November, 2011

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

This is a guest post by Andy Havard. Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche.

10 Surefire Ways To Avoid Looking Like A Twitter NooB

SocMed Sean

So, you’re ready to Tweet, right?

Trending Sources

Does Google Freshness Update Make Online Reputation Management More Difficult?

Adam Sherk

Google’s recent algorithm change that favors the most recent content for certain types of queries offers good opportunities for news and content sites. But for individuals and organizations, does the freshness update make online reputation management more difficult?

How to get your content shared on Google+

Janet Fouts

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Cartoon: Speaking Social Media

SocMed Sean

Working in social media in my day job and my night job, I spend a LOT of time around social media geeks. The other day, I overheard an entire conversation that was so full of social media lingo and jargon that it was like a whole new language.

You Finally Have a Google Plus Business Page… Now What?

SocialFish

Tuesday night I had the awesome privilege of hanging out with Marc Pitman and Nathan Hand on Google Plus. At one point Nathan put a challenge on the table for the three of us to write a post about Google Plus Pages during the Hangout.

Avatar 124

Socializing Your Brand [Infographic]

Mindjumpers

Tweet With changing consumer demands and touch points, there is an increasing need to make your brand social, which most of organisations have now understood. The second step, is to know what makes your brand social? Is it the right tools and technology, or the right resources and able planning?

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Creating Google Plus Business Pages

Janet Fouts

Everybody’s been arguing over the value of Google Plus lately. Some say it’s only for geeks and others say it’s a waste of time. Well, Google just changed the conversation in a big way and just in time.

Google 114

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Pinterest: Great Opportunity for Lifestyle Publishers and Brands

Adam Sherk

Pinterest is getting a lot of attention these days and deservedly so. The photo and video sharing site offers great opportunities for promoting lifestyle content and reaching niche audiences and specific demographics. Need a primer on Pinterest?

Is Your Business Worth An Extra Hour Per Week? 5 Reasons Why Your Business Should Blog

Techipedia: Tamar Weinberg

This is a guest post by Preston Ehrler. As a business owner, do I really have time to blog? I’m a business owner too, and I realize that we are already pressed to our limits for time.

How To Remove the Yahoo! News, Washington Post or Spotify Notifications From Your Facebook Ticker

SocMed Sean

I’ve been asked this question more than a few times, so I thought I’d pass it along here. If you hate that apps like Yahoo! News, Spotify, and the Washington Post are pushing articles into your Facebook timeline, there is a quick way to get rid of them.

Should you let social media conversations direct your business?

Dave Fleet

Tweet. Here’s a question for you: Should you let conversations in social media direct your business? If you’ve worked in the social media space, that seems like a pretty straightforward “yes”, right?

A World Gone Social

Learn how companies must adapt to survive.

Understanding Social Media ROI Cycle

Mindjumpers

Tweet On our blog, we have several times written about how to calculate ROI of your social media campaigns. But, the following post is inspired from the thoughts of Jamie Truner, the chief content officer of the 60 Second Marketer , the online magazine for BKV Digital and Direct Response.

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? Never is that more true than at budget time.

Jive 110

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Or that 73% of U.S. companies now use social media for marketing (though the figure varies widely based on size of company)?

How to Hire Your SEO Partner

Techipedia: Tamar Weinberg

This is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

There are a LOT of idiotic corporate terms out there.

Who rules nonprofit social media?

SocialFish

Check out the latest infographic from Craig Newmark and the team at RAD Campaign. It’s fairly self-explanatory. Find more info about it, including some of the findings from the data used to create this, here. As always, click on the image for full size. Useful Data

An Average Day on Facebook [Infographic]

Mindjumpers

Tweet Who is an average Facebook user and how do his activities on Facebook look like? This question needs to be reflected upon by everyone working with Facebook, since it is what we base our strategies on.

You Are The Company You Keep

Waxing UnLyrical

Guest post by Nancy Davis. Tell me who your friends are and I will tell you who you are.”. That is a very apt way of saying that we often hang out with people who are like us. Like attracts like. Who we choose to spend time with says a lot about who we are as people and what we value.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Hard Questions of Social Media

Akamai Marketing

While using social media for business purposes has been around for the better part of 5 years now, we’re reaching a place where businesses are starting to ask “what should I be doing with social media?” ” Its a fair question.

Why Hiring a Marketing Department Has Changed—5 Subjects a Business Owner Must Now Consider in Every Interview

Techipedia: Tamar Weinberg

This is a guest post by Amanda DiSilvestro. Many current CEOs and business owners often have more to worry about than the 50 ways social media can drive traffic to a website or the 100 ways to help improve a website’s page ranking.

[Infographic] Is Your Brand Really Engaging Or Are You Just Wasting Time With Social Media?

SocMed Sean

Social media engagement isn’t easy. You can’t just create a Twitter handle, Facebook page, and YouTube account and call it a day. It takes time, dedication, and yes…budget.

IMPORTANT: Help make sure.NGO remains in nonprofit hands

SocialFish

IMPORTANT: You may have heard that ICANN, the International body that regulates domain extensions, has approved a plan that would drastically increase the number of generic top-level domains (gTLDs) available on the Internet. The Public Interest Registry (PIR) is the non-profit organization managing “ ORG” – the domain that has served the non-profit community for more than 25 years.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Executive Series: Listening on Social Media is about Insight Management and Analyzing Data

Mindjumpers

Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers.

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The Tremendous Connector & Social Media Advocate: Catching Up With Jonathan Saar

Firebelly

Jonathan is a tremendous networker and advocate of social media marketing. Our friend, Mark Juleen, has this to say about Jonathan Saar “Beyond his role at The Training Factor, Jonathan is a tremendous networker and advocate of social media marketing for the multifamily industry.

How Bees Make Me a Better Business Owner

Waxing UnLyrical

Guest post by Ken Mueller. A bee in my bonnet. Often when my wife and I are taking our dog, Shadow, for a walk, we go past a house in our neighborhood that has grabbed my attention. There are two vehicles parked out front bearing license plates that include variations on the word “beeswax.”

Making Marketing Agility Cool

Buzz Marketing for Technology

Chief Marketing Officers take pride in being the trendsetters around the corporate corral – the arbiters of hip, the sharpest dressers, the consummate gadgeteers. But when it comes to using data to support decision making, the CMO is likely not to be the smoothest operator.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.