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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. They are: earned, shared, owned and paid. We focused on this almost entirely.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. They are: earned, shared, owned and paid. We focused on this almost entirely.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. They are: earned, shared, owned and paid. We focused on this almost entirely.

Marketing 199
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Motives behind Lance Armstrong’s confession

Sherrilynne Starkie

Lance Armstrong at the 2005 Tour de France. Click here to start to receive my newsletter. Tom Cruise jumped on Oprah’s sofa, Whitney Houston confessed drug use and Rhianna admitted her undying love for her brute former boyfriend Chris Brown. None received the expected reputational boost from the exercise. Photo credit: Wikipedia).

Exercises 308
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220: What You Should Include in Your Email Newsletters

ProBlogger

What You Should Include in Your Email Newsletters (and Answers to 4 FAQs About Email). Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t sent one in months. 6 Reasons Why Your Blog Needs an Email Newsletter.

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Newsletters. Get the entire series by subscribing to this blog , and subscribe to my free newsletter here. December 2005. October 2005. September 2005. August 2005. April 2005. March 2005. February 2005. January 2005. chrisbrogan.com. Make Your LinkedIn Profile Work for You.

LinkedIn 279
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Evolution of Privacy on Facebook

Mindjumpers

I have found this chart that illustrates Facebook’s evolution of privacy from the early days in 2005 up until recently. During the last couple of years, Facebook’s default privacy settings have become more and more permissive – and often with great confusion to the users.

Privacy 185