article thumbnail

2017 Social Media Trends Check-In

Ignite Social Media

At the start of the year, we wrote about the four trends social media marketers should expect in 2017. We’re excited to see what the rest of 2017 has in store for social media. The post 2017 Social Media Trends Check-In appeared first on Ignite Social Media - The original social media agency. The social media industry changes rapidly and if you don’t keep up with the latest trends, you may be left in the dust by your competitors.

Trends 123
article thumbnail

Best Practices for 2017 Social Media Buying

Ignite Social Media

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. This time frame might be a necessity for some but if not, avoid running your campaigns around this growingly expensive time period by moving into the summer months or the first quarter of 2017.

Buy 129
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

We are excited to announce the availability of our 2017 content marketing editorial calendar template. The 228th episode of the Social Zoom Factor podcast provides a detailed tutorial to help you create your own content marketing editorial calendar for 2017. Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done.

Template 167
article thumbnail

In 2017, Look to the Rainbow

Waxing UnLyrical

But, as 2017 takes hold, I know that doing something to take a step forward every day – even if it’s a really tiny one – is the only way to move towards, and find, rainbows. Twitter Facebook Google+ LinkedIn In 2017, Look to the Rainbow. Personal 2017 eCard happy new year suzy“2016, did the door hit you on the way out?”

Banking 176
article thumbnail

#measurePR Recap (October 2017): How Gender Bias Affects the Bottom-Line

Waxing UnLyrical

ABX and ANA AFE were recently awarded the prestigious 2017 ESOMAR Research Effectiveness Award for their work. Angela Jeffrey (@ajeffrey1) October 12, 2017. Angela Jeffrey (@ajeffrey1) October 12, 2017. Angela Jeffrey (@ajeffrey1) October 12, 2017. Angela Jeffrey (@ajeffrey1) October 12, 2017. Angela Jeffrey (@ajeffrey1) October 12, 2017. Kristie Aylett, APR (@KristK) October 12, 2017. Angela Jeffrey (@ajeffrey1) October 12, 2017.

Metrics 187
article thumbnail

#measurePR Recap (April 2017): Measuring Financial Communications

Waxing UnLyrical

measurePR pic.twitter.com/XqP6zgpQTi. — @Serena (@Serena) April 13, 2017. Keosha (@Keosha) April 13, 2017. measurePR. — @Serena (@Serena) April 13, 2017. Keosha (@Keosha) April 13, 2017. measurePR. — @Serena (@Serena) April 13, 2017. Howard (@hcwilliams3) April 13, 2017. Elise Perkins (@ep_comms) April 13, 2017. Erica Hurtt (@ericahurtt) April 13, 2017. Erica Hurtt (@ericahurtt) April 13, 2017. Howard (@hcwilliams3) April 13, 2017.

Metrics 213
article thumbnail

Best Social Campaigns of 2017

Meltwater

A lot has happened on social media in 2017! Whew! Where social media was once… Read More.

Campaign 146
article thumbnail

#measurePR Recap (September 2017): Celebrating AMEC Measurement Month 2017

Waxing UnLyrical

We were proud to feature the following special guests: Annsi Krol , CEO and co-founding partner of byBrick Insight and on AMEC’s International Board of Directors; Barbara Bassi , a PR measurement consultant at BBConsulting, AMEC Board Member, and AMEC European Chapter Chair; Johna Burke , Executive Vice President of BurrellesLuce, AMEC North America chair, 2017 AMEC lifetime fellowship award recipient, and member of the PR News Hall of Fame; and.

Banking 161
article thumbnail

#measurePR Recap (August 2017): How Measurement Affects Strategy Development

Waxing UnLyrical

Johna Burke , Executive Vice President of BurrellesLuce, AMEC North America chair, 2017 AMEC lifetime fellowship award recipient, and member of the PR News Hall of Fame, and. Twitter Facebook Google+ LinkedIn #measurePR Recap (August 2017): How Measurement Affects Strategy Development. In August, #measurePR focused on incorporating measurement from the start of your campaign before even thinking of implement your strategy.

Strategy 202
article thumbnail

The Top 10 Most Popular Articles and Resources of 2017

The Social Media Hat

These are the most popular articles of 2017 as chosen by you, my readers. Also learn what The Social Media Hat accomplished in 2017 and has in store for 2018

Resources 155
article thumbnail

#measurePR Recap (July 2017): How Major Media Measures Content

Waxing UnLyrical

Twitter Facebook Google+ LinkedIn #measurePR Recap (July 2017): How Major Media Measures Content. In July, #measurePR discussed how major media outlets measure their content initiatives. We welcomed two high profile editors: Jon Gelberg of Inc. Media and Dave Griner of AdWeek. Here’s some of what we talked about: On whether a perfect content strategy exists: A2: No!

Content 185
article thumbnail

#measurePR Recap (March 2017): Celebrating Women Who Kick Major #measurePR Butt

Waxing UnLyrical

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. Heidi Sullivan (@hksully) March 9, 2017. Angela Sinickas (@sinickasa) March 9, 2017. Aly Saxe (@Aly_Saxe) March 9, 2017. Dawn Buzynski (@dawnbuzy) March 9, 2017. Rebekah Iliff (@rebekahiliff) March 9, 2017. Dawn Buzynski (@dawnbuzy) March 9, 2017.

