Sprout Social

JUNE 23, 2021

When I was a college student considering a career in business, I loved the idea of innovation—it was the secret sauce that helped new brands to stand out and established brands to reassert their power. Certainly, major missteps are avoided with such a measured approach—but so are opportunities to create significant connections.

Social Media 95

Social Media Focus Group Aggregator Research 95

Keyhole.co

JUNE 19, 2023

Customers feel that the brand is open to listen to their opinions, thereby building trust. They are more likely to buy from and stay with brands that communicate with them on an open channel. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand.

Social Media 52

Social Media UGC Content Loyalty 52

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals. Enhance brand awareness.

Analytics 179

Analytics Social Media Tools Price 179

Likeable

SEPTEMBER 24, 2019

And when it comes to the tweet format itself, a hard character limit can feel constraining for brands trying to get their message across. There are some things that the platform does very well, and playing to its strengths will ensure your brand is not leaving a valuable awareness tool on the table. Loosening Up Your Brand.

Twitter 80

Twitter Airlines Aggregator Meme 80

Sprout Social

FEBRUARY 22, 2019

Is your brand keeping an ear to the ground through Instagram listening? What are your prospects’ first opinions of your brand? Whether you’re prioritizing brand awareness, social selling or customer service, this quick guide to social listening on Instagram can help you reach your goals. How about your competition?

Instagram 107

Instagram Sentiment Hashtag Analysis 107

Convince & Convert

MARCH 30, 2016

trillion , brands are looking to capture their attention and own the marketing of “Mom”. Many moms, however, feel pigeonholed by brands and that most marketing towards them is patronizing, according to FanFinder survey (March 2015). Brands must learn to market towards moms with relatable content that is empathetic and understanding.

Research 60

Research Engagement How To Sentiment 60

Harp Interactive

OCTOBER 9, 2009

Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Build community platforms around real communities of shared interest. Don’t fabricate this).

Social Media 232

Social Media Press Release Marketing Widget 232

Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. But while the importance of monitoring your mentions and conversations is a no-brainer, many brands are actually missing out on some crucial interactions because they’re stuck in a bubble. What products are people digging?

Reddit 100

Reddit Tumblr YouTube Review 100

Adam Sherk

MARCH 8, 2012

Not including @[brand] or listing a third party tool instead (e.g. How do we maintain active social outposts without sacrificing on-site community? For instance every media outlet has main profiles for the brand, but to what degree should they develop profiles for specific site sections, topics and writers?

Publishing 215

Publishing Questions Social Media Activities 215

Sprout Social

JANUARY 11, 2023

A social media dashboard is a tool that aggregates your crucial social media metrics across networks to quickly measure the performance of your posts/campaigns, customer care interactions and community engagement. Example: demonstrate positive changes in brand reputation). Example: sentiment). Example: CMO and R&D).

Template 128

Template Templates Social Media Brands 128

Bill Hartzer

MAY 26, 2010

Since so many people are gathering to share ideas, and concepts through social media, it is important for businesses to monitor how their brand is being handled through the various social media channels. What is needed are powerful methods, and tools to track your brand in the social media paradigm.

Cymfony 152

Cymfony Social Media Tools SM2 152

Laurel Papworth

MARCH 22, 2010

about a year ago ,to create an online community of people annoyed with Optus. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites. because auDA hide behind “no phishing, no typo&# rulings to stamp out aggressively any anti-sentiment in play in the social spaces online.

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

Sprout Social

FEBRUARY 21, 2024

It measures the overall sentiment that a customer feels towards your brand, rather than focusing on a specific purchase. Once you start consistently engaging your promoters, you turn them into brand ambassadors. These advocates are invaluable, especially now that brand authenticity is at the top of everyone’s minds.

Survey 89

Survey Loyalty Data Aggregator 89

Sprout Social

DECEMBER 14, 2022

This guide breaks down how brands can create a seamless social media support strategy. We’ve also gathered some of our favorite takeaways from brands providing great customer service across social. 3 Brands that provide great customer service on social. If not, we’ve got the tips and tools you need to get it done.

Social Media 98

Social Media Brands Team Process 98

Sprout Social

JULY 6, 2023

From building brand reputation to understanding customers and improving competitive positioning, social data is the missing piece you need to solve your leadership team’s most pressing challenges. With these metrics, you can compare your performance to your past data, industry averages and competitors to make sure your brand stays on track.

Data 133

Data Social Media Metrics Analytics 133

Sprout Social

SEPTEMBER 5, 2023

The Total Economic Impact™ study found that Sprout eliminated manual data aggregation to prepare monthly reports by 75%, resulting in $39,000 in savings over three years. Share social media resources and tools company-wide As your brand’s social presence grows and evolves, so too does social’s impact across your business.

