energy 113

ProBlogger

DECEMBER 30, 2011

Kristi Hines is a freelance writer, online marketing consultant, and social media enthusiast that blogs at Kikolani. Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. He also has a talent for community engagement. I love his blog.

Blogger 52

Blogger Blogosphere Curation Case Study 52

Josh S Peters

JANUARY 15, 2013

It’s also recently emerged as the most important layer to Google with all of the content focused updates that came out in 2012 (and more rumored to be coming in 2013). I see both SEO and social media as being equal in the market place right now. As you can see every layer of the SEO pyramid plays into your social.

SEO 166

SEO Engineering Film Sites 166

Convince & Convert

APRIL 11, 2014

Bob’s son, Jerry, went to Central Europe with his mother and half-brother in 2012. In December 2013, Bob and Jerry were finally reunited. Ford and Jimmy Fallon have taken real-time marketing to a new level with the #fingersona4x4 campaign that arose in response to Jimmy Fallon looking for a new truck. It was that viral.

Automotive 143

Automotive Campaign Engagement Social Media 143

Idaconcpts

FEBRUARY 15, 2013

Gartner recently reported that smartphone sales in the fourth quarter of 2012 went up to 207.7 million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. Yelp has a huge community, and the reviews on the site are read seriously.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Twist Image

JUNE 6, 2013

On June 17th, 2013, Google in New York City will be hosting the official book launch for my second business book, CTRL ALT Delete. In speaking with Google, they suggested that we invite 10 loyal Six Pixels of Separation community members/friends to come along (and a bring a guest). online community. A special evening.

Google 111

Google Film Eventful Travel 111

Webbiquity SMM

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? My answer is certainly–yes!

B2B 191

B2B MySpace Startup Social Networking 191

Writtent Blog

APRIL 23, 2013

Despite the fact that it took the network 6 years to reach 50 million members , experts estimate that someone new creates an account every two seconds in 2013. It remains one of the best destinations for B2B marketers, due to the fact it’s niche appeal. Are you currently using LinkedIn tips for B2B marketing? Reach out Often.

B2B 107

B2B LinkedIn Tips Marketing 107

Kikolani

NOVEMBER 30, 2012

The Blogger’s Guide to Online Marketing – This is probably the best deal of them all. So much so that people just have to click on the link or retweet it out to their community. The 16 Most Important Social Media Updates of 2012 – Read about the biggest social media marketing updates from 2012.

Mashup 122

Mashup Resources Facebook eBook 122

Akamai Marketing

NOVEMBER 6, 2012

Its essentially relationship building with your community and audience. “Stop thinking like a marketer, sales person, ect. Just don’t write your blog post the same way you write marketing material. As of the 2012 Google update of Penguin, how the biggest search engine is viewing your website has changed.

Tips 175

Tips Hubspot Engineering WordPress 175

Diva Marketing Blog

DECEMBER 31, 2012

Traditionally, December has been Diva Marketing's Holiday For Small Nonprofits Series. It's a hope that perhaps before the year ends you'll reach into the your heart for one last 2012 donation. It's a hope that perhaps before the year ends you'll reach into the your heart for one last 2012 donation. An Inspiration to Volunteer.

Social Entrepreneurship 75

Social Entrepreneurship Organization Sports Project 75

Laurel Papworth

MAY 28, 2013

Yet, according to IBM’s 2012 Global CEO Study, only 16 per cent of CEOs are on social media. Given that more and more investors are responding to social media discussions, ignoring a direct-to-market channel is surely negligent? First published in The Australian May 06 2013 (paywall). Get ready, Australia.

Social Media 110

Social Media Insurance Training Social Networking 110

Convince & Convert

SEPTEMBER 6, 2013

This week: From ExactTarget , a free whitepaper entitled The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Listen Now . These ladies prove that time and again.

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Dave Fleet

FEBRUARY 16, 2016

Decline of community management (in some areas). Between 2010 and 2013 (or so), we saw things slow slightly. Meanwhile, the nature of others has been significantly changed by their shift from a focus on community to one on profitability. Decline of community management (in some areas). Less “social”, more “media”.

Mobile 105

Mobile Trends Compete Loyalty 105

Social Media Marketing

MARCH 29, 2013

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. Communicate a Larger Message One of the most-effective branded video campaigns of 2012 was produced by travel booking engine Expedia.

Engagement 167

Engagement Video Brands comScore 167

Pixlee

FEBRUARY 21, 2018

He added that the report should serve as a “cheat sheet” for the entire marketing-media ecosystem to learn how direct brands were altering consumer markets, and to help others in the consumer-brand value chain evolve to meet all brands’ and consumers’ shifting needs and desires. Madison Reed. American Giant. production.”.

Brands 41

Brands Content Apparel Curation 41

Waxing UnLyrical

MARCH 6, 2013

Disclosure, Oxfam America was a client last year and I had terrific fun working on the 2012 IWD campaign. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Right now, nearly one in eight people on earth go to bed hungry. Based in the Washington, D.C.,

Twine 246

Twine Brands Policies Campaign 246

ProBlogger

APRIL 19, 2017

I curated Bloggers To Watch column here on Problogger for four years and it is phenomenal how much has changed since I wrote my last post in 2012. Rather, it’s a list of bloggers that have sparked my interest and is heavily biased towards the marketing niche. Sujan Patel is a leading expert in digital marketing. Sol Orwell.

Blogger 49

Blogger Curation Blogosphere Case Study 49

Twist Image

APRIL 8, 2013

billion in advertising in 2012 , and while many were tough on the company in their post IPO performance due to a lack of mobile agility, the company has made some leaps and bound in the past short while to rectify the course in a post Web-browser world and changed that perspective around. communications. online community.

Banking 109

Banking Mobile Advertising Publishing 109

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Laurel manages massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Since 2005, Laurel has been teaching online community management at the University of Sydney and she has been managing virtual communities since 1989.

Course 102

Course Social Media Press Release Class 102

Buffer Social

JUNE 30, 2017

Community Support during World Tragedies. Twitter co-founder Jack Dorsey told CNBC in 2013 how that changed Twitter and the way people get news. I’ll never forget the digital marketing course I took in college that examined social media’s impact on the Arab Spring. Community Support during World Tragedies.

Social Media 111

Social Media MySpace Hashtag News 111

Myrland Marketing

JULY 6, 2018

Congratulations to Greentarget and Zeughauser Group for the release of The 2018 State of Digital and Marketing Content Survey, a refresh on their survey that serves to inform lawyers and legal marketers about the behaviors of in-house legal departments when it comes to their consumption of social, digital, and content marketing.

Survey 54

Survey Content Research Curation 54