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Three Ways To Enhance Your Marketing Campaign


As many business leaders know, experiencing profound conversion rates and attaining ongoing expansion and elevation necessitate the implementation of a sound marketing campaign. To ensure that your marketing campaign is optimized to achieve tangible results, be sure that you’re implementing these three simple strategies. Keep Offline Marketing In Mind. Takeaway.

5 Ways to Market Yourself as a Professional Online


There are many ways you can market yourself as a professional online, which can lead to careers and connections you may never have thought possible. Business & MarketingDue to the nature of the Internet, people are able to network across great distances in order to create greater opportunities for themselves. Blogging. Professional Online Presence. Tweeting Updates. Video Content.

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6 Tips to Improve Your Business Writing


Business & MarketingThanks to email, people in business has to write intelligently every now and then. Unfortunately, that doesn’t automatically mean that everyone knows the ins and outs of proper business writing. Follow these six tips to instantly get better at crafting emails and other types of business copy. Clarity is the top priority in business writing. Write short sentences.

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5 Useful Tips for Working From Home


Business & MarketingAre you ready to quit the daily grind? Or maybe you’ve already become your own boss, but you’re struggling to match your old pace or worried about meeting your new quotas. Eliminate Distractions. The television is blaring from another room. The neighbors are mowing their lawn outside your window. History proved that his habit was right. Set Daily Goals.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

Gemalto’s “EMV for a Week Challenge” in Hawaii!


Business & MarketingBy now you should have already received a notice from your financial institutions about updating your debit or credit cards with EMV technology. Cards equipped with “chip” technology have played a key role in reducing payment fraud in many countries, including England where counterfeit card fraud on locally-issued cards went down from a high of 169.8

Recurring Revenue Is a Key Factor In Continued Business Success


Business & MarketingAs most business owners are well aware, a company’s earning capacity is integral to ongoing success. However, there is more to creating a sustainable business model than just turning a profit on those goods and services provided by your business. This is where recurring revenue comes in. What Is Recurring Revenue? How Can Recurring Revenue Help Your Business?

7 Tips for Managing Your Money More Effectively


These are all common tips given to first-time investors, so if you’ve never heard them before, you might want to do some homework about the proper way to utilize the stock market. Research has shown that even the pros have a hard time beating the market. Business & MarketingTurns out that [one in every three Americans] [link] lack a future financial plan. Set Goals.

Big Data for Small Businesses [Infographic]


This doesn’t mean that those small businesses can’t leverage publicly available big data to gain an edge in their markets. Business & Marketing big data big data for small business big data for small businesses big data infographic small business infographic One of the biggest tech buzzword from 2014 was big data. But what exactly is “big data”?

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Why Establishing Mentorship Programs is Essential for Large Marketing Agencies


While every marketing agency would have loved to have scouted Seth Godin or Brian Solis at a young age; the reality is that most marketing agencies wouldn’t have been able to benefit from such great talent. Too often, marketing agencies don’t have an adequate mentorship program in place. First, let’s take analyze the issue from the side of the young marketer.

3 Smart Ways to Amplify Your Online Customer Service


Business & Marketing customer service online customer service Customer service is perhaps the most important element of online business because poor human interaction can deter individuals from completing the transaction. The secret to customer service really does come down to treating others with respect, knowing the subject. Support Ticket Systems & Help Desks. Conclusion.

Report on “EMV for a Week Challenge” in Hawaii


Business & MarketingIn partnership with Gemalto, I spent a week visiting business across the island of Oahu using only a chip debit or credit card for payment. Three other personal finance bloggers joined me in investigating the state of EMV support in their communities. Get Coffee at a Local (Not Chain) Coffee Shop. Make a Purchase at a Big-Box store.

WordPress vs Drupal: Which CMS is Right for Your Site?


Business & MarketingMost websites these days have massive amounts of content that must be managed for the smooth functioning of the site. The role of this falls to content management systems, or CMSes. There are several free CMSes out there that are used all over the web. Two of the most popular packages are WordPress and Drupal. First, a little bit about both CMSes: WordPress. Sort of.