Social Media 131

Social Media Social Media Management Team Collaboration 131

Waxing UnLyrical

NOVEMBER 18, 2010

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. Don’t collect the number of positive, negative, and neutral mentions of your brand in thousands of posts just because that’s what the monitoring tool was designed to do.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Sprout Social

JUNE 20, 2019

In addition to finding all your brand mentions, you can track discussion and sentiment around the latest topics emerging in your area. This is a fair score for a larger brand that posts on a consistent basis. A fun tool for checking out bigger brands is Social Blade. Context matters. Social Blade. The takeaway here?

Analysis 104

Analysis Tools Compete Aggregator 104

Buffer Social

JULY 25, 2019

At the end of the day, this group of people will drive results and progress for your brand. If you’re serious about making data-informed decisions for your brand, then give social media managers a seat at the table. Social media is one of the few places you get data on your brand. Here’s why. They’re liking.

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Keyhole.co

NOVEMBER 17, 2020

You are making our communities healthier , and in return we want you to succeed. way to drive brand awareness, engagement and customer retention. Simply put, social media marketing is using social media to drive awareness and promote your brand. The company focused on Instagram to build their brand and create a following.

Social Media 91

Social Media Marketing Hashtag Small Business 91

Sprout Social

NOVEMBER 24, 2020

Threaded on those Tweets are messages from consumers and brands directing people to those small businesses. The 14 messages from Rather that popped up in the small business listening topic aggregated over 23.3 The number of community events and speaking events they've done is staggering.

Small Business 126

Small Business Strategy Marketing How To 126

Keyhole.co

NOVEMBER 30, 2022

Deep social media analysis in the form of monitoring conversations around the brand, discovering consumer intent and undertaking competitor analysis are done in real-time. Brand reputation tracker: This Brandwatch alternative allows businesses to analyze and improve their brand reputation based on what their customers are saying.

Social Media 52

Social Media Analysis Sentiment Analytics 52

Social Media Marketing

APRIL 16, 2013

But amid all of the shock and despair, there was a sense of community and humanity that formed. Scott Monty (@ScottMonty) April 15, 2013 Some brands were caught offguard, as they had automated tweets (!) Scott Monty (@ScottMonty) April 15, 2013 Some brands were caught offguard, as they had automated tweets (!)

Aggregator 167

Aggregator Reddit Eventful News 167

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s really not that hard!

Marketing 265

Marketing SEO Journal Engineering 265

Keyhole.co

MAY 19, 2022

The right social media reporting tools give you the analytics you need to grow your brand on social media channels. Keyhole empowers global brands & agencies to automate their social media reporting. Measure brand and community engagement – Tracking cross-channel engagement manually is error-prone. Supermetrics.

Report 59

Report Social Media Tools Price 59

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. Then of course you went on to do a lot of community management/social media management type work before joining Aetna.

Radian6 113

Radian6 Training Communities Conversation 113

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. However—96% of the people who discuss brands online do not follow those brands’ owned profiles.

Tools 207

Tools Social Media Netvibes Sample 207

Sprout Social

NOVEMBER 13, 2023

By using social listening tools, you can keep an eye on trending conversations in your community, stay ahead of crises and receive real-time patient feedback that helps you improve your care. With social listening insights on hand, it’s possible to understand the needs, opinions and feelings of patients, physicians and community members.

Organization 122

Organization Sentiment Pharmaceuticals System 122

Laurel Papworth

APRIL 9, 2010

If you move that into personal attacks – continually identifying e.g. pointing the finger and naming a person – you will find that you create a negative community with negative comments and a negative tone. So I thought I’d aggregate the attributes of Cyberbullying/CyberStalking amongst adults. And not in a good way.

Case Study 104

Case Study Study Blogger Communities 104

Convince & Convert

AUGUST 3, 2010

(excellent post with more details on the Facebook/Amazon marriage from SeeWhy) The power and insidious nature of the “Like&# button installed everywhere, and the rich data stream that provides is probably worth more to Facebook ultimately than the eyeballs it aggregates and monetizes via ads on its.com environment.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

(excellent post with more details on the Facebook/Amazon marriage from SeeWhy) The power and insidious nature of the “Like&# button installed everywhere, and the rich data stream that provides is probably worth more to Facebook ultimately than the eyeballs it aggregates and monetizes via ads on its.com environment.

Facebook 167

Facebook Consultant Social Media Sites 167

Hootsuite

MARCH 31, 2020

Learn more : 7 Great Ways Brands Are Using Instagram’s “Questions” Sticker. When used creatively, augmented reality provides new ways for potential customers to interact with your brand, such as seeing what your products would look like in their home or which glasses look the best on their face. Brand advocate. Brand Awareness.

List 145

List Social Media HootSuite URL 145