Sprout Social
JANUARY 3, 2017
We’ll pull out our crystal ball and talk social media marketing predictions for 2017. Keri currently works in online marketing but has spent several years in international educational travel leading tours for Smithsonian Student Travel. Think live video is going to be the biggest hit? Where will Snapchat go? One solution?
Buffer Social
JUNE 28, 2023
Just over a year ago, my role at Buffer shifted, and I became a Growth Marketing Manager working on Buffer’s Growth Marketing team. For Buffer’s Growth Marketing team, running experiments is fundamental to the way we work. To date, I’ve run 25 experiments in our Adwords account. Then the cycle starts again!
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Sprout Social
AUGUST 12, 2021
A strategy can be crystal clear in your head, but documenting it to share with others always feels like a hurdle, especially when it comes to campaign planning. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. They provide a source of truth.
The Realtime Report
JANUARY 14, 2020
Content marketing is a preferred strategy for many entrepreneurs. No matter what size your business is or what niche you’re working in, content marketing is worth considering. With each year, content marketing remains the top strategy to promote an online business. 5 Essential Diagrams to Make the Content Planning Easier.
Social Media Strategies Summit
FEBRUARY 1, 2024
You’ll have to make a call on which platforms to include and exclude based on your overarching marketing goals. Having conducted your analysis, don’t forget to add all the information you find to a spreadsheet or document so you can compare all your data points side by side. Sign up for one of our upcoming social media conferences.
Social Media Strategies Summit
JANUARY 12, 2023
Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. To sit down as a team and put together a “giant document” covering all elements of social media governance. “It’s
The Realtime Report
OCTOBER 26, 2012
NASA regularly invites influential bloggers to document key events such as this one. Businesses have always understood that word-of-mouth marketing is one of the most powerful ways to shape opinions and drive awareness, preference and sales. “Influencer marketing” is simply the new, fancy way to describe word-of-mouth.
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