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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

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Mapping the Brand’s Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. The social graph allows us to create a context for our actions. What are my friends ‘liking’?

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Facebook Graph Search: Why Investors Shouldn’t Worry

Mindjumpers

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. Continuous Google war. The users are the product!

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Will Clubhouse be the Next Apple?

Webbiquity SMM

Rooms are often hosted by industry experts and even celebrities such as author Malcolm Gladwell, Kevin O’Leary of Shark Tank, Aston Kutcher, Wiz Khalifa, Kevin Hart, Drake, Chris Rock, and Oprah. This is especially true for B2B leaders with an active social graph on LinkedIn and/or Twitter already.

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Digital Communications Conversations Continue To Evolve

Dave Fleet

Tweet The maturation of the conversation about social media-driven PR continues. So, the conversations on social graphs and content topics continue to converge. Tags: communications measurement pr public relations social media metrics.

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The Small Wins From Social Media

Twist Image

Brands will look to see how many people are connected to their number one competitor (or the industry leader), and that acts as some kind of key performance indicator as to where they should be in fan accumulation. The caution with social media is that these connected channels are highly personal. industry blog. industry leader.

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The Marketing Problem Is Simple: There Are Too Many Ads

Twist Image

The entire construct of the advertising industry was built on the scarcity model. A Facebook ad exchange seems like a smart enough cash grab, but I'm hopeful that they will soon evolve into thinking about what the social graph means to people and how they can better connect to the companies that they care about. social graph.

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