Eventful 209
article thumbnail

Takeaways from Social Media Mashup 2017

Jenn's Trends

The post Takeaways from Social Media Mashup 2017 appeared first on Jenn's Trends. If you didn’t already know, I’m a total conference dork. I love a good conference! So, when I get invited to speak at a conference, I usually try to attend as much of the event as possible. This week, I was invited to speak at the Ragan Communications Social Media Mashup conference at Disneyland. Now, […].

Mashup 136
article thumbnail

Social Media Recap: June 2017

Meltwater

This month's social media recap focuses on the Twitter redesign, new Instagram features, and Facebook's… Read More.

article thumbnail

Social Media Marketing Tips For 2017

The Realtime Report

Social Media Marketing Tips For 2017. Here are some great tips to make sure you’re using social media marketing to its fullest potential in 2017. This looks set to rise to 43% in 2017. The post Social Media Marketing Tips For 2017 appeared first on The Realtime Report. Social media marketing, in general, is huge. It’s been expanding over the last few years and now everyone from personal bloggers, online businesses like auster , and even big businesses are utilizing it.

Report 146
article thumbnail

#measurePR Recap (May 2017): From Cadillacs to Shoestrings

Waxing UnLyrical

Twitter Facebook Google+ LinkedIn #measurePR Recap (May 2017): From Cadillacs to Shoestrings. In May, we saw a fab team from Mississippi State University Extension Service take their seats at the #measurePR “table.” ” You see, my friend Elizabeth Gregory North had been telling me of how they’ve been doing a lot of research with both small and large budgets recently.

Sentiment 175
article thumbnail

Ignite’s 2017 Highlight Reel

Ignite Social Media

It seems like just a few months ago that we ushered in 2017, but it’s really almost over. Not for naught, though, because there’s been more than a little to look back on fondly in 2017. In fact, we think it’s safe to say that 2017 might have been one of our best years yet. For everyone out there who would like to relive vicariously all of our fun and festivities, here’s Ignite’s 2017 highlight reel. Wow, the older we get (we’re 10 now!)

Delicious 109
article thumbnail

Top Social Media Changes in 2017

Ignite Social Media

With 2018 on the horizon, we are looking back on the good, the bad and the ugly 2017 brought us! Facebook brought heat in 2017 when they allowed users the option to share their Instagram Stories to their Facebook Stories. The post Top Social Media Changes in 2017 appeared first on Ignite Social Media - The original social media agency.

article thumbnail

How to Make Your Content Stand Out in 2017: Three Expert Tips

Webbiquity SMM

So it seems as though in 2017, standing out means paying up. Business Blogging Content Marketing Social Media Marketing Video Marketing 10x content content marketing 2017 paid social media social media advertising video marketingEver get the feeling that many of the digital marketing tactics effective in the past—even a year ago—no longer work as well as they used to? You’re not alone.

Content 185
article thumbnail

Social Media Recap: February 2017

Meltwater

This month reveals that social media is becoming both more personal and more automated for… Read More.

article thumbnail

Social Media Recap: May 2017

Meltwater

The last few weeks have been busy for the social media world. Instagram and Snapchat… Read More.

Instagram 125
article thumbnail

Social Media Recap: March 2017

Meltwater

In the Social Media Recap this month we have Twitter releasing custom profiles for bots,… Read More.

article thumbnail

My Favorite Instagram Accounts of 2017

Jenn's Trends

The post My Favorite Instagram Accounts of 2017 appeared first on Jenn's Trends. First of all, the fact that I’m writing this post and it means the year is almost over is just too overwhelming right now! I mean, how did we get through another whole year already? But, alas, we did. And that means it’s time for me to share with you my favorite Instagram accounts this […].

Trends 116
article thumbnail

4 Trends Social Media Marketers Should Expect in 2017

Ignite Social Media

We’ve seen plenty of changes and innovations in 2016, with many more certainly in store for 2017. Live video, particularly Facebook Live has taken hold this year, and with more brands finding creative ways to take advantage of this, we’ll likely see much more live video in 2017. The storytelling options provided by 360 degree photo, video, and VR experiences will most certainly be a factor in 2017 social media campaigns.

Trends 136
article thumbnail

Social Media Recap: April 2017

Meltwater

For social media and PR this month, it's all about visual media. Companies from Apple… Read More.

