Strategic Rebranding: When It’s Necessary, and How to Retain Brand Equity
Convince & Convert
AUGUST 23, 2024
“To improve is to change; to be perfect is to change often.” – Winston Churchill. This could very well be a marketer’s creed: improving, iterating, and trending towards perfection should be our overall goal. Sure, switching up your email marketing strategy is an easy choice when you’re tracking the right metrics. But switching up your whole brand?
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