Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Viper Chill

DECEMBER 18, 2013

Last month we mentioned that the Triple X Niche Case Study was now live on ViperChill. When we originally planned the case study we each had a $1,000 budget in mind. Web Hosting : $14. Hostgator is definitely not the cheapest web host, but they are reliable and have good support. Hosting : $100.08.

Case Study 87

Case Study Study Report Domain Name 87

Taylor Marek

JANUARY 15, 2010

Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#. The idea behind this came out of watching companies market their products and services. Some do their marketing extraordinarily well, while some just plain fail.

Case Study 70

Case Study Study Marketing Hosting 70

Taylor Marek

JANUARY 15, 2010

Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail” The idea behind this came out of watching companies market their products and services. Some do their marketing extraordinarily well, while some just plain fail. Case Study: iNET Web. Market your company that way.

Case Study 70

Case Study Study Marketing Hosting 70

Convince & Convert

OCTOBER 7, 2014

Image via BigStockPhoto.com Virtual conferences just may be my favorite marketing tactic that I have clanging around in my tool box. The recent Outreach Marketing Virtual Summit took place at the end of the September and was our best online event yet! It featured over 30 presentations from thought leaders in the marketing.

Case Study 136

Case Study Conference Marketing Study 136

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . .

Health Care 108

Health Care Case Study Study Campaign 108

Social Media Strategies Summit

JULY 14, 2022

Jadis Tillery has over 22 years of marketing experience specializing in social media. Through our case study and simple-to-follow tips, we will show you how to build a network of Advocates to create real business impact regardless of budget size or how advanced your marketing strategies are.

Education 205

Education Case Study Overview Upcoming 205

Keyhole.co

JUNE 7, 2023

So, let’s take a look at a few digital marketing tips that’ll help you create content that considers branding specifics (aka, synchronized messaging and end goal) in mind. Use lead scoring models to gain more visibility into your customers The success of a marketing campaign depends on how well you know your customers.

B2B 52

B2B Tips Brands Marketing 52

ProBlogger

MAY 1, 2018

Today’s post is a case study with Undercover Architect , Amelia Lee. When I attended ProBlogger Evolve in 2017, I was specifically looking for guidance on how to market and run a new online program I’d been piloting. They’ve also been the most structured, with a lead generation strategy and marketing campaign.

Case Study 44

Case Study Study How To Module 44

Ignite Social Media

JANUARY 7, 2020

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. They also offer networking and exposure opportunities for all levels of marketers. locations, but they host events in 25+ cities globally. Most Convenient.

Conference 147

Conference Social Media Case Study Hosting 147

Convince & Convert

MAY 28, 2014

Contrary to popular belief, marketing doesn’t necessarily need to be a “scalable” operation. In fact, outreach marketing focuses on the “one to one to many” approach where brands reach out to a handful of passionate fans, influencers, etc. Nothing is black and white, especially marketing.

Case Study 156

Case Study Marketing Influencer Blogger 156

ProBlogger

FEBRUARY 14, 2018

Thanks to my business model (using Google for traffic and affiliate marketing for income), money was still coming in. My travel blog had a good steady income, big audience numbers, and potential for monetisation beyond affiliate marketing. To make things easier we tended to give our hosting accounts to the new owners.

Case Study 49

Case Study Study Travel Price 49

Convince & Convert

JULY 8, 2013

Youtility is chock full of case studies and ideas, but with the help of Carrie Morgan I put together this summary of the very best quotes from some super sharp marketers including Lee Odden , Ann Handley , Joe Chernov , Joe Pulizzi and many more. 21 Quotes That Will Change the Way You Think About Marketing from Jay Baer.

Case Study 146

Case Study Marketing Hosting Study 146

Convince & Convert

OCTOBER 16, 2014

With Halloween on the horizon, it’s no surprise that marketers are embracing their ghoulish side. One such marketer, Fandango, is joining forces with the new film Ouija to host a “Scare Off” Instagram video contest inspired by popular horror movie moments. » Social Media Case Studies' The prize?

Film 145

Film Case Study Instagram Video 145

Koka Sexton

FEBRUARY 16, 2023

10 examples of email marketing tracks to keep leads engaged Welcome email: This is the first email that a potential client receives after opting in to receive emails from your business. Case studies: Case studies are a powerful way to showcase the success of your products or services.

Campaign 78

Campaign Engagement Case Study Newsletter 78

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . .

Health Care 40

Health Care Case Study Study Campaign 40

Social Media Strategies Summit

OCTOBER 13, 2023

That made Twitter’s rebranding a real open goal for marketers. But the digital marketing tool Semrush proved that it’s equally possible to comment on social trends on a less likely platform: LinkedIn. Why It Worked Social media users dreamed up this campaign rather than Dunkin’s marketing team.

Examples 130

Examples Trends Social Media Brands 130

Webbiquity SMM

JULY 9, 2012

Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 189

B2B Case Study Telecommunications Study 189

Koka Sexton

DECEMBER 7, 2020

We are going to talk about marketing strategy and execution for startups. So when you talk about marketing strategy and execution, there’s a lot that goes into it and I’m going to break it down as far as I can. Now, I believe that marketing is an art and a science that when businesses can go become predictable.

