Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha.

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Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. In this guide, we will define social media moderation and how to leverage it to communicate during global movements. Social and world events impact your presence and community. What is social media moderation?

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Eventful Social Media How To Sports 115

Hootsuite

SEPTEMBER 24, 2022

If you are a national brand, turn the spotlight back on the First Nations communities. If you own a clothing company, please don’t print a batch of orange shirts and sell them for profit. How can brands work with Indigenous content creators? Yes, September 30 is a sombre day of remembrance. But we don’t want pity.

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Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

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Sprout Social

JANUARY 19, 2023

This type of identifying information is a gold mine for third-party data companies and marketers—and criminals who can collect, abuse and monetize the data. But there are some blockers preventing an inclusive experience that even major tech companies are still trying to resolve. If you can’t afford it, you can’t participate.

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Janet Fouts

FEBRUARY 11, 2013

” Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. Some are analytical thinkers and know how to extract ROI from a stone.

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BeingOptimist

JUNE 20, 2021

It is also growing due to our reliance on software and this is what is creating the high demand for software engineers that is being experienced right now. If you want to be a part of the future by becoming a software developer, here is a guide on how to do just that. Learn How to Supplement Your Knowledge. Map Out Your Goals.

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Software How To Repository Project 52

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Building a New Kind of Cruise Community. Guest Post by J.D.

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The Realtime Report

MAY 16, 2020

Caffeinated: How to Run a Coffee Shop Successfully. If you want to open one up and learn how to run a coffee shop successfully, you are in the right place. Before making your final decision on a location, spend time in the area and get to know the community if you are not familiar with it yet. Online Presence Is Important.

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How To Training SEO Engineering 103

Mindjumpers

NOVEMBER 7, 2014

The book tells you how to develop, implement, monitor, and optimize strategies and tactics for developing a strategic plan. The plan should encompass content, platform, and community management – and put a great deal of focus into the interdependent elements of search and social together. Some questions to consider: Search.

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SEO Engineering Communities Advertising 252

Buffer Social

MAY 4, 2022

Sharing this content will not only attract more customers, but it can also open a dialogue with your existing followers, creating a stronger online community. Blog posts, however, are the perfect medium for an in-depth look into your company’s principles as you can expand about your goals and aspirations as an entrepreneur.

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Keyhole.co

FEBRUARY 3, 2024

Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. So, let’s take the next section to analyze how to do a complete 360-degree measurement of your share of voice with quantitative and qualitative data. How to do that, you ask? But that’s not all you can do.

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Social Media How To Metrics Sentiment 59

Convince & Convert

DECEMBER 29, 2017

If you’re struggling with how to use social media in your prospect outreach because your audience seems unreachable, keep reading. Here’s a look at a powerful story of how NetApp and Cisco, along with partners, overcame similar challenges in order to increase FlexPod’s digital presence and engage with its technical audience.

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agora pulse

AUGUST 12, 2020

Need to learn how to use Pinterest for business? From introducing brands to new customers to selling products and growing loyal communities, Pinterest is designed to help companies of all kinds grow. Pinners Use the Site as a Search Engine. In fact, many users rely on Pinterest as a search engin e.

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Sprout Social

JANUARY 12, 2022

In this guide, we’ll show you how it’s done. How to build a word of mouth marketing strategy: 8 tactics and examples. Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Search engines? What is word of mouth marketing, anyway?

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Later

JUNE 28, 2021

For a long time, LinkedIn was considered a job search engine. Unlike consumer-facing companies, which have broad audiences and can market to the masses, B2B companies (such as software, manufacturing, or even advertising businesses) have a more niche audience. Optimize Your Company Page. But not any more.

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Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. Imagine the boost these community-centric Groups give to your LinkedIn marketing. We will also walk you through how to join groups on LinkedIn as well as how to create a group on LinkedIn. This creates a robust community within LinkedIn.

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Later

FEBRUARY 16, 2021

With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips. Ready to learn how-to create a social media strategy for small business? How to Create a Social Media Strategy for Small Businesses: Define Your Social Media Strategy.

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Small Business Social Media Strategy UGC 85

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

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Buffer Social

MAY 25, 2023

Josh earned his founder title with Referral Rock , a software company that eases the process of collecting referrals. ” He shared an example of a project for his company Referral Rock to revamp its homepage. You can't rely on algorithms for visibility once you manage a list or a community.

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Social Media Content Newsletter How To 83

Janet Fouts

DECEMBER 9, 2012

I don’t know about you but I’ve gotten more than a dozen invitations to Google+ communities in the last couple of days. In case you’re not aware of what that means, Google+ launched a new feature, Google+ Communities on Dec 6. Add to that the very important fact that anyone can create a Google+ Community.

