Top 9 LinkedIn Social Media Marketing Groups
OCTOBER 12, 2015
Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. They’re great places to solicit and share social media marketing advice! Social Media Marketing. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests.
Facebook Testing Ads in Groups
OCTOBER 11, 2016
Facebook confirmed to Josh Constine of TechCrunch that it is testing the inclusion of ads in groups. The social network issued the following statement to Constine: We have started to test delivering ads to people in Facebook groups and will be evaluating the response before determining how we will move forward. According to Constine, and confirmed by Facebook, the test is occurring via mobile and desktop in Australia, Canada, Ireland and New Zealand, with users who are included seeing notices reading, “We’re testing ads in groups.”.
Are LinkedIn Groups Are Out Of Control?
JANUARY 23, 2014
Many LinkedIn groups are out of control. Group members have discovered they can spam the group and get away with it. Many group admins are not doing a good job managing their groups. I’m talking about the oddly-placed comments and updates that include a link or a comment to something that appears to be either: Completely unrelated to the group.
How To Make The Best Use of LinkedIn Groups
DECEMBER 8, 2011
So far, we have written about LinkedIn pages and Recruitment Solutions , which are the direct ways of marketing your brand. One of the most efficient and subtle ways of marketing your brand on LinkedIn is to work with LinkedIn Groups. LinkedIn has two types of groups, which can be classified as External and Owned Groups.
LinkedIn Groups Have Changed. Do They Still Make Sense for your Org?
NOVEMBER 5, 2015
A few weeks ago, LinkedIn announced that they were going to be rolling out some pretty big changes to their Groups feature. I wrote about how the changes would likely impact associations on Mizz Information ; in short, here’s an overview of the new Groups features and what associations need to know about each: Member Approval in Standard Groups. Better Content Filtering.
Why the Changes to LinkedIn Groups are Better for Your Users – and You
NOVEMBER 23, 2015
LinkedIn groups, I assure you, are not on the brink of going up in flames and burning group owners to the ground in their wake. The Changes to LinkedIn Groups Streamline its Top Functions. Instead, the changes phase out features that detract from groups’ most-used functionality: creating and participating in discussions. Do group members comment on promotional posts?
Content Marketing Food Groups
JANUARY 17, 2015
Marketing professionals wonder what makes for a great mix of content. The team at LinkedIn Marketing Solutions has a model they follow that I feel is one of the best I’ve seen when it comes to content marketing best practices. The idea is simple, think of your content strategy like a world class chef and break content into food groups that will feed your audience with the right mix of content that engages them, educates them and keeps them wanting more. Content Marketing Social Media Tips content marketing infograph Powered by WP Bannerize.
New Influencer Marketing Research Has Four Key Findings
JANUARY 31, 2017
Is your influencer marketing working? To investigate the practice and help marketers succeed, Traackr and TopRank Marketing conducted a global study. The post New Influencer Marketing Research Has Four Key Findings appeared first on Spin Sucks. Communication Influencer Relations altimeter group brian solis global research study Influence 2.0
Why is Twitter a crucial channel for trade associations and advocacy groups?
NOVEMBER 18, 2015
This dynamic makes the platform a prime marketing channel for trade associations and advocacy groups seeking to shape the national dialogue. Why is Twitter a crucial channel for trade associations and advocacy groups? This post originally appeared here and is reposted in its entirety because it’s too good not to share. ShopFloorNAM explains. https://t.co/1nPMSEKptB.
Twitter Aim to Regain Momentum with New Video & Group Message Features
FEBRUARY 3, 2015
Furthermore, a new group direct message feature was added, which appears to be an invite for the mobile-focused millennials who seem to prefer group messaging apps such as WhatsApp (another Facebook property via acquisition) as well as Snapchat. Marketing Predictions for 2015. Video is the new black . Flexibility. See more video instructions from Twitter here.
Review of the Online Group Buying Industry
JANUARY 25, 2011
Group buying is a trend that had incredibly growth throughout 2010. Group buying, which refers to social buying or collective buying as well, is the buying an offer which has been significantly reduced, due to the fact that it is only valid if enough buyers are found. Here is a short review of these 2 key players in the online group buying industry. Enter: Google Offers.
Facebook Audience Insights: 5 Groups You Should Analyze
SEPTEMBER 25, 2015
If you’re a marketer, you need to do your research. Smart marketers are using a free Facebook tool called Audience Insights. Home Market Value. Most Common Age Group is 25-34. My fans are most likely to also like the pages of Social Media Examiner, Amy Porterfield, Mari Smith, Content Marketing Institute and Digital Marketer. Digital Marketer.
The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
Looking at the most significant social networks for the coming year, Upfluence contends that “Twitter remains a must-use for content distribution to boost visibility and drive follower growth in niche or specific communities,” and that while both B2C and B2B marketers extensively use the platform, its performance is slightly stronger on the B2B side. 1) TwitterCounter. I like it.”
