Convince & Convert

MARCH 18, 2016

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. According to a survey by ScanLife , 89% of customers use their mobile phones while shopping, and 64% of Americans own a smartphone as of 2015.

SMS 60

SMS Tips Marketing Discount 60

Convince & Convert

MARCH 23, 2013

This isn’t a particularly complex social media case study, and that’s why I love it. Justin Johnson connects many of the important dots: humanization, local, crowd sourcing, UGC, mobile in one simple program. Jay is the founder of [link] and host of the Social Pros podcast. About the Jay Baer: Follow @jaybaer.

Case Study 162

Case Study UGC How To Meeting 162

Pam Moore

NOVEMBER 29, 2017

Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts?

Influencer 160

Influencer Training Marketing Small Business 160

Pixlee

DECEMBER 15, 2017

We wanted to present the top 10 must-attend Digital Marketing conferences of 2018, but there are simply too many to list. Digital Marketing Innovation Summit. Focusing your Brand Communication to Improve your Consumer Reach & Return” is the theme of the 2018 Digital Marketing Innovation Summit. Social Media Marketing World.

Conference 40

Conference Marketing Case Study Banking 40

Firebelly

SEPTEMBER 15, 2011

The short answer: “The powerful lineup and sheer diversity of timely topics covering the entire spectrum of social gaming, mobile, search and social all under one roof. Plus, the cool San Fran-based Rickshaw Bags case study.&#. #1. From social media insiders to game developers to agency types to mobile mavens.

Klout 178

Klout Case Study Conference Mobile 178

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. ” -@sdgully ( tweet this ).

Activities 143

Activities Social Media Mobile Geotagging 143

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. Dave Morse, Delta Faucets @davemorse. Listen Now .

Case Study 132

Case Study ROI Social Media Team 132

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. What a year for sport! 0MZIeSZTXu https://t.co/Sz3Rj3Nfcs.

Campaign 110

Campaign Social Media Sports Mobile 110

Convince & Convert

JUNE 14, 2013

This week: From ExactTarget , a case study about mobile optimization and Careerbuilder’s Responsive Email Design Results. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Case Study 119

Case Study Community building Social Media Skills 119

Convince & Convert

JUNE 7, 2013

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. Charlie Kautz, TaylorMade Golf @charlietour.

Social Media 122

Social Media Tumblr Yahoo Case Study 122

Hootsuite

SEPTEMBER 16, 2022

We’ve compiled a list of the best chatbot examples, categorized by use case. You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. You can see exactly how these bots can assist with your customer service, sales, and marketing. Source: Acquire Case Study.

Examples 96

Examples FAQ Insurance Retail 96

Convince & Convert

JULY 5, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. From Cision , a free online content marketing kit. This week, it has been 20 years since The One to One Future was first published and revolutionized the marketing world.

Social Media 141

Social Media Brands How To Case Study 141

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Jonah Berger, Wharton @j1berger.

Social Media 162

Social Media Study Statistics Aggregator 162

Pam Moore

MARCH 23, 2016

On Wednesday, March 23rd, starting at 3pm pt / 4pm mt / 5pm ct / 6pm et we will be hosting #GetRealChat live from the Venetian hotel and event center in Las Vegas. ” It is time marketers get real on the importance of customer experience. The future of marketing is brand experience. Customer experience is your brand.

Conversation 110

Conversation Brands Hotels Eventful 110

Convince & Convert

OCTOBER 23, 2013

Youth love SnapChat because of the temporal and ephemeral nature of the service, whereas many adults I speak with about SnapChat (which is mobile-only) have the same reaction: “Wait. Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype.

Facebook 141

Facebook Social Networking Social Graph MySpace 141

Bill Hartzer

JUNE 24, 2009

Zuberance , a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn “word of mouth&# into actual sales.

B2B 102

B2B How To Technorati Case Study 102

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. What a year for sport! 0MZIeSZTXu https://t.co/Sz3Rj3Nfcs.

Campaign 60

Campaign Social Media Sports Mobile 60

Convince & Convert

APRIL 26, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Building a Social Team.

Authentication 138

Authentication Nielsen How To Case Study 138

Convince & Convert

JULY 12, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. From Cision , a free online content marketing kit. Don’t dismiss email marketing as if it is not part of social strategy. Listen Now . via MarketingCharts.

How To 152

How To Banking Social Media Case Study 152

Convince & Convert

APRIL 25, 2016

Case Study: How Merck is Using Virtual Team Building to Increase Performance. Smarter Streets: Case Studies for Cities and Utilities – Learn How the City of Baltimore and Washington Gas Reduced Costs. Read on for the other webinar components that were also critical to being able to deliver such a compelling case study.

