Meta Partners with Popular Mobile Apps for New End-of-Year Stories Collaborations
Social Media Today
DECEMBER 17, 2021
The collaborations provide more TikTok-like creative functionality, which could help to keep users within Meta's apps instead.
Top Video Marketing Trends of 2024
Social Media Strategies Summit
MARCH 1, 2024
more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Shift Toward Vertical Video Over the past five years, mobile devices have accounted for more than half of global internet traffic , peaking at almost three-fifths of traffic in mid-2022.
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10 ways the Sprout Social mobile app lets you manage social from anywhere
Sprout Social
DECEMBER 3, 2020
There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.
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Top B2B Brands on Social Media
Social Media Strategies Summit
FEBRUARY 13, 2020
With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.
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Samsung’s Social Media Strategy: Widespread Reach With Curated Content
Keyhole.co
NOVEMBER 27, 2023
But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. million Samsung Mobile on Instagram: 1.4
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6 Ways Emerging Technologies Are Set to Change the Use of Social Media
SocMed Sean
JULY 23, 2018
Maria writes for a variety of blogs and today she shares her thoughts on how a variety of emerging technologies could potentially impact our use of social media, including Facebook, Twitter, and YouTube. Let us look at the few technologies which will shape social media usage in 2018 and beyond.
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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact
Keyhole.co
NOVEMBER 21, 2023
In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. million LinkedIn: 17.6
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Understanding and exploring core social media features
Sprout Social
FEBRUARY 6, 2023
With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.
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Monday Social Media News Roundup: Week of October 23rd
Buffer Social
OCTOBER 23, 2023
Get the need-to-know highlights from the social media industry that happened the week of October 16-20. Monetization Feature: 'Work with Artists' A new feature facilitating collaborations between creators and artists opens monetization avenues. Read more Teen Digital Behavior Insights A study revealing that most U.S
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Social media stories: Your guide to all social media story platforms
Sprout Social
JUNE 30, 2021
Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories?
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2023’s Top 11 Social Media Management Tools For The AI Age
Keyhole.co
SEPTEMBER 12, 2023
Social media dominates our daily lives for varying reasons like entertainment, news, or shopping. You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience. That’s why you need a stack of reliable, scalable, and intuitive social media management tools.
The best brand marketing we’ve seen on social media in the last 5 years
Sprout Social
MAY 10, 2022
Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. Nearly one in two businesses consider social media their primary channel for external communication while 58% anticipate it becoming their primary channel in the future. What is brand marketing?
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How to Develop a Social Media Policy for Employees in 2020 and Beyond
Oktopost
JUNE 4, 2020
A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. Use of company social accounts.
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Snapchat: An Emerging Platform for Teamwork and Collaboration
Waxing UnLyrical
FEBRUARY 24, 2016
While Snapchat has been used for brands and other public relations campaigns, it can be used for collaborative and teamwork efforts as well. Here are some ideas to consider for how to use Snapchat for collaboration and teamwork feedback: 1. How have you used Snapchat for teamwork and collaboration? Customer Service.
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The Ultimate Guide to Social Media Live Streaming in 2020
Hootsuite
APRIL 22, 2020
Today, we can count on social media livestreams to give us that what’s-going-to-happen-next magic on a more intimate scale. Armed with a smartphone and a social media account, anyone can be the director of their own live spectacular. Social media live streaming is dynamic, authentic and engaging.
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China: The State of Social Media
Mindjumpers
DECEMBER 11, 2012
After being involved in the collaboration between the IT University of Copenhagen and Peking University, he has been living and working in Beijing for the last couple of years. The Chinese social media landscape is vast and bubbling with innovation. This blog post is the first part of two on the state of social media in China.
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Top 6 Best Social Media Platforms for Financial Services
Oktopost
SEPTEMBER 13, 2022
Social media for financial services is a rapidly growing sector. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. billion in 2020.
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Seven Essential Digital Marketing Tips for 2021 (And Beyond)
Webbiquity SMM
JUNE 1, 2021
Engage with prospective customers on social media. Staying connected with your customers and sales prospects, via email and social media, is critical. But for your social media activity to successfully yield results, you need to do more than just broadcast content. Don’t rely on Gmail here.
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How to Create an Employee Engagement Social Media Strategy: Tips and Tools
Hootsuite
APRIL 12, 2021
An employee engagement social media strategy doesn’t have to be complicated. Simply involve employees in your social strategy to keep them more engaged at work while extending your social reach. Getting employees involved in social media allows you to reach your market through the voices they are most likely to trust.
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12 Best Social Media Automation Tools For The AI Age (2023)
Keyhole.co
SEPTEMBER 12, 2023
Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59
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Social Media Trends, Prospects, and Challenges in India
Mindjumpers
DECEMBER 9, 2015
Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.
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Social Media Hitchhiking: Audi Sends College Student Cross-Country Using Only Digital Networks
The Realtime Report
AUGUST 20, 2012
University of Pennsylvania grad student and blogger Lindsay Rule recently hitchhiked across the US using only social media and online networks, as part of a partnership between Architizer and Audi’s Urban Future Initiative. According to Rule, ”This would have been impossible without social media.”
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Social Media Updates: November
yMarketingMatters
DECEMBER 6, 2015
Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. The new Google+ puts Collections and Communities in focus, making Google+ simpler and more mobile friendly. NOVEMBER TIP: Advertise in Social Media!