The devil’s in the data: Identifying the groups that won the election for Trump
MARCH 13, 2017
What can marketers learn from this? His team’s main objectives were to: shrink the number of Clinton voters, specifically targeting groups with material designed to turn them off Hillary. This strategy requires accurate identification each group of voters, knowing how to find them, and understanding the message that will resonate with them. 3) The #MAGA group. Clinton.
An Overview of Bulletin Board Focus Groups
JULY 22, 2015
Bulletin boards focus groups (also known as BBFGs) are extended online discussions that take over 3 to 5 days, or more. BBFGs may have between 18 to 25 participants per group and develop in an asynchronous, threaded, self-paced fashion. . Here is an overview of bulletin board focus groups and their advantages and disadvantages. Methodology of Bulletin Board Focus Groups.
5 Group Buying Sites to Stalk
APRIL 21, 2011
Group buying sites are becoming a popular online destination for many shoppers. Groupon was one of the first websites to capitalize on the growing niche of online customers who want to receive group savings on purchases. JDeal is a similar site to Groupon, except for one key difference–it specializes in products aimed at the Jewish market. Parents Deals. Groupon. JDeal.
How to Stay on Top of Online Marketing While Traveling
JULY 13, 2016
Modern technology means marketing has gone mobile, and so have the marketers. Jordan Fried shares how to be on top of your online marketing while traveling. The post How to Stay on Top of Online Marketing While Traveling appeared first on Spin Sucks. You can do your job with little more than a smartphone, a laptop, and an internet connection.
Influencer Marketing Matchmaking
OCTOBER 12, 2015
Today I’m going to talk about influencer marketing, but first I’m going to talk about me (#onlychildFTW). Influencer Marketing: The Actual Topic of This Blog Post. If you are in communications, influencer marketing is likely a topic you’ve thought a lot about. Review sites and other forms of word of mouth marketing. That’s poor influencer marketing math.
The 21 Best Content Curation Tools
FEBRUARY 21, 2017
Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Showcase reviews: Marketing Insider Group (Curation), SnapApp.
How to Make Your Email Marketing More Personal Without Being Creepy
FEBRUARY 15, 2017
The post How to Make Your Email Marketing More Personal Without Being Creepy appeared first on Spin Sucks. Related Stories Three Ways to Ensure Your Influencer Campaign Doesn’t Offend Customers Attribution Modeling: The Hot Knife Through Big Data Align Sales and Marketing through Effective Sales Enablement. This is especially true for millennials. He has more.
Podcasts and Facebook Groups Are the New Community Levers
Convince & Convert
AUGUST 4, 2015
One of the ways Social Fresh connects its members is through Facebook Groups surrounding the conference. Jason chose Facebook because while LinkedIn Groups are great and accomplish similar goals, Social Fresh doesn’t have the bandwidth to run both. Facebook Groups have always been an important part of the conference, but they’ve recently adjusted their strategy.
Strategic Marketing of Managing Expectations
OCTOBER 22, 2012
” Let’s try to apply this wisdom to Product Marketing and Marketing Strategy. For example, your company expects a product to generate specific and positive cash flow over a period of its life, and your customers expect the product to reliably perform functions you have promised them in your marketing communications. Taking Multi-Dimensional Marketing to Next Level.
Guerilla Community-Building Group Provides Insight to Modernizing Your Organization
OCTOBER 13, 2012
I believe associations and other organizations, or even a group of erstwhile unaffiliated individuals can learn a lot about modern community building strategies and tactics from Office Heroes. This group is about networking but it is also rooted in appreciation. I wrote earlier this year about the lack of awareness of the purpose of associations by my fellow Millenials. Anything.
Social Media Marketing: A Jungle Too Deep Or A Sea of Opportunities? [Infographic]
MAY 21, 2012
On Friday, businessinsider.com presented the Buddy Media infographic of the social media marketing landscape as of today. Instead of being overwhelmingly confusing, it is a quick overview of a world of opportunities and interlinking social media systems that can help you navigate and profit in social media marketing. 2012 Social Marketing & New Media Predictions [White Paper].
How LinkedIn Groups can Explode your Blog Traffic
APRIL 18, 2013
The answer is LinkedIn Groups. Now I’m not guaranteeing that you will receive 10,000 ‘connections’ or that LinkedIn Groups is the only answer for bloggers with no marketing budget; nevertheless if you are considering social media as part of your online promotion strategy, LinkedIn Groups is a must. What is a LinkedIn Group? Why do LinkedIn Groups work?
Facebook page, group or profile – what’s better for business?
OCTOBER 1, 2011
First off, lets look at the differences between a profile, page and group. A group is ideal for small communities of people who share a similar interest. Groups can be open (anyone can join), closed (your request to join has to be accepted) or secret (the group is completely invisible to everyone other than the group members and you have to be invited to join). Groups make it easy to share documents, schedule events, and chat with members but the limited functionality means it’s not the most suitable option to promote a business.
Navigating Facebook: The Difference Between Profile, Page and Group
Social Media Citizens
FEBRUARY 25, 2011
This personal account (think of it as your FB home) is required before you can move up to pages and groups and is limited to “one per person.” This takes a bit more presence of mind but can be an extremely useful tool for both targeted marketing and reputation management. Facebook Groups (Club). Find like-minded individuals through the FB Group (or Club). A group can be organized around your business or product, creating a community – but be sure to provide something of value to your members. You are not alone in your confusion. Facebook Profile (Home).
