Enduring 2016 Team Building Activities

Meltwater

Creating an inspiring, and productive work culture requires more incentives than a generous salary. This… Read More.

Popular Social Media Topics of 2016

Ignite Social Media

2016 has been a very eventful year, especially in the world of social media marketing. Coming back from all the commotion, our analytics team did an analysis of what exactly people were talking about on social media in regards to the show. The Ignite Mystery Trip 2016: Destination Revealed , by Jessica Gaylord. 2016 had a lot going on, and i’m sure next year won’t be any different.

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Customer Experience: The Future of Business & Marketing #AdobeSummit 2016 Recap

Pam Moore

2016 was my 2nd year being paid as an Adobe Insider to cover the event. Once again we were honored to take our #GetRealChat on the road and chatted on Twitter with the Adobe team and other industry leaders live from the event in Las Vegas. Recap of the Adobe Summit 2016 event in Las Vegas. 2016 was my 2nd year being paid as an Adobe Insider to cover the event. In March I spent almost a week with 10k digital marketers at the Adobe Summit event.

#measurePR Recap (September 2016): 2nd Annual #measurePR-palooza

Waxing UnLyrical

Sahana (@hellosahana) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. Richard Bagnall (@richardbagnall) September 8, 2016. (We’ve Angela Sinickas (@sinickasa) September 8, 2016. Katie Delahaye Paine (@queenofmetrics) September 8, 2016. Chip Griffin (@ChipGriffin) September 8, 2016. Johna Burke (@gojohnab) September 8, 2016. Pierre-Loic Assayag (@pierreloic) September 8, 2016. Johna Burke (@gojohnab) September 8, 2016.

5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! One point we drove home during the webinar is that resource allocations for social media teams are constantly changing. And with that, so are the skill sets necessary for an effective social media marketing team. As many social media and digital managers look to staff their teams we would encourage you to consider the following 5 essential skill sets for your social media teams.

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Pros and Cons of your Social Media Team Structure

Ignite Social Media

With different clients comes different social media team structures that we work with. Social media teams are structured depending on how the brand divides their internal vs. external resources, and there are pros and cons to each approach. Here we’ll look at two social media team structures and the pros and cons of each. In-House Social Team. One of the best things about working at an agency is the variety of brands we get to work with on a daily basis.

Team 88

Ignite Social Media Award Winning Work of 2016

Ignite Social Media

So we’d like to take some time to stop and look at some of our agency’s award winning work of 2016, and the impact we were able to make for our clients. 2016 Social Agency of the Year. There are a few key attributes that we believe led to our success: We have an amazing women-led leadership team that pushes our team to achieve great things every day. We have a fantastic, dedicated team that always goes above and beyond for our clients.

3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

While it’s just two teams that go head to head on the field, for global players from Amazon to Coca Cola, the Super Bowl is a chance to show off the full scale of their marketing arsenal to a global audience. But when it comes to live events, Super Bowl 2016 showed Twitter is still the platform of choice for viral marketing. SOCIAL MEDIA NEWS social listening super bowl 2016 super bowl commercials viral marketing

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

However, at the same these behaviors can push teams and organizations into cycles of wasted time, mindshare and investment. 2016 Social Media & Digital Marketing Predictions . How to Build an Emotional Brand – 8 Foundations to More Human Brand Connections 10 Questions You Must Answer Yourself Before Hiring a Social Media Agency in 2016. Achieving measurable social media ROI is very similar to teens and sex.

Can Social Media Management Work with a Remote Team?

agora pulse

The following post is written by Rachel Go at Hubstaff — a company that really makes social media management work as a remote team. Social media is an online realm in itself, so it makes sense that a completely virtual team can manage a brand’s social media presence. At Hubstaff, we’re a 100% distributed team with a great audience on Twitter and Facebook. Here’s how we tackle social media management with our remote team. Hubstaff.com (@Hubstaff) April 28, 2016.

Team 95

ICYMI: 11 Of The Best Insights From #SMWLDN 2016

Audiense

NOW, analytics, strategy, and creative teams work together from the outset. From day one, marketing and management teams need to be aligned on what’s expected and how it will be measured. This will avoid confusion and allow productive dialogue between teams when assessing activity throughout the campaign. “We The post ICYMI: 11 Of The Best Insights From #SMWLDN 2016 appeared first on Audiense.

