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Facebook Launches a New Social Network | Social You Should Know

Ignite Social Media

This week we see Facebook release a brand new social network aimed at white-collar enterprise workers, proof that Messenger bots are going to be the latest rage (whether we need them or not), and data showing us how many users are viewing Instagram Stories. All of this, in this week’s Social You Should Know.

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

To compete on the same level but with a smaller budget, you have to market smarter. If there isn’t a competition in your industry or there’s no way you can compete in one, hosting your own unique competition creates buzz as other businesses scramble to win your award. It’s not just another social network.

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The role of AI in creating a more human customer experience

Sprout Social

For example, alcoholic beverage company Diageo uses AI to get real-time forecasts of customer demand, commodity prices and creditor payments. Optimize pricing based on demand Forty-five percent of business leaders say that AI and ML will be critical for building dynamic pricing models in the future.

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How to build a competitive analysis report with examples and tools

Sprout Social

Keep track of your competitors’ social strategies, find out what’s working in your market and learn how well customer needs are being met. Compare your product offerings Compare your product to your competitors for quality, price, customer service and other areas to reveal your differentiators.

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How to analyze customer reviews for brand insights

Sprout Social

Price may be an important factor but product quality, after-sales service and how competing brands compare, are important too. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant.

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Brand experience: Why it matters and how to build one that works

Sprout Social

Customers who truly feel connected to a brand tend to be less price sensitive because they value quality over price. In addition, you’ll need to know your target audience’s purchase motivations, buying behavior and opinions on competing brands. They also contribute to a recurring sales revenue model.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.). Social Media Monitoring.

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