Convince & Convert

JULY 31, 2012

Google may want to kill the social media management software business in the nest, so Salesforce, Oracle and the other acquirers of the big players don’t get too much of a foothold in the “platform of the future” and social CRM. Google doesn’t need to make money on Wildfire.

Google 165

Google Adwords Software Social Media Management 165

Convince & Convert

SEPTEMBER 11, 2011

While we’re on the topic of crimes against math, let’s examine Nielsen ratings, which are used to set prices for billions of dollars of television advertising in this country. So much so that people (presumably sober) proclaimed that this was the future of marketing.

Klout 161

Klout Nielsen Influencer Social CRM 161

Convince & Convert

OCTOBER 15, 2015

A top-level view on CX reveals that it best fits under the umbrella of your marketing department, which is why marketing typically controls the majority of the customer experience budget. Branded, personalized moments at each and every point of customer engagement are what market leaders are seeking. A Shift in Importance.

Tools 60

Tools Marketing Engagement Education 60

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design.

Marketing 124

Marketing Social CRM Conference Social Media 124

Convince & Convert

JUNE 10, 2012

As marketers try to determine appropriate resourcing, one of the big measurement and accountability challenges faced by social media is the anonymity inherent in most social data. But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data.

Social CRM 128

Social CRM Hubspot HootSuite API 128

Convince & Convert

AUGUST 16, 2010

I’d be honored if you’d sign up for the 3-2-1 and or The Social Media Messenger. The price is right, and if you hate them, you can bail out at any time. Ive founded 5 companies, and spent 15 years running digital marketing agencies. I'm really looking forward to this, Jay!

Newsletter 114

Newsletter Social Media Alltop Social CRM 114

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. It is one of the most famous social media tools in the market.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Net-Savvy Executive

MARCH 30, 2011

The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009. The Radian6 deal says a lot about interest in social CRM, or the integration of social media monitoring and customer relationship management.

Radian6 85

Radian6 Cymfony Alterian Jive 85

Convince & Convert

AUGUST 2, 2010

The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success. More from Convince and Convert You Are Pissed Off at the Wrong Guy Taking Consumer Reviews Viral with Facebook Are you spending enough on digital marketing?

Facebook 122

Facebook Social CRM Consultant MySpace 122

agora pulse

OCTOBER 26, 2020

Not one social media app works best for every organization. Factors like your publishing schedule, the size of your client roster, your marketing goals, the platforms you use, and your marketing budget all determine the best social media scheduling tool for your team. The Top 10 Social Media Management Tools.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Keyhole.co

NOVEMBER 30, 2022

Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. There are umpteen social media competitor tools in the market that give you competitor insights and enable you to improve your social media strategy.

Analytics 52

Analytics Social Media Tools Price 52

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation. It’s on JaneNation.

Social Media 127

Social Media Case Study Strategy Study 127

Keyhole.co

OCTOBER 19, 2022

Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. There are umpteen social media competitor tools in the market that give you competitor insights and enable you to improve your social media strategy.

Analytics 52

Analytics Social Media Tools Price 52

Convince & Convert

JANUARY 26, 2011

We made purchasing decisions based on traditional advertising (not known for its info-centrism), packaging, price, and word of mouth. But now, thanks to the advent of the Web, and then social media, everyone is an informed consumer. Email marketing has followed a similar trajectory. Beware the Invitation Avalanche.

Press Release 146

Press Release Foursquare Social Media Travel 146

Convince & Convert

MAY 18, 2011

Oh, I just heard one of them ask how to get to the market. Many of us accept it as the price we pay for so much free content. I’ll tell them we have good prices and give them a link to our site. I have great prices at my dealership. I’ll provide good customer support by asking if I can help solve the problem right away.

Twitter 124

Twitter Price Travel Buy 124

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. e-clincher.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Social games have become the online version of popular reality TV shows – having an astounding impact on our leisure and down time.

CSR 129

CSR Airlines Loyalty Hashtag 129

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Social games have become the online version of popular reality TV shows – having an astounding impact on our leisure and down time.

CSR 128

CSR Airlines Loyalty Hashtag 128

Convince & Convert

JUNE 7, 2010

But the stories and nuggets of insight make it well worth the purchase price and then some. This is the overarch… [link] #marketing [link] Jim Weldon Delivering Happiness Delivers Indeed: Yes, nice guys can finish first. Did Delivering Happiness rock me to my core?

