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Balancing social resources across multiple business lines

Sprout Social

I interviewed Dan Levey, Social Media Manager and Team Lead at Nelnet, to learn how his “small and scrappy team” balances their limited resources across a wide range of business lines. He explained the relationship building and resource prioritization required to manage multiple accounts effectively.

Resources 103
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How AI insights improve decision making

Sprout Social

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. What are AI insights?

Sentiment 112
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Google Adds More Insights to its 'All In' Marketing Accessibility Resource

Social Media Today

Google's 'All In' mini-site provides tips and insights to improve marketing accessibility.

Google 171
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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. The economy (16%) and analytics (12%) trail considerably at second and third.

Research 257
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Yes, Facebook Audience Insights Still Exists

Jon Loomer

Is Facebook’s Audience Insights Tool still available? Audience Insights * is * still available, though somewhat “rebranded” It looks very different from the previous version of the tool. A quick background: Back in early 2021, Facebook announced that their Audience Insights tool would be removed.

Facebook 217
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Managing Priorities, Projects & Tactics with Limited Resources

Oktopost

Episode Summary Managing priorities, projects, and tactics with limited resources has become a common challenge faced by many modern-day marketing leaders. He talks about the importance of measuring initiatives and gaining insights in order to craft the next creative endeavor. Want to hear more from renowned B2B marketing leaders?

Project 118
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Meta Ads Benchmarking for Personalized Insights on Performance

Jon Loomer

Next, click on Personalized Insights. The post Meta Ads Benchmarking for Personalized Insights on Performance appeared first on Jon Loomer Digital. Factors like country, objective, and industry all matter. You need better context. You might not know this, but such information is available. Where Is It? Click “See Report.”

API 147