Engagement 60

Engagement Case Study Tips Discount 60

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Social Media 132

Social Media Retail Education Airlines 132

Buffer Social

AUGUST 22, 2019

In this post, we take a look at some of the marketing strategies that have aided Daily Harvest’s incredible growth. Contents: 5 Marketing Lessons from Daily Harvest. Before starting Daily Harvest, Rachel Drori worked in marketing for Jetsetter. Partnerships have become a key part of the direct-to-consumer marketing playbook.

Marketing 71

Marketing YouTube SEO Engineering 71

Convince & Convert

JULY 12, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. From Cision , a free online content marketing kit. Don’t dismiss email marketing as if it is not part of social strategy. Listen Now . via MarketingCharts.

How To 140

How To Banking Social Media Case Study 140

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. The goal is not to “do social media.”

Social Media 149

Social Media Training Startup Social Networking 149

Pam Moore

NOVEMBER 23, 2016

Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. Smart and savvy marketers know they can even use Facebook Live to conduct customer research as well as increase leads and sales! Tips on how to host a weekly Facebook Live show.

Small Business 60

Small Business Video Facebook Training 60

Buzz Marketing for Technology

JUNE 27, 2008

Marketing IT. To combat this, Brad DeLong, CIO for Orix Capital Markets (a division of Orix USA), seeks out the people he calls the groups "emotional leaders.". Find out why a new study picks Googles Messaging Security over competitors. Discover whether hosting is your smartest choice for enterprise messaging. Mainframes.

Company 122

Company How To Case Study Mobile 122

Convince & Convert

JANUARY 26, 2012

According to the Indianapolis Super Bowl Host Committee , Klout was used to help identify the participants, and the list was augmented manually with known local bloggers, gadflies, and connectors. I have addressed it below through cmp.ly (which I love, am an investor in, and very much wish the host committee would have adopted).

Klout 122

Klout Committee Hosting Storify 122

Hootsuite

MAY 11, 2023

For example, you could explain the basics of the stock market. Provide tips on what to consider when deciding which type of business to start, how to research and market a new venture, and any other applicable info. Host a giveaway or contest This YouTube video idea is perfect for engaging your existing viewers and attracting new ones.

YouTube 103

YouTube Video Film Sports 103

Writtent Blog

DECEMBER 6, 2023

To compete on the same level but with a smaller budget, you have to market smarter. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. 60+ Creative Marketing Ideas For Small Businesses.Then, if you’re really feeling stumped for ideas, consider these 1.

Small Business 98

Small Business Marketing Compete Directory 98

Buffer Social

DECEMBER 10, 2018

Or that 80% of marketers say video has increased time spent on their website? Part III: Creating your brand’s video “commercial” Hailley : As marketers and business owners, one of the most common roadblocks we face is trying to drive engagement and traffic around our key products. Or host a contest on social media.

Products 110

Products Video Brands Content 110

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. The goal is not to “do social media.”

Social Media 60

Social Media Training Startup Social Networking 60

Convince & Convert

MAY 12, 2010

May 12th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Jennifer Maggiore, CEO of Maggiore Consulting, a multi-media lead generation firm and co-host of Locals Only: a Phoenix-based live Internet show. I feel like the other guy in the story- will you try social media if I give you some great case studies?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

JUNE 8, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). From BlogWorld Expo in New York City it’s Jay Baer joined today by my co-host Jim Kukral , from DigitalBookLaunch.com. Jim : Yeah.

Publishing 118

Publishing Case Study Buy Company 118

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. The educated theory behind this case study is that both hashtags and mentions are clickable, so they may steal some clicks that could go to your link. Make sure your landing page is: Mobile friendly: Use Google’s tool to preview your page on a mobile device.

Twitter 40

Twitter Tips Hashtag URL 40

Waxing UnLyrical

AUGUST 12, 2015

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. And any content-marketing organization must answer the critical question: Does it work? People were on the move.

Mobile 100

Mobile Metrics ROI Press Release 100

Buffer Social

JULY 21, 2020

which is why visual marketing is one of the most powerful marketing tools out there. Keep reading to find out how to build and shift brand perception using visual marketing and Unsplash. Yet, this visual marketing strategy that focuses on immediate gains is very limited. Let's dive in. See their examples below.

Brands 94

Brands Marketing How To Case Study 94

Buffer Social

JULY 25, 2023

This format can be challenging, but well-thought-out content, interested parties, and good marketing can win you a loyal audience in no time. Over half of all emails are opened on mobile devices, so prioritize the mobile experience. Newsletter Design Tip Over half of all emails are opened on mobile.

Newsletter 85

Newsletter How To Fashion Authentication 85