Apple 118
article thumbnail

Top Social Media Blogs To Follow in 2017

The Social Media Hat

Use this list to follow each, along with the judges and SME, to improve your marketing in 2017 These are the twenty finalists in this year's Top Social Media Blogs contest by Social Media Examiner.

article thumbnail

Top 6 Food Influencers to follow in 2017

Ignite Social Media

The world of food influencers continues to grow and as we continue on with 2017, we thought it was time to provide some of our favorites to follow. The post Top 6 Food Influencers to follow in 2017 appeared first on Ignite Social Media - The original social media agency. We are always looking for content creators to partner with to create stunning and unique recipes, as it can help build awareness of the versatility for a lot of brands.

article thumbnail

Social Media Recap: January 2017

Meltwater

It’s been a busy month on social media. Many of our favorite social platforms have… Read More.

article thumbnail

ISM Mystery Trip 2017 Recap

Ignite Social Media

The post ISM Mystery Trip 2017 Recap appeared first on Ignite Social Media - The original social media agency. The BIG Ignite Mystery Trip has finally come and gone, and I’ve been tasked to somehow summarize this amazing trip. Where to start? With so many memories behind me, this is something that is not easily achieved. So, as I sit here on the plane ride back, while my coworkers sleep, I will attempt to do just that. Here goes nothing!

Hotels 109
article thumbnail

Delurk and Add a Comment in 2017

Ari Herzog

In my first blog post of 2017, can I interest you in joining them? Beginning in 2009 and several more times over the years, I invited my blog readers to delurk and add a comment. Liz introduced herself. Warren thanked me for sharing a link. Bill shared a link. Debra arrived at my blog from someone else’s link. Jeff commented for the first time. Some people asked me questions. Others asked each other questions. Most just wrote hi.

Comments 125
article thumbnail

Is Twitter in 2017 Even Worth the Trouble?

Convince & Convert

Thus, according to RivalIQ’s 2017 Social Media Benchmark Report , a tweet to 10,000 followers will, on average, generate 4.9 Further, almost no guests in 2017 have said that they are spending serious money on Twitter advertising, which exacerbates the underlying revenue issues at Twitter. Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird.

Twitter 138
article thumbnail

How to Achieve Grade A Customer Care in 2017

Ignite Social Media

As 2017 is revving up into full gear, you may find yourself looking at your social media channels and asking, “How can I improve the experience my customers have on my channels?” The post How to Achieve Grade A Customer Care in 2017 appeared first on Ignite Social Media - The original social media agency. Having A+ customer service on social media is essential for building a strong relationship with customers.

Class 148
article thumbnail

2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

2017 content marketing statistics. 2017 content marketing predictions. How to use our 2017 content marketing editorial calendar template ( download now ). 2017 Content Marketing Statistics You Should Know… . 70% of B2B marketers plan to create more content in 2017 compared to 2016. 69% marketers report video marketing budget is increasing in 2017 (Ascend2). Tutorial for how to use our new Content Marketing Editorial Calendar Template for 2017.

Template 167
article thumbnail

5 Best Data Viz Tools of 2017

Meltwater

People process images much quicker than words. And in a world of ever-growing data sets… Read More.

Data 113
article thumbnail

Top 10 Blog Posts of 2017

Ignite Social Media

As you put the final touches on your 2018 plan, be sure to check out SilkRoad’s most popular blog posts from 2017. 2017 Sources of Hire Report. The post Top 10 Blog Posts of 2017 appeared first on SilkRoad. Unsurprisingly, many are seeking ways to leverage metrics and strategies to attract and retain right-fit employees while driving engagement, alignment to organizational goals, and fostering growth with the organization over time.

Metrics 94
article thumbnail

How To Protect Your Social Brand In 2017

Meltwater

Social media is increasingly how we receive news and communicate with each other. In this… Read More.

News 146
article thumbnail

Top 10 RazorSocial Articles of 2017

Razor Social

So, here’s a look back at what our readers kept clicking and sharing in 2017. I wasn’t at all surprised to see this article rise at the top as the most read piece on our blog in 2017. 46 Marketing Tools to Consider for 2017. 101 Marketing Tools and Technology Tips for 2017. There you have it, RazorSocial’s top articles in 2017!

article thumbnail

PR Crisis Comms in Action: Top 7 Social Media Fires of 2017 (So Far)

Meltwater

In a year where an average Joe has the gall to mansplain the Bible to… Read More.

article thumbnail

Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates

Pam Moore

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? If you are ready to take your visual marketing (and images) to the next level of quality, impact and business results then you have definitely landed on the right blog post today!

Template 167
article thumbnail

4 Ways Brands Should Use Native Advertising In 2017

Meltwater

With customers and online users opting for ad-blocking whenever they can, native advertising takes on… Read More.

article thumbnail

Our Top Five Blog Posts of 2017

Ignite Social Media

Thanks to our team of social media pros who are always learning what’s new in the industry, we’ve written hundreds of blog posts in 2017. Best Practices for 2017 Social Media Buying. Top 6 Food Influencers to follow in 2017. The world of food influencers continued to grow in 2017, we thought it was time to provide some of our favorites to follow.

Buy 92
article thumbnail

The 3 Biggest Challenges Facing Social Marketers in 2017

Convince & Convert

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. percent of marketers in 2017, compared to 61.1 By the end of 2017, social network ad spending could reach $35.98 Analytics software was selected as the most-needed resource for marketers in 2017 to do their best work, by both brands and agencies.

Software 115
article thumbnail

Social Sidekick September 2017: Social Holidays, Themes, and Noteworthy Events

Meltwater

Tis the (new) season! For many, September means the start of a new school year,… Read More.

Eventful 122