Pam Moore

APRIL 22, 2017

There is no doubt influencer marketing is a powerful way to zoom your social media and business success online. According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. Who are they people who influence their thoughts and their buying decisions? Click To Tweet.

Influencer 166

Influencer Tips Marketing Training 166

agora pulse

JANUARY 22, 2020

Working with influencers is a great way to gain exposure for your brand or business. But can micro-influencers really bring in ROI? Let’s break down the benefits of working with micro-influencers. What Is a Micro-Influencer? The parameters that define a micro-influencer can fluctuate depending on who you ask.

ROI 186

ROI Influencer Authentication Hashtag 186

Audiense

AUGUST 4, 2017

The segments defined within the 2017 Tomorrowland audience feature a large group of EDM enthusiasts, formed of three sub-segments: Tomorrowland super-fans, the Spanish-speaking community and the EDM core community. Through the power of influencer marketing brand expansion is well within reach. These are the conversational influencers.

Influencer 126

Influencer Tourism Marketing Eventful 126

Pam Moore

JUNE 22, 2017

Do you know the difference between a micro-influencer and an influencer as it relates to business marketing strategies? Did you know that 86% of brands use influencer marketing as a form of content marketing? 57% of brands also stated influencer content out-performed their own brand content in a recent study from Linqua.

Course 163

Course Influencer Training Small Business 163

Audiense

AUGUST 9, 2017

Influencer marketing is one of our strengths where we champion the democratization of social data. Who influences a CMO? A common pitfall as mentioned on previous occasions , is choosing the wrong type of influencer for your brand or campaign. Interested in further understanding the 2017 CMO community? How you ask?

Influencer 125

Influencer Patterns Loyalty Travel 125

Rebekah Radice

DECEMBER 5, 2016

So what are the trends shaping 2017, and how will they affect your marketing strategy? Here’s a look at the top trends that could make or break your social media marketing in 2017. 7 Social Media Trends You Need to Add to Your 2017 Strategy. Interviews with employees or influencers. Get out and rock your 2017!

Social Media 146

Social Media Trends Strategy Ustream 146

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. According to the Email Marketing & Marketing Automation Excellence 2017 report, about 54% of marketers consider email an effective channel.

B2B 237

B2B Brands LinkedIn Influencer 237

Convince & Convert

SEPTEMBER 6, 2017

No doubt, Twitter remains a conversation platform for media and influencers. Thus, according to RivalIQ’s 2017 Social Media Benchmark Report , a tweet to 10,000 followers will, on average, generate 4.9 The post Is Twitter in 2017 Even Worth the Trouble? Only one of these is still true. Every action but clicks.

Twitter 113

Twitter Consultant Social Media Management Social Media 113

agora pulse

APRIL 4, 2017

Influencer marketing takes many shapes, from sponsored blog posts all the way to product placement in Instagram shots and YouTube videos. The influencer promotes specific products or services to their audience. TapInfluence found that influencer marketing can increase sales ROI 11 times!! The concept behind it is pretty simple.

Influencer 135

Influencer Marketing ROI Metrics 135

Buffer Social

MARCH 9, 2017

Here’s a list of 20 top social media marketing conferences for 2017, with all the information you need to know such as data, location, and price. Let’s jump right in… The 20 Best Social Media Marketing Conferences of 2017. Here’s a quick overview of the top social media marketing conferences for the rest of 2017.

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Conference Social Media Price Forums 112

Social Media Strategies Summit

JULY 12, 2019

The rise of influencer marketing was a fast one. 2016 saw the explosive growth of macro influencers and celebrities in marketing campaigns. By 2017, the market saw the need for micro-influencers – those with followings between 10,000 and 500,000. These days, influencer marketing seems to be ubiquitous.

Influencer 145

Influencer Tips Authentication Campaign 145

Buffer Social

APRIL 4, 2018

Do you know how much an influencer marketing campaign costs? Or how much you should be paying an influencer? And in truth, there’s no exact science to figuring out how much you should pay influencers, as one social media executive explained to Digiday: “We have no idea what to pay them. I’m like you.

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Cost Influencer Social Media Marketing 112

Meltwater

AUGUST 19, 2018

Influencer marketing has become increasingly popular as a marketing and PR strategy. The market is estimated to be worth $2 billion in 2017 and set to reach $10 billion by… Read More >>>.

