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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

According to a 2016 survey from Bambu by Sprout Social, seven in ten employees are using social media at work. Collect and share testimonials from sales representatives who have seen an increase in revenue by sharing curated content. She asked them who who from their teams would be a good fit. Welcome employee social advocacy!

Survey 123
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3 Ways to Put a Firecracker Under Your Visual Content Creation in 2016 #VisualChallenge

Socially Sorted

Do you want to ramp up your marketing in 2016 with visual content? I show you 3 ways you can put a firecracker under your visual content creation in 2016 (and be sure to check out #3 – it’s super fun!). . As we head towards 2016, plenty of people are talking about the importance of visual content for the year ahead.

Content 55
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[INTERVIEW] What Makes Airbnb A Meaningful Brand?

Audiense

Audiense: What’s the makeup of your social media team? Holly: We have a Global team in San Francisco, myself the EMEA lead and then two further EMEA social marketing managers. We also have country social marketing managers for France, Germany and UK, and then a translations team who works on the other markets.

Brands 103
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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

You need people with different skills to build a great team. But if you have a big man who can rebound, a point guard who helps move the ball around, and a few jump shooters—well, then you have a great team that can perform well.”. Launched in 2016, The onUp Movement made national headlines and has inspired more than 3.7

Industry 134
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

The brand then curates and posts the best ones on its social channels. The brand started partnering with popular meme accounts on Instagram in 2016. In fact, Red Bull’s in-house media machine curates content in six languages, covering 600 sports events, documentaries, scripted series, and feature films.

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Social Media Tactics that Cut Through the Noise

Pixlee

The core team members behind your company should also express their unique voices. According to a report made by Facebook in 2016, users on this platform watched more than 100 million hours of video a day. This fact alone should encourage you to spend more time making and curating video content. Prioritize Video Content.

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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

Launched in 2016, the platform now boasts 500 million active users worldwide. TikTok’s content is also a sharp departure from the perfectly curated images made popular by the rise of Instagram. They’ll often post videos of players working out dramatically to music, dancing on the court, or adventures of team mascots.

Brands 114