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Last Minute Additions to Your 2018 Social Media Strategy

Ignite Social Media

Take a look back at your learnings from 2017 for a reminder of where you are headed in 2018. A few last-minute additions for your 2018 strategy are to include more video, use Pinterest for Search, activate micro-influencers and determine a role for Messenger. Video will continue to grow in importance in 2018. More Video.

Strategy 133
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Why real social media experts are also great writers

Sherrilynne Starkie

The ability to tell good stories well will be THE disruptive marketing trend for 2018. Why is good writing important for social media success? In owned media, the writer will produce blog posts, social media updates, web content, speeches, video scripts and more.

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Content Marketing Trends 2018

Your Escape From 9 to 5

By the looks of it, 2018 isn’t going to be the year when personalization loses its importance. In 2018, the year when AI becomes a business necessity, the data gathered by these tools will be more important than ever for development of content. Social Media Distribution Changes. Social Media Distribution Changes.

Trends 74
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From Rhetoric to Revenue: the Rebirth of Social Media as a B2B Growth Engine

Oktopost

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? Transforming Social Media into a B2B Growth Engine through Employee Advocacy.

B2B 91
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Social Media Predictions & Business Recommendations for 2018

Socialmedia.biz

Like technology, social media continues to evolve. For this reason, yesterdays social media marketing tactics may not work today. Although no one knows how social media will end the year, the following predictions can point you in the right direction. Twitter Revitalization.

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Key Stats to Understand SEO in 2018 [Infographic]

Social Media Today

Search engine optimization is always changing - here are some key insights you need to know about SEO in 2018.

SEO 166
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Is Our Social Media Terminology About to Change?

Convince & Convert

“She does social media,” is the go-to introduction my friends bestow on me at parties. In 2018, in a world where many of my millennial friends have more captivating Instagram accounts than me, this introduction sound about as impressive as, “She Googles real good.”. We already use “social” in isolation.