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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Shift Toward Vertical Video Over the past five years, mobile devices have accounted for more than half of global internet traffic , peaking at almost three-fifths of traffic in mid-2022. landscape ), now generates the lion’s share of its traffic from mobile. landscape ), now generates the lion’s share of its traffic from mobile.

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Enforcement of iOS 14 Changes for Facebook Advertisers Begins

Jon Loomer

Let’s run through what you need to know… Optimization for Eight Events Only. If you want to create a conversions campaign, you can only optimize for one of your eight configured events. Before this was enforced, you could still pick an event that wasn’t configured, but you’d get a soft, yellow warning icon.

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Is Shazam the Future of Mobile Marketing

Convince & Convert

Are we about to finally crack the mobile marketing code? As you were driving by a McDonald’s or walking by a McDonald’s, if you had the Piper app, it would say, “Hey, come on in for a discount on chicken nuggets.” ” Who doesn’t want a chicken nuggets discount? Image via BigStockPhoto.com.

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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

SMS marketing (or “text marketing”) is a form of mobile marketing that allows businesses to send text messages to customers and prospects. These messages can be anything from promotional offers and discounts, to appointment reminders and shipping notifications. They can include discounts, coupons and other special offers.

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6 Simple Steps To Integrate QR codes Into Your Next Marketing Campaign

Keyhole.co

More mobile conversions Smartphone sales continue to increase, and QR code marketing is at the centre of their success. Mobile shoppers are impatient in 2024, so the ability to see a product advertised on a billboard, scan the code and instantly purchase is an extremely successful way of qualifying leads in seconds.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more. Gamification.

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Ecommerce Guide to Black Friday and Cyber Monday Success 2021

Pixlee

But in 2021, these retail holiday events will be starkly different. . So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place. The bargain-hunter : Shoppers who look for big fat discounts and spend accordingly. Black Friday marks a special event for every shopper.

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