Omnicom Media Group Acquires Bruce Clay Australasia
JULY 1, 2013
Omnicom Media Group has acquired Bruce Clay’s Australasia division. Bruce Clay Australasia’s 70 employees will join Omnicom Media Group’s Resolution global search network. Omnicom Media Group, Asia Pacific consolidated its search brands under Resolution Media in the Asia Pacific region in 2012. Search Engine Marketing
20 Brilliant B2B Marketing and Digital Business Stats and Facts
AUGUST 25, 2015
B2B marketers today certainly live in “interesting times” (in the sense of the not-actually-Chinese curse ). While search, social media, ecommerce and content marketing have dramatically altered the roles of buyers and sellers, a number of traditional channels (that is, pre-dating millennials) remain highly effective. Image Credit: B2B Marketing Insider. Not quite.
Why This Successful Solopreneur Uses Facebook Groups to Grow His Business – Daniel DiPiazza [SSM011]
OCTOBER 17, 2016
How many Facebook Groups have you joined that you don’t check regularly? Imagine my surprise when I joined the Rich20Something Facebook Group and was constantly excited to see all of the new, value-packed content being shared by both the founder, Daniel Di Piazza , and all of the other group members (now nearly 15,000.). Entrepreneur Lifestyle Group on Facebook.
The Long, Lost Baby Boomers In Marketing
MAY 26, 2016
And right now everybody is aiming their marketing guns at the Millennials. But Diana Beyer says there is a group of people often ignored by marketers, and this is your chance to disrupt the industry. The post The Long, Lost Baby Boomers In Marketing appeared first on Spin Sucks. If you find yourself targeting the same crowd as everybody else, you’re probably losing out.
10 Tips to Be a Social Media and Digital Marketing Rebel
SEPTEMBER 7, 2016
Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They forget their core business and marketing goals. They lack basic business, digital marketing and social media marketing knowledge and experience. 10 Tips to Become a Social Media and Digital Marketing Rebel. We must ask WHY.
Marketing is Dead?
AUGUST 23, 2012
Marketing is Dead? In a Harvard Business Review blog post, Bill Lee claims Marketing is Dead and he’s not being cynical; he’s really serious. In fact, he quotes a study of 600 CEOs who are frustrated with their chief marketing officers. But it certainly doesn’t mean marketing is dead. Notice the traditional and new marketing tactics in that list?
Five Intriguing Inbound Marketing Stats [Infographic]
JUNE 30, 2015
Inbound marketing is fundamentally about making your company’s website an active component of the sales process rather than static “brochureware.” The most successful marketers though are likely combine both approaches in a coordinated manner. Marketers who prioritize blogging are 13 times more likely to achieve positive ROI. • Inbound Marketing Tactics.
Improve Your Marketing With Hashtags
AUGUST 21, 2015
Yet even as most people have come to know what they are, many people still don’t understand how to use hashtags to improve marketing for their business. You can use hashtags on personal and business pages, in groups and even in comment sections. Start using hashtags to improve your marketing! The post Improve Your Marketing With Hashtags appeared first on yMarketingMatters.
5 Social Media & Digital Marketing “Must Haves” for 2016
FEBRUARY 28, 2016
With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first. At the same time, it’s also very exciting times for marketers and business owners, to have so many powerful marketing tools to escalate and grow their business, sales and exposure. Social media is the future of marketing. 2.
The Reddit Marketing Guide
MARCH 4, 2015
By Jessica Malnik I truly think there is no social media site more misunderstood and undervalued by PR pros and marketers than Reddit. There are two groups of people you don’t want to anger online: Mommy bloggers and Redditors. In this post, I’ll walk you through seven excellent use cases, and give you a Reddit marketing guide that won’t anger the Reddit mob.
23 Outstanding Social Media Marketing Guides
DECEMBER 16, 2014
Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. What trends and changes in social media do marketers need to stay on top of? do that for me?”
200+ Brilliant Content Marketing World Speakers (and Where to Find them on Twitter)
SEPTEMBER 10, 2015
In the universe of content marketing, few events rival Content Marketing World currently happening Sept. Ardath Albee, Marketing Interactions, Inc. David Brown, Meredith Xcelerated Marketing. Heidi Cohen, Actionable Marketing Guide. Charles Cooper, The Rockley Group. Sydni Craig-Hart, Smart Simple Marketing. Stoney deGeyter, Pole Position Marketing.
Don’t Be a Lazy Marketer: 11 Content Marketing Ideas
JULY 16, 2015
Lazy marketers are all around us…i ncluding you, if you’re honest. Have You Been a Lazy Marketer? Then you’ve been a lazy marketer my friend, but we’ve all done it, haven’t we? Most marketers nod, smile and agree without embarrassment or remorse. Eleven Content Marketing Ideas. By Bryan Adams. We make, we eat, and we move on. This will help get you started.