Social Media 119

Social Media Strategy Review Consultant 119

Convince & Convert

SEPTEMBER 21, 2010

More from Convince and Convert The Key to Social Media Success is Just 2 Letters Should Facebook Dominate Your Social Media Strategy 3 Ways Facebook is Killing Your Website Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect (..)

Social Media 158

Social Media Radian6 Strategy SM2 158

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. Market interest has remained fairly strong since then. How does social CRM differ from traditional CRM?

Social CRM 195

Social CRM Tools Sample Samples 195

Keyhole.co

JULY 9, 2023

Even home bakers can click snaps of their delicious treats, be a famous face on social media, and run a full-fledged business. Social media marketing is an indispensable tool for both elite and common businesses and individuals. Using this social media analytics tool to its full potential might take a while.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. The range of Facebook usage is just 37% – 51%.

Social Media 150

Social Media B2B Strategy Consultant 150

Sprout Social

APRIL 28, 2022

These tools might include: Marketing tools (think: social, CRM, email). For example, consider how marketing messaging and creatives for campaigns require multiple steps, stakeholders and approvals. Bambu empowers your teammates internally to earn maximum on external marketing messages. Sprout Social.

Team 91

Team Tools Hubspot Collaboration 91

Convince & Convert

AUGUST 18, 2010

Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army? Of course, there are a ton of outstanding PR firms doing excellent work in social media, including all the folks I have the great privilege to work with every day here at Convince & Convert.

Questions 162

Questions Social Media Consultant Education 162

Convince & Convert

SEPTEMBER 24, 2015

Kyle Lacy is the Head of Marketing Strategy at OpenView Partners, a venture capital (VC) firm. Before joining OpenView, Kyle led the global content marketing team for ExactTarget and the Salesforce Marketing Cloud. How important content marketing is to the success of the businesses VCs invest in. In This Episode.

Strategy 60

Strategy Content Marketing Social CRM 60

Convince & Convert

FEBRUARY 19, 2016

This is episode one of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. To subscribe to the show go to [link] ).

Influencer 60

Influencer Marketing How To Report 60

Akamai Marketing

NOVEMBER 22, 2011

” Well, either my blog has some pull, or the survey they sent over the summer was put to good use because Sprout Social is growing up. I think its headed into the social CRM space, which we desperately need in the smaller-than-enterprise world. There was a long list of “Meh.”

Tools 149

Tools Social CRM Comparison HootSuite 149

Convince & Convert

MARCH 22, 2010

Over ~30 days, there are 24 sessions about everything social media , and because it’s totally virtual, one registration can cover your entire team or company, and you get access to a registrants-only Linkedin group and other networking opportunities. Thanks as always. Let me know what you think of the curriculum.

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

MAY 17, 2012

All-in-one view of social media channels. In-depth analysis of your social media marketing program. Price: Free for one Twitter account and one Facebook fan page. $39/month Pricing : 30-day free trial. $9/month Pricing : $1 for a 30-day trial. $5 5 for up to 5 social media accounts. Small budgets.

Social Media Management 164

Social Media Management Small Business Social Media Tools 164

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. And I still feel that way.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

SEPTEMBER 8, 2010

Approximately 10 years after having 67% of the search market, Yahoo! And that’s why your social media strategy must be tools-agnostic. And they never really pushed into the huge Asian market either. It never captured the social media market. Coincidental timing too, as Yahoo ! But back to MySpace.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

APRIL 12, 2012

That’s how you get a billion dollar price as a company like Instagram. There’s a sense that social media is actually mitigating negative word of mouth for these large customer service organizations. We were testing it in a couple markets. To me, that’s the hats off to the Instagram guys. Well played, sirs.

Hotels 119

Hotels Instagram Authentication Social Media 119

Convince & Convert

AUGUST 26, 2010

Pricing is quite reasonable for RowFeeder. Beyond that, pricing increases based on number of keywords and posts in $5 increments. It’s not the most full-featured solution available, but for the do it yourself data hounds, it’s a very nice addition to the social listening landscape.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

MARCH 17, 2011

Given that the future (and present) of marketing is multi-channel, multi-modal, cross-platform, and other hyphenates, why would an organization that theoretically “gets it&# create a siloed professional services firm to be – by definition no less – a one trick pony? The same thing happened in online marketing.

Advertising 119

Advertising Facebook Case Study Consultant 119

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Case Study Strategy Study 117

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Marketing Performance Management. Pricing: contact vendor for quote.

Tools 201

Tools Sample Samples Marketing 201