The 5 Key 2016 Podcast Statistics

Convince & Convert

Now the Edison team is back with a new edition of their annual Infinite Dial research (they partner with Triton on it) and they’ve found another disruptive force… podcasting. Edison first waived the flag on the explosive growth of podcasts in last year’s Infinite Dial study, but their new, 2016 podcast statistics show that momentum is building for the medium. Podcast Listening Grew 23% Between 2015 and 2016.

3 Social Media Strategy Lessons Learned in 2016

Ignite Social Media

2016 was a year of change in social media marketing. While this will always be the space of frequent change, 2016 was marked with continued growth among the “baby” networks (Snapchat), an evolution of content (video is now a top priority), and a notable swing in how users are interacting on the platforms (increasingly reading/digesting and sharing less of their own information). Let us host a strategy consultation with your team.

10 Brands Killing It On Instagram in 2016

Talkwalker SM

Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. between July 27th and September 8th , 2016). We love the colors present in their pictures, as well as the way the present their various destinations and feature members of their team throughout the account.

Euro 2016 on Twitter: 10 Great Accounts Every Fan Should Follow

Talkwalker SM

Euro 2016 is now well underway with every goal, incident and meme sending social media into a frenzy. We’re tracking all the big Euro 2016 social discussions on our Euro 2016 live dashboard but with so much social media activity every day, the question is who should we all be following to make sure we don’t miss the best bits? Why you should follow : An inside look at one of the stars of the tournament and the most surprising team of the championships so far.

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Euro 2016: The Players, Brands and Fans Winning the Euros on Social

Talkwalker SM

Euro 2016 is drawing to a close with the final to be played this weekend. Throughout the tournament, we’ve been tracking social media discussions with our live Euro 2016 dashboard. We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. Read our case study to find out more about the top brands at Euro 2016.

Team 70

Davos 2016: DiCaprio, Macri and Biden Dominate the Social Headlines

Talkwalker SM

We dug a little deeper to identify the cream of the crop this year and used Talkwalker social media analytics to gain insights into what social said about Davos 2016. Davos 2016: The Big Picture on Social. The winners of the 2016 Crystal Awards // Image taken from weforum.org. One of the most surprising developments about Davos 2016 was the shift in topics towards the end. Finally, we took a look at the overall top themes at the World Economic Forum 2016.

Athletes are the stars of the week in Rio 2016 Olympic Games

Audiense

Keep reading to find out how Nissan pranked Team GB with #DoItForUs, get inspired with #DeffyLabels from Mini and watch as Adidas put the focus back on the game with #FirstNeverFollows. We also have what team Audiense is reading. Nissan pranks Team GB stars ahead of Rio 2016 Opening Ceremony with #DoItForUs. Their new campaign asks Team GB athletes to promote the brand in ridiculous ways during the games. — NissanUK (@NissanUK) August 4, 2016.

5 Questions to Ask your Web Development Team on the First Date

Harp Interactive

Ready for your first date with a web development team? Categories: Branding , Inbound Lead Generation , Website Development Tags: branding , lead generation , responsive design , SEO , web design , web development , website development Building a website is no stroll through the park; it requires extensive planning and coordination. Kick off the relationship by asking these five key questions. Read more. ).

Team 180

Meet Team Sprout: Katy, Office Manager

Sprout Social

From welcoming visitors to knowing everyone’s name to maintaining our ridiculously well-stocked snack room and fridges of LaCroix, Katy is one of the operations team managers who keep our space and team in top shape. I studied theater arts and vocal performance, and at one point I did a show with Julie Cohen (a member of Sprout’s operations team). I talked to her and she really encouraged me to apply, so I came in and met the team, and I got a call that night.

Team 86

Why Your Social Media Strategy is Essential to Your Marketing Strategy

Ignite Social Media

A couple of weeks ago we hosted a webinar, “ Staffing for Social Success ,” where we discussed the trends in roles on social media teams and the common social team structures we see. Having social media at the table as part of the integrated marketing team provides an unprecedented opportunity to test and learn.

