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How to Use Facebook Groups to Grow Your Business and Engage Customers

Hootsuite

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. Seems like the perfect opportunity to bring people together… and build a great marketing platform while you’re at it. Facebook page vs. group.

Groups 144
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How the “Disrupted Generation” Responds to Marketing

Convince & Convert

Stefan Pollack is president of The Pollack PR Marketing Group, an integrated public relations and marketing firm with offices in Los Angeles and New York. Since 2001, he has taught as an adjunct professor at USC’s Annenberg School for Communication & Journalism. About the Stefan Pollack: Follow @stefanpollack.

Marketing 156
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Last month on social: Pop culture, piggybacking, and…pee?

Unmetric

Samsung India had quite the creative contest centered around group pictures with friends. Neasamani, however, is a fictional character from a 2001 Indian film who gets wounded after his employee drops a hammer on his head. Tag your friend and make us a brand star. This post fetched them over 144K interactions.

Hashtag 110
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 217
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

So that begs the question - what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 157
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. It’s my birthday and I have some great news! and a number of others.

Marketing 264
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A Review of Google Social Media Tools

Idaconcpts

However, that is not the only venture from Google into social networks and, in some markets, not even close to its most successful one. Büyükkökten started tinkering with social media networks as early as 2000 and he introduced his first social network, Club Nexus, at Stanford University in the fall of 2001. Google Buzz.

Review 150