3 Tips for Finding Your Dream Job


Business & Marketing job hunting job search job search tips Whether you’ve been a part of the job force for years or you’re trying to find employment for the first time, you want to find a job that’s a great fit for you. Needs and preferences vary among job seekers, so a position that your friend is dreaming of might not be what you are searching for. Work Your Way Up.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

5 Financial Areas Where Small Businesses Could Use Some Help


Business & MarketingAirbnb, the world’s largest accommodation provider, owns no real estate and Uber, the world’s largest taxi company, owns no vehicles. Taking a cue from these successful companies, an estimated 3 million American professionals (see [link] consider home as their primary place of work, according to Telework Research Network. Financial Reports. Financial Statements.

4 Ways to Enhance Overall Business Efficiency Through Employees


This can affect everything from sales income to marketing expenses. Business & Marketing Improving business practices can strengthen the core of the organization. By implementing a few changes, greater efficiency may be possible. Although technology plays a prominent role in how the business performs, there are other aspects that you may want to consider. Focus On Strengths.

Infographic on Amazing Google Facts


If you wanted another Google fact, well here it is: in Russia, Google has less than 30% of market share! Between 50% to 60% of market share belongs to Yandex. Business & Marketing Google google facts google infographic If you saw The Internship starring Vince Vaughn and Owen Wilson, you would have learned a couple of amazing facts about Google. Enjoy the infographic!

Online Marketing 101 for Entrepreneurs


Past entrepreneurs used to rely on traditional marketing, such as billboard or newspaper advertising, but today’s platform resides squarely on social media. Business & Marketing entrepreneurs entrepreneurship Online Marketing When you’re a struggling entrepreneur, your business takes over your world as you try to boost your brand and broaden your customer base.

Jack Dorsey’s Speech at Disrupt 2012 [Full Video]


Business & Marketing inspirational video jack dorsey jack dorsey disrupt jack dorsey inspirational video jack dorsey speech jack dorsey techcrunch jack dorsey video“We probably need to change the name of this conference,” Twitter and Square co-founder Jack Dorsey said on September 10, 2012 from the stage of TechCrunch Disrupt in San Francisco. Photo Credit: Fast Company.

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5 Partnerships That Will Increase Your New Small Business’s Chance for Successs


Cross-Marketing Opportunities. Cross-marketing partnerships — if they’re chosen well and executed properly — can work wonders for your small business. A cross-marketing partnership gets your brand in front of more eyes, which makes it a win-win for everyone involved. Business & Marketing maximize profits as small business small businessReseller Services.

5 Ways to Create a Happy Office Culture


It may be necessary for companies to compete with each other for market share, but competition between coworkers is a bad idea. Business & MarketingWhen your office has a happy culture, you are more likely to attract and keep top quality employees. You can have the best looking office in the world, and it won’t do a thing if you do not respect your employees. Takeaway.

How to Use Foursquare for Small Business


Business & Marketing Social Media foursquare for business foursquare for small business how to use foursquare how to use foursquare for small business There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. At the same time, businesses can attract new visitors and build customer loyalty. billion check-ins!

5 Things to Do in Facebook to Make Professional Connections


When you’re marketing yourself as a professional, it should be this page that is used. Market yourself in social media today; you never know what will happen in your business tomorrow. Facebook is one of the most popular social media sites on the Internet. However, it takes more than handing out your personal profile to others in order to secure this professional network. link].

Top Ways to Utilize Mobile Marketing and Payment Options Today


The prevalence of smartphones, in particular, has really led to a variety of new marketing and sales techniques that are beneficial for both customers and businesses. Use Specialized Marketing Strategies. The development of mobile marketing and payment options also makes it easier than ever to market effectively to current and potential consumers.

Is Your Logo All It Could Be? [Infographic]


You also need to consider who you’re directing your marketing toward, how well your symbol will stand out, whether or not the theme has been overdone or fits into a current trend, and how memorable the resulting logo will be. Business & Marketing This one symbol can deliver a message, provoke an emotional response, or trigger quick and useful associations in your customers. link].

