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Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. , so that others might gain insights for their own community efforts.

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How Online Travel Agencies can be More Like Amazon

Pixlee

Online travel agencies (OTA’s) were extremely innovative in their genesis, but now, their user experience is starting to fall short. Online travel agencies can learn from Amazon’s checkout process by reprioritizing the consumer experience, especially at checkout. Connected Customer Experience for Mobile. Smart Tools Integration.

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How AI insights improve decision making

Sprout Social

By analyzing historical information, AI tools can forecast outcomes, offering a clear view of customer preferences and potential market shifts. This comprehensive analysis, which can be conducted in multiple languages, helps the bank identify essential improvement areas, such as mobile banking, fees and branch services.

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A First-Class Guide to Social Media for Travel

Sprout Social

From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. In fact, of those who use social media to research travel, only 48% followed through with their original plans. Travel Social Media Basics: Do Your Research.

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A PSA From The TSA On Instagram: #TSACatch Shows Photos Of What Not To Pack

Convince & Convert

The TSA is nearing its one year anniversary of using Instagram to educate travelers on what not to pack by featuring photos of real items confiscated from airports across the country. The goal of the account is to engage with travelers and use photos to reinforce items on the prohibited list. Think again. There’s an app for that.

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The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Let’s get started!

Groups 111
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Twitter ecommerce: How to embrace the next social shopping frontier

Sprout Social

This free, mobile-first feature aims to convert brand enthusiasts to buyers on the platform. You can also track which user profiles engage with the drop to inform future advertising and marketing initiatives. Check out the great #BlackFriday deals we have on our amazing Anti-theft Water Resistant Travel Bags & Accessories.

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