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Sprout Social

OCTOBER 31, 2023

Read on to understand the mechanics of AI writing prompts and how to craft them for the best results. For example, “What is the impact of building strong communities on social?” How do AI prompts work? AI prompt engineering depends heavily on natural language processing (NLP). What are AI writing prompts?

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Convince & Convert

FEBRUARY 18, 2016

Topcoder is a community of designers, developers, and data scientists who specialize in design and technology. This community develops enterprise-level work for some of the biggest companies in the world. In This Episode: How to serve two audiences at once. How to effectively build and nurture a community.

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Communities Engagement Crowdsourcing FAQ 60

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. A blog analysis and monitoring company, more than 175,000 blogs are published daily and 1.6 A friendly company is always remembered.

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Blogger How To Tips WordPress 90

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. Most importantly, however, is the role the emerging technology puts on the business owner who is tasked with finding out how to make an impact in this evolving landscape. How do you do #1? It doesn’t end there, though.

Communities 170

Communities Marketing MySpace Yahoo 170

Social Media Strategies Summit

JULY 14, 2022

How many people are on your team, and where does it sit within your agency? I am a Consultant working with PE funds seeking to invest in businesses or directly with companies seeking to raise capital. Leveraging your community of students or employees can be very powerful! Please briefly describe the structure of your team.

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Education Case Study Overview Upcoming 205

Buffer Social

FEBRUARY 21, 2018

With the shift in social media usage in the recent years, closed communities such as Facebook Groups and LinkedIn Groups might be the next best way to engage your audience. In this post, we’ll explore why your business should have a LinkedIn Group and how to create and manage a successful group. Read on to find out more.

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Groups Groups LinkedIn Template 109

Later

JULY 22, 2020

So if you want to tap into a community with strong purchasing power, growing a following on Pinterest is a great place to start. To help you get started, we’re sharing our top 8 tips to get more followers and strengthen the sense of community around your brand: How to Get More Followers on Pinterest #1: Have a Clear Purpose.

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How To Communities Collaboration Platform 58

Akamai Marketing

MARCH 23, 2011

Now, here comes the beef: it transitions nicely from the philosophical to the action plan with a concise roadmap called FLIRT, an apropos acronym according to the authors since flirting is “pulse raising, human and engineered to impress.&# Understanding the needs of humans, rather than computers is the essence of Wikibrand success.

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Oktopost

MARCH 20, 2021

The pandemic has left many companies feeling like they need to make up for lost time this year. More specifically, your company will need to adopt an agile and creative approach to strategic growth, a process commonly known as growth hacking. The caveat is, growth hacking only works if your company is open to experimentation.

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Strategy Metrics Process B2B 144

Small Business Mavericks

NOVEMBER 5, 2014

Charitable community involvement with a local organization encourages your neighbors to be involved with your business on a personal level. Charitable causes your company supports help people who also support that cause identify with your organization. People don’t function in isolation, we function in community.

Conversation 107

Conversation How To Guidelines Small Business 107

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. The company used Promoted Video Pins targeted to the search phrases furnishing a home” and “first-time homebuyer.”. The campaign resulted in a meaningful brand lift for the company and its products.

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Techipedia: Tamar Weinberg

DECEMBER 13, 2011

Onsite optimization of websites is the most important factor in ranking better in search engine results. Bolding and italicizing text within paragraphs will show importance of the phrase to search engines. Cloaking content is a very risky practice which will get your website heavily penalized by search engines. Scary, isn’t it?

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Convince & Convert

DECEMBER 7, 2010

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

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Skills Communities Collaboration Organization 125

Techipedia: Tamar Weinberg

NOVEMBER 13, 2012

When we’re out speaking to companies or at conferences about these Pioneers, our talks are anchored on what made these stories the most compelling, and what advice they have for the next generation. Think about how Google became so successful. There were search engines before Google and there were PPC platforms before AdWords.

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Techipedia: Tamar Weinberg

APRIL 17, 2012

If not, there are video production companies who can do it for you and not necessarily at a killer expense. Find a handful of production companies and compare their prices, what they are offering, and ultimately, their attitude; you want to work with the team that shows almost as much enthusiasm as you for your project. Be creative.

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Sprout Social

APRIL 11, 2017

Community hashtags. Branded hashtags are specific to your company. One benefit of branded hashtags is they can be tied back directly to your company. Then the company Regrams some of the best photos onto their own feed. Community Hashtags. So the next question is, how do you actually come up with your hashtags?

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