How to Use Powerful Content to Snare New Customers


This means you need to invest in strategic planning when it comes to content marketing. You need to think of your content in terms of marketing and come up with powerful ways you can make content persuasive. Business & Marketing content customers powerful contentGreat content is an asset to any website. Strategic Thinking. Persuasion. Make it Special for your Customers.

Are You Measuring Your Social Media Efforts?


With social media monitoring you can see which of your marketing strategies are the most efficient so that you can refine them and have a more direct approach to social media marketing and advertising rather than potentially waste your time, energy, and money on approaches that aren’t effective. What Do You Need to Monitor? What’s Your Budget? Additional Questions to Ask.

Three Simple Strategies To Make Your Business A Money Magnet


These individuals are well-versed in designing and implementing detail-oriented, results-driven marketing campaigns that will continually connect you with your target audience. Business & MarketingThese days, many business owners are looking for clear, effective strategies that they can implement to increase their conversion rates. Start Networking. Hire A Digital Agency.

Four SEO Tips for WordPress Websites


Most of these will provide you with the ability to enter important keywords for each page whilst you’re editing it, doing this will improve the quality of your SEO marketing no ends. About the Author: Bough SEO is an SEO marketing company based in London, England. WordPress is the world’s most popular content management system. Optimize Your Page URLs. Get an SEO Plugin.

Mind mapping: “What’s in it for professionals?”


marketers. What is mind mapping? To some people, mind mapping is a place of wonder where thoughts are meant to be discovered. To others, it is a creative playground where you are never too old to play with your ideas and never too young to reach beyond your potential. In other words, mind mapping is about your thought process. Who is mind mapping for? health professionals. lawyers.

The Rise Of Hispanics On Social Media


While the Hispanic community has been included in those marketing campaigns, few have been directed right at them. trillion market is nothing to be sneezed at. The Hispanic community is already a marketing force to be dealt with. Businesses and marketers should be asking, “What does the Hispanic community already have that we can build on?” Image Credit:

4 Simple and Easy Email Marketing Providers


Email marketing is seeing a bit of a resurgence lately. An effective email marketing campaign can create lucrative results when used properly. The best way to do that is get acquainted with the various email marketing providers to see which one will be the best fit for your needs. Campaign Monitor markets to designers and their clients. Mail Chimp. Used By: Angry Birds.

4 Tools to Streamline Your Social Media Outreach


Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. But for those services to be effective, the ‘word’ has to be worth talking about. Here are four worth considering.

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The Creative Power of “You’re Right” and the Destructive One of “But”


Business & Marketing creative power destructive power destructive power of but you are right you''re right I’m in the lucky position of having a career that involves interacting with lots of people in the daily basis. Through talking with some very interesting and smart people, I have picked up a couple of great tips. Their culture was all about getting things right. “But….here

Why Businesses Need Local SEO Optimization


This provides an interesting insight to online marketers on what regions will require more time and budget. However, as the presented top 10 list of nations interested in SEO ranking shows, Canada has one of the most competitive SEO markets in the world. In July 2012, Google Insights indicated that every second 3.5 people looked up SEO on Google. This means that 9.1 Takeaway.

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5 Tips to Create a Job Based on Your Personal Knowledge


Finding a decent-paying job you enjoy in today’s market can be tough. Not every idea will be a marketable one. Then consider whether the market can benefit from another such business. Follow forum and online discussion to discover your potential market’s biggest concerns. Business & Marketing entrepreneur entrepreneurshipDevelop a Plan.

5 Sites to Boost Your Local SEO


If a business wants to rank for competitive search terms in their local market, they can normally benefit from backlinks from sites that boost local rankings. You can learn more about their Web marketing and Web design/development services at While each area and type of business is different, below are five great sites to boost your local links. Foursquare.

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8 Tips for Using QR Codes in Marketing


Here are 8 tips for using QR codes in your marketing campaign. Know Your Target Market. Business & Marketing marketing with qr codes qr code qr code management qr codes marketing tips for using qr codes tips for using qr codes in marketing tips using qr codesUse QR Codes for Contact Information. Always Provide Quality Content. Make it Natural.

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