Influencer 130

Influencer How To Strategy Marketing 130

Webbiquity SMM

DECEMBER 19, 2017

” — 5 Marketing Trends That Should Influence Your 2018 Budget , ContentStandard. So whether through native advertising, sponsored content, amplification platforms like Outbrain and nRelate, or paying publishers and influencers directly, more companies will likely be paying for expanded content distribution in 2018.

B2B 322

B2B Trends Analysis Marketing 322

Audiense

SEPTEMBER 6, 2017

Instead of the traditional approach of using renowned TV composers why not venture into the world of influencer marketing and identify a relevant micro-influencer ? Monitored from May 22 to September 4, 2017. The post Twin Peaks 2017: Using the data to create the next big TV sensation appeared first on Audiense.

Data 112

Data Film Influencer Report 112

Waxing UnLyrical

MARCH 28, 2017

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. Heidi Sullivan (@hksully) March 9, 2017. Angela Sinickas (@sinickasa) March 9, 2017. Aly Saxe (@Aly_Saxe) March 9, 2017.

Consultant 100

Consultant Skills Research Industry 100

Waxing UnLyrical

APRIL 18, 2019

In June 2017, I decided to start a weekly Facebook livestreaming show to teach and inspire other educators to embrace digital storytelling and technology. The post Using Livestreaming to Grow Your Brand, Community, & Influence appeared first on Shonali Burke Consulting.

Communities 174

Communities Influencer Brands Consultant 174

Ignite Social Media

FEBRUARY 22, 2017

Celebrities and influencers alike are also flocking to Instagram, due to their amassed following and visibility for both personal and promotional posts on the platform. The post Snapchat, will it decrease in 2017? And that just might be the straw that breaks the camel’s – or the ghost’s – back. Has Instagram won over Snapchat?

Instagram 110

Instagram Comparison Review Platform 110

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

Influencer 145

Influencer Trends Marketing Guidelines 145

Sprout Social

APRIL 10, 2025

Despite only launching internationally in 2017, TikTok has grown to become one of the most popular social media platforms among young people in the UK, and TikTok marketing is the best way to market to them directly. The BBC found that 57% of millennials and Gen Z are influenced by nutrition trends on the platform.

Trends 102

Trends Engagement Content Influencer 102

Buffer Social

AUGUST 31, 2017

The interest in influencer marketing has been growing steadily over the past few years and more people are seeking to understand more about it now than ever before. Just take a look at this Google Trends chart: According to eMarketer , 48 percent of marketers decided to increase their budget for influencer marketing in 2017.

Influencer 112

Influencer Campaign How To Collaboration 112

Buffer Social

AUGUST 7, 2017

In episode #55 of The Science of Social Media , we explore the top 5 social media and marketing trends that all marketers should consider in 2017 and examples of how you can get at started with each today. 5 Exciting Social Media and Marketing Trends to Know in 2017. Let’s dive in! ” – Noah Kagan.

Trends 112

Trends Social Media Marketing SMS 112

Ignite Social Media

FEBRUARY 15, 2018

Since February is Black History month, we thought we’d do a special highlight of a few great African-American influencers. Honored on The Root 100’s List of the Most Influential African Americans for 2017, Marie is the Editor and Chic for the blog established in 2008. Check them out. Husband and Wife for Life. The Curvy Fashionista.

Influencer 108

Influencer Fashion Travel Sample 108

Ignite Social Media

JANUARY 12, 2018

Take a look back at your learnings from 2017 for a reminder of where you are headed in 2018. A few last-minute additions for your 2018 strategy are to include more video, use Pinterest for Search, activate micro-influencers and determine a role for Messenger. If you thought 2017 was the year of video, think again. More Video.

Social Media 138

Social Media Strategy CPC Influencer 138

agora pulse

OCTOBER 11, 2018

There are a lot of Instagram influencers out there—and not all of them are mega-influencers charging tens of thousands of dollars per post. Because of the growing number of social media influencers, the role of the social media influencer has changed over the past few years.

Influencer 120

Influencer Features Instagram Hashtag 120

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. How to Identify Social Media Influencers.