Athletes Are The Stars Of The Week In Rio 2016 Olympic Games

Audiense

Keep reading to find out how Nissan pranked Team GB with #DoItForUs, get inspired with #DeffyLabels from Mini and watch as Adidas put the focus back on the game with #FirstNeverFollows. We also have what team Audiense is reading. Nissan pranks Team GB stars ahead of Rio 2016 Opening Ceremony with #DoItForUs. Their new campaign asks Team GB athletes to promote the brand in ridiculous ways during the games. — NissanUK (@NissanUK) August 4, 2016.

Meet Team Sprout: Arlo, Lead UI Designer

Sprout Social

This is the question that stood out to me when I first spoke to Arlo Guthrie, Lead User Interface (UI) Designer, for Meet Team Sprout. As the head of our UI team, Arlo works primarily with the design and engineering teams to ensure that Sprout users enjoy a beautiful, consistent and user-friendly experience every time their use our platform. Now, as the Lead UI Designer at Sprout, I get to focus on one really great product as part of a team that thinks every day.

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How to Create Your B2B Dream Team

Convince & Convert

You need to build the best team you can, or risk it all by having mediocre talent reflect poorly on your brand. For B2B brands such as design or ad agencies, executive recruiting firms, law firms, or consultancies, company culture is a very important aspect of building a great team. Why not use this high powered channel to attract your dream team? Do you have an amazing company culture where every opinion matters and every team member is expected to grow?

Team 69

5 Innovative Social Media Campaigns of 2016

Ignite Social Media

While the year isn’t over just yet, a lot has already happened in 2016. Instead, Disney teamed up with the Make-A-Wish Foundation to generate awareness and raise money for terminally-ill children. The post 5 Innovative Social Media Campaigns of 2016 appeared first on Ignite Social Media - The original social media agency. From the Olympics to Harambe, the elections and everywhere in between, it has been a busy year.

3 Incredible Social Media Campaigns from 2016 and What We Learned as Marketers – Bonus Episode [SSM022]

Buffer Social

This week we’re chatting all about some of our favorite social media campaigns from 2016 , why they rocked, and what we can learn as marketers. Here’s what we chat about in this episode: 3 incredible social media campaigns from 2016 and why they worked. 3 Incredible Social Media Campaigns from 2016 and What We Learned as Marketers. 28 of the Best Social Media Campaigns from 2016 – The Buffer Blog.

The Future of Social Media (And How to Prepare For It): The State of Social Media 2016 Report

Buffer Social

To better understand how social media marketing is changing, we collected data from over 1,200 marketers to create the State of Social Media 2016 report. In 2016, 42% of respondents saw an increase in spend compared to 2015, with only 7% of companies decreasing their social media marketing budgets. A further 20% work at companies with between 11-50 full-time team members. Marketing team size. 39% of people worked in marketing teams of between 2-5 colleagues.

Why Your Marketing Team is Not Performing Well (Is it your Fault)?

Devumi

A poorly performing marketing team is a nightmare for any CEO. If your team is failing to meet targets, you are in a situation where your company may be losing money. The post Why Your Marketing Team is Not Performing Well (Is it your Fault)? Linkedin Marketing content marketing linkedin marketing marketing teamMarketing is how you spend most of your money and how you make most of your money.

Team 65

The 6 Ways to Organize a Content Team

Convince & Convert

They recently published their 2016 Content Report, based on a survey of 370 content and digital marketers. The 6 Ways to Organize a Content Team. According to the survey, content teams are organized in one of these constructs: 1. Digital Content Team. Dedicated team that produces all online and offline content and creative. Small, in-house team of strategy leaders that relies on external, agency resources to execute content creation. Channel Teams.

Team 92

Future of Brand Experiences: Join #GetRealChat Conversation Live From #AdobeSummit March 23

Pam Moore

I’m excited to announce that we have partnered with Adobe and the #GetRealChat Twitter chat is again officially part of the Adobe Summit 2016 event in Las Vegas. Joining the conversation will be several @Adobe team members including Cory Edwards , Ray Pun , Bridget Darling , Ben Tepfer and Alexa Kiel and Tiffany Turley.