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4 Invincible Ways Mobile Apps Fuel Business Growth
Convince & Convert
OCTOBER 28, 2015
Mobile apps opened vistas of opportunities for small businesses. Today, from customer relationship management to documenting expenses to facilitating payments, mobile apps are playing an increasingly significant role in fueling business growth. Here are some of the most important ways mobile apps can fuel business growth.
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Baby Boomers Get Connected with Social Media
Idaconcpts
APRIL 1, 2011
As social media networks have been assimilated by younger generations, it was only a matter of time until the older generations would catch up. From the table above, it can be clearly seen that there is little room for growth for social media in the Millenial and Generation X age groups. Here are 2 potential causes.
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Monitor & Engage Anytime With Facebook & Instagram Push Notifications on Mobile
Sprout Social
MARCH 13, 2017
Social media is 24/7. It has become second nature for consumers to turn to social networks like Facebook and Instagram on their morning commute, during the day while on-the-go and even as they wind down in the evening. Keeping Brands Engaged on Mobile. Take the Smart Inbox On-The-Go. Focus on What’s Important.
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63 How to create mobile-friendly content with Google’s AMP
Socialmedia.biz
JANUARY 17, 2017
How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Google is placing more and more emphasis on speed and mobile friendliness.
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13 of the Best Free Social Media Management Tools
Later
FEBRUARY 18, 2020
Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.
Interactive Social Media: Add Your Favorite Tune of 2012
The Realtime Report
DECEMBER 31, 2012
Social marketing solutions company Hyperactivate.com has created “the world’s first social media music mosaic” — powered by Spotify, the project aims to share everyone’s favorite tunes in 2012 via an interactive, social media collaboration.
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This Week in Social Media – 5/8/2013
Social Media Marketing
MAY 8, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. What''s next for social?
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Social Media On The Farm: Crisis Management, Market Research, Education And APIs
The Realtime Report
AUGUST 27, 2012
As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009. Using social media and video to promote it, they generated $10,000 in the first 10 days, as reported by Grist.
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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started
Social Media Strategies Summit
APRIL 8, 2021
Instagram is the world’s fifth-largest social media site. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. First off, bear in mind that Reels are mobile-only. Tag friends or collaborators.
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AgoraPulse Ultimate Review: Is it Worth It?
Ignite Social Media
OCTOBER 24, 2022
AgoraPulse is a social media management tool that gives you the ability to track all your social media activity in one place. It’s an effective way to stay on top of your social media presence and make sure you are engaging with your audience regularly. Here’s the AgoraPulse ultimate review for you.
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How to Create a Social Media Business Continuity Plan
Oktopost
MAY 11, 2020
Social media offers a multi-functional and useful channel for communications. Especially in today’s increasingly connected world, the smart implementation of social media in your business continuity plan can make or break a business. But how does social media fit in a business continuity plan?
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How To Track & Measure Hashtag Performance On Social Media?
Keyhole.co
MAY 3, 2023
For example, if you were a national Mexican restaurant chain, you might want to find the most influential people that regularly post on #TacoTuesday, as they’re a natural fit for a collaboration. Devices and Apps – Track your engagement on mobile vs. desktop to tailor your content to the most common audience.
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9+ Ideas for Your Next LinkedIn Carousel (+Examples)
Buffer Social
DECEMBER 14, 2023
Here are two creators who have mastered the art of sharing industry news through LinkedIn carousels: Girl Power Marketing uses a distinct tone of voice and visual branding to share important social media updates. Here are some examples of great zero-click content pulled from existing media.
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A Look Back: What to Look for in Your Next Social Media Director Hire
Direct Marketing Observations
SEPTEMBER 29, 2015
About four years ago I wrote a post/checklist on what you should require when you hire your next social media rockstar. Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? Could you build a sound business strategy for a client around social media?
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17 Tweetchats for Social Media, Marketing and PR folks
Direct Marketing Observations
MAY 7, 2010
I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well. 2) #4change is a monthly tweetchat on how social media is helping to create change.
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3 ways to manage Instagram DMs and avoid inbox overload
Sprout Social
JUNE 7, 2021
However, overwhelming message volumes, inefficient workflows and a lack of structure can prevent social media teams from making the most of this engagement—and even hamper response times. Because social media team sizes and roles can vary, effective collaboration and clear responsibilities are essential.
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The Nominees For Best Social Media Work – The Bees Awards
Mindjumpers
OCTOBER 27, 2010
Tweet We have in earlier posts written about The Bees Awards; the first international social media award show. We’re in a collaborative partnership with Bees Awards and are following the competition closely. And the jury has got plenty of social media work to evaluate – from all continents and 21 countries.
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7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]
Pam Moore
DECEMBER 21, 2020
· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?
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8 Predictions for Social Media Marketing in 2022
Pixlee
DECEMBER 15, 2021
billion people use social media globally, and it is only predicted to increase to a massive 4.41 When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. billion in 2025? Trends to Watch in 2022. from 2021 through 2028.
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Social Media Guru Job Opening
Bill Hartzer
FEBRUARY 24, 2011
TouchStorm , a leader in online editorial video, has a job opening for a social media guru. Here is the job description, as recently forwarded to me: Social Media Guru, TouchStorm. Social Media Guru. Craft and implement social media promotions for brands. 1-3 years managing a social media team.
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14 TikTok tools to amplify your social video strategy
Sprout Social
SEPTEMBER 13, 2022
Sprout Social. Sprout Social is an all-in-one social media management platform that helps you make data-driven decisions to improve your social media strategy. Tracks your performance and your competitors across multiple social media accounts so you can see how you measure up. Analisa.io.
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