Influencer 112

Influencer Social Media How To SEO 112

Webbiquity SMM

NOVEMBER 15, 2022

TikTok was launched globally just five years ago, in the fall of 2017. Why not join forces in a competitive space filled with other thought leaders, brand ambassadors, and influencers? For instance, reaching out to influencers and key opinion leaders (KOLs) is a great way to gain new customers and spread awareness for your brand.

Social Media Management 277

Social Media Management Skills Social Media Metrics 277

Sherrilynne Starkie

AUGUST 29, 2018

A Nielsen Fanlinks survey showed that the number of self-identified “avid” podcast fans rose from 13 million homes in 2016 to 16 million in 2017 — a 23 percent increase. An Interactive Advertising Bureau (IAB) survey earlier this year found that podcast revenues topped $314 million in 2017, an 86 percent increase from 2016.

Content 170

Content Marketing Nielsen Badge 170

agora pulse

MARCH 8, 2017

Twitter is an awesome place to follow the latest trends, network with influencers and even tweet the odd celebrity (@jk_rowling for me). In this article, I’m going to share 5 tips for driving Twitter traffic to your website and ask a few of my favorite influencers for their input along the way too! Influencer Tip. more retweets.

Twitter 153

Twitter How To Hashtag Domain Name 153

Buffer Social

FEBRUARY 18, 2025

Creator Economy Live Date: Feb 4-5, 2025 Location: Caesars Forum, Las Vegas Price : $999-2,099 Best for: Creators looking to connect with decision-makers and influencer marketing pros Creator Economy Live is a two-day deep dive into the creator economy, focusing on the strategies, relationships, and platforms that drive the industry forward.

Conference 108

Conference Social Media Marketing Price 108

Direct Marketing Observations

DECEMBER 16, 2016

It’s rather interesting in that you can track my thinking in the tech industry in 2016 and see how much we might be thinking about it in 2017. Influencers? When did influenceing the influencers become a thing? I just plucked the relevant stuff as it was written on the pages. You decide. January 2016. What works?

Pluck 100

Pluck Crowdsourcing Mobile Analytics 100

Hootsuite

JANUARY 24, 2023

Have you ever wanted to become a TikTok influencer? Some of TikTok’s top influencers make thousands of dollars daily with sponsored posts and featured content. What is the fastest way to become an influencer? What is a TikTok influencer? Here are the top 10 TikTok influencers in 2023. You’re not alone.

Influencer 126

Influencer How To HootSuite Trends 126

Ignite Social Media

SEPTEMBER 9, 2020

The platform’s most recent update to these efforts comes in the form of a possible extension to its Branded Content tool , which originally launched in 2017. With the addition of a branded content tool in Facebook Groups, Group Admins will have the ability to run sponsored posts in partnership with brands or influencers. How It Works.

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Groups Groups Tools Brands 179

Sherrilynne Starkie

FEBRUARY 8, 2018

Influencer relations: Number of Instagram influencer posts doubled. Looking to strengthen influencer relations activity? Influencer posts doubled to 1.5 million in 2017. Instagram introduces type-mode stories. That’s right, no photo or video content required. Feb 08, 2018. Look to Instagram.

Facebook 45

Facebook Instagram Influencer Activities 45

Webbiquity SMM

NOVEMBER 27, 2018

Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. At the other end of the spectrum, the reaction on Twitter was brutal when United Airlines forcibly dragged a passenger off a plane in 2017. Their following-to-followers ratio tells you something about how social they are.

Team 177

Team Marketing B2B Eventful 177

Hootsuite

JANUARY 24, 2023

Have you ever wanted to become a TikTok influencer? Some of TikTok’s top influencers make thousands of dollars daily with sponsored posts and featured content. What is the fastest way to become an influencer? What is a TikTok influencer? Here are the top 10 TikTok influencers in 2023. You’re not alone.

Influencer 116

Influencer How To HootSuite Trends 116

Convince & Convert

NOVEMBER 13, 2017

According to Apptopia , Snapchat lost six percent of its daily users from May 2016 to May 2017. Mediakix reports that, as of August 2017, influencers were posting to Snapchat 33 percent less often. Meanwhile, those same influencers were posting 14 percent more often to Instagram Stories. Shoppable Posts.

Instagram 162

Instagram Marketing Analytics Influencer 162