Euro 2016 & Social Media: 5 Things We’ve Learned From the Data

Talkwalker SM

Unless you’ve been living under a rock, you know that UEFA Euro 2016 has begun! Who’s the most talked about national team? No surprise to see the opening match between France and Romania deliver the biggest Twitter buzz over the first weekend of Euro 2016 with over 600k uses of the match hashtag , almost double that of second place England v Russia.

Sprout’s Q3 2016 Reporting Updates

Sprout Social

In Q3 2016, Sprout’s reporting squad launched a variety of new reports and revamped several others. The team implemented design tweaks for a better user experience, updated metrics for data parity, introduced new dynamic charts and data visualizations and added even more data to better meet users’ needs. The Tag Report provides teams with a summary of inbound or outbound messages tagged from Compose and the Smart Inbox. A Customizable Team Report.

How to Create Synergy Between Sales and Marketing Teams

Convince & Convert

As we move through the first quarter of 2016, the predicted marketing trends from the end of 2015 are beginning to emerge. In today’s hosts-only show, Randy and Chris explore Oracle Marketing Cloud’s Predictions for the State of Marketing in 2016, and discuss a key trend predicted by Matt Heinz and several other thought leaders: Sales enablement. At the end of the day, these two teams are closely linked, whether they like it or not.

Team 73

Using Social Media to Predict the College Football Playoff

Ignite Social Media

Question #1: Whose verified team Twitter handle has the most followers? Since our teams weren’t kind enough to tweet the same number of times, I instead applied their average engagements (retweets + likes) per tweet to the tune of 2000 tweets. Ohio State, you’ve had a football team since 1890. As far as I’m concerned, that’s 126 years of forgetting to set up a Twitter handle for your team. You’ve seen the headlines.

IBM’s #CognitiveDress, Krispy Kreme’s ‘Leaked Memo’ And What Team Audiense Is Reading!

Audiense

Don’t worry, we’re still going to write about the best campaigns we saw this past week, but we’re also going to write a little more about we, the Audiense team, are reading. — IBM (@IBM) May 3, 2016. My #cognitivedress would not have been possible w/out this team of heroes from @IBMWatson ! — Karolina Kurkova (@karolinakurkova) May 3, 2016. — Marchesa (@MarchesaFashion) May 3, 2016. — boohoo.com (@boohoo) May 5, 2016.

Team 80

5 Reasons Why Listening to Your PR Team Could Save Your Company’s Image

Meltwater

Your PR team will spend much of its time on social media monitoring your image… Read More.

Team 77

Why Your Marketing Team is Not Performing Well (Is it your Fault)?

Devumi

A poorly performing marketing team is a nightmare for any CEO. If your team is failing to meet targets, you are in a situation where your company may be losing money. The post Why Your Marketing Team is Not Performing Well (Is it your Fault)? Linkedin Marketing content marketing linkedin marketing marketing teamMarketing is how you spend most of your money and how you make most of your money.

Team 60

What Does it Mean to Be a “Data-Driven” Content Team? How to Think Long-Term About the Impact of Your Content on Strategic Business Growth

Meltwater

57% —that’s how far the average B2B buyer is through the purchase decision cycle before… Read More.

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Meet Team Sprout: Jordan, Product Education Specialist

Sprout Social

In this edition of Meet Team Sprout , I talked to Jordan about what her role means for Sprout, her career path and the advice she gives to every new employee. It’s been incredible to see the entire team grow. Product education is an important resource for our team and for our customers. We lead webinars for customers as well as new feature trainings and new hire training for our team. I also lead onboarding and training for new members of the Sales and Success Teams.

Team 64

Meet Team Sprout: Arnita, Senior Product Manager

Sprout Social

As social media evolves, Team Sprout is constantly working to enhance our platform and build new features to help organizations streamline their social media management. Sprout’s Product Team leads the charge by working with our partner networks and teams across the organization. In this Meet Team Sprout interview, she shares how she got into engineering, where she’d go for her dream vacation and where she thinks social is headed.

Team 63