Strategy 103

Strategy Marketing Startup System 103

Waxing UnLyrical

MARCH 19, 2013

I recently received a notification from another influencer marketing tool seeking to engage me by flattering my ego, which will inevitably re-stir the frenzy of excited tweets, criticism , and everything in between. No one enjoys having their value reduced to a number, or bid for at an auction. The changing narrative.

Communities 239

Communities Case Study Patterns Study 239

Sprout Social

SEPTEMBER 21, 2023

Sure, the influencer marketing boom means there’s no shortage of creators to partner with. Search As noted earlier, many influencer media kits are hosted on portfolio websites. There are a variety of influencer marketing tools out there including CRMs and discovery platforms like Tagger Media. What about TikTok and YouTube?

Influencer 93

Influencer UGC Metrics Case Study 93

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. How to use social media marketing for retail to get more sales. Using social media marketing for retail: 3 best practices. retail market from a downturn.

Retail 104

Retail Social Media Brands Tips 104

ProBlogger

MARCH 12, 2013

Our panelists come from a variety of backgrounds, yet discuss a subject that shares a core principle with online marketing. This is very intentional as I want to dig into deeper truths about online marketing principles but without the industry bias, jargon, mechanics, or politics. Getting inspiration for the idea.

Case Study 47

Case Study Study Content Embedding 47

Oktopost

AUGUST 26, 2019

More than half of surveyed marketing professionals believe that videos provide the best return on investment of any media format available to them. Companies that market directly to consumers have quickly figured out that they have to reach their audience through video. So, why are B2B marketers lagging behind? That’s great!

B2B 111

B2B Video Strategy Marketing 111

Social Media Strategies Summit

JULY 19, 2023

One recent example is the 2023 UEFA Champions League Final, where Pepsi hosts an annual pre-match “kickoff show.” Pepsi’s senior director of global marketing, Gustavo Reyna, said the brand has seen such challenges become a “big thing” on TikTok and described them as “a completely new way of encouraging fans to showcase their talent.”

Brands 130

Brands Energy Sports Fashion 130

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

Are you looking for generating content for affiliate marketing? Both content marketing and affiliate marketing are effective ways of boosting your brand’s online visibility. So, how can you get the best of both worlds and create an all-rounded marketing plan to make your business shine in 2020? What Is Content Marketing?

Affiliate marketing 81

Affiliate marketing Content Marketing Collaboration 81

Convince & Convert

NOVEMBER 3, 2013

I first found Taxi Mike and his content marketing prowess 3+ years ago, and he was the original inspiration for my best-selling book, Youtility. What makes Taxi Mike a special content marketer? A blogger + iPhone + 15-second video = content marketing success. Jay is the founder of [link] and host of the Social Pros podcast.

Examples 149

Examples Content Travel Marketing 149

Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw. Collect case studies of social media success. Explore several viewpoints about social media marketing.

Social Media 232

Social Media Press Release Marketing Widget 232

Convince & Convert

FEBRUARY 17, 2013

It’s called Youtility: Why Smart Marketing is About Help Not Hype. It unveils a new marketing approach for the age of information overload and mobility, and I need your help making it a smash hit. It’s not about social media, it’s about marketing. No spam, no monkey business. Youtilitybook.com. tweet this).

Strategy 150

Strategy Marketing Hubspot Case Study 150

Pam Moore

NOVEMBER 29, 2017

Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts?

Influencer 160

Influencer Training Marketing Small Business 160

Ignite Social Media

SEPTEMBER 22, 2016

A couple of weeks ago we hosted a webinar, “ Staffing for Social Success ,” where we discussed the trends in roles on social media teams and the common social team structures we see. As a follow-up to the webinar here are 4 reasons why your social media strategy should be a part of your integrated marketing strategy. Budget Friendly.

Strategy 60

Strategy Social Media Marketing Case Study 60

Convince & Convert

SEPTEMBER 22, 2013

If you’re trying to get someone to cancel a phone contract, why are you wasting precious characters pushing a marketing-speak hashtag? Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. I didn’t. No call-to-action.

Case Study 153

Case Study Twitter Brands Mobile 153

Waxing UnLyrical

JUNE 5, 2018

In March, my friend and colleague Heidi Sullivan stepped in to host the chat. In April, Kami Huyse joined as the guest host to discuss measuring the success of paid advertising for nonprofits with Jasmine Cordew of Whole Whale. Provide case studies of other, similar nonprofits using paid ads and their results.

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Small Business Mavericks

APRIL 3, 2011

» GoDaddy: Good Marketing Or Reputation Problem? Their Super Bowl commercials with scantily clad women have upset some people despite the Web hosts increasing business as a result of the advertising. 4 Responses to “GoDaddy: Good Marketing Or Reputation Problem? GoDaddy has been the center of controversy before.

Small Business 105

Small Business Reputation Marketing Case Study 105

Convince & Convert

JUNE 12, 2014

This is not the first time Purdue University has hosted a social media game. According to the Purdue Sports website, the team hosted a successful series of events around last year’s social media game , including a scavenger hunt, plus contests throughout the game, such as voting for the song the team runs out to during the second half.

Team 146

Team Features Sports Case Study 146

Convince & Convert

NOVEMBER 27, 2013

Especially with the rise in content marketing over the past 18 months, many brands are thinking fervently about how to optimize proactive social media, including real-time marketing programs that feature yogurt congratulating Grammy winners, and other nonsense. Jay is the founder of [link] and host of the Social Pros podcast.

Social Media 137

Social Media Case Study Airlines Study 137