Sat.Aug 17, 2024 - Fri.Aug 23, 2024

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8 Crucial Tips for Brands Getting Started with Social Media Marketing

Social Media Strategies Summit

Social media isn’t just a current trend – it’s been a goldmine for millions of brands for over a decade. With 27% of all internet users actively searching for products to buy while scrolling through their favorite social media feeds, it’s a massive opportunity you can’t afford to miss. But getting started can feel quite overwhelming. How do you really tap into social media’s marketing potential without feeling lost in the noise?

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AI and Copyright: What Marketers Need to Know

The Social Media Hat

Episode 19 of the AI in Marketing: Unpacked podcast, with Mitch Jackson The post AI and Copyright: What Marketers Need to Know appeared first on The Social Media Hat.

Marketing 172
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Strategic Rebranding: When It’s Necessary, and How to Retain Brand Equity

Convince & Convert

“To improve is to change; to be perfect is to change often.” – Winston Churchill. This could very well be a marketer’s creed: improving, iterating, and trending towards perfection should be our overall goal. Sure, switching up your email marketing strategy is an easy choice when you’re tracking the right metrics. But switching up your whole brand?

Brands 133
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TikTok Files Latest Motion to Oppose US Sell Off Bill

Social Media Today

TikTok’s arguing that the bill lacks evidence to support what it sees as a ban.

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How to Increase Diversity in Your Workforce Through AI Technology

Diversity and inclusion are crucial for building a strong and innovative workforce. Discover how AI technology can revolutionize your hiring process and drive diversity in your organization. Explore over 10 ways AI recruiting tools can help you identify a wider pool of candidates, enhance communication strategies, and eliminate unconscious bias. Embrace the future of recruitment and create a more diverse and inclusive workplace with AI technology.

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Common audience analysis mistakes and how to avoid them

Audiense

Accurate audience analysis is the backbone of any successful marketing strategy. However, many marketers make common mistakes that can lead to incorrect conclusions and ineffective campaigns. Here are the most frequent audience analysis mistakes and how to avoid them.

Analysis 110
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Discover AI Personalization: Your Customers are Unique, Your Marketing Should Be Too

The Social Media Hat

Unlock the power of personalization with AI-driven insights. The post Discover AI Personalization: Your Customers are Unique, Your Marketing Should Be Too appeared first on The Social Media Hat.

Marketing 155

More Trending

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X Is Seeing a Decline in European Users

Social Media Today

X’s latest EU disclosure report shows a decline in overall uses.

Report 214
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9th Edition of The New Rules of Marketing & PR Publishes Today

WebInKnow

It’s the new, new! The 9th edition of my international bestseller The New Rules of Marketing & PR is available today in print and ebook editions the USA and Canada and will soon be available in other countries! First published in 2007, in the same month as the iPhone 1 was released, New Rules has been completely updated with new stories and strategies to reach buyers directly.

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Revolutionizing Visual Content: Generative AI in Action

The Social Media Hat

Episode 20 of the AI in Marketing: Unpacked podcast, with Corbett Drummey The post Revolutionizing Visual Content: Generative AI in Action appeared first on The Social Media Hat.

Content 113
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The Truth About Influencer Earnings: What You Need to Know

Ignite Social Media

Social media influencers have become central figures in today’s digital marketing landscape, captivating audiences with their unique voices and engaging content. While the allure of high earnings from brand partnerships and sponsored posts is strong, the reality of influencer income is often more complex than it seems. In fact, a new detailed analysis of influencer earnings available on our sister agency, Carusele’s website is a really good read.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Instagram Chief Flags Coming Changes to Profile Grid Displays

Social Media Today

Instagram’s moving to a more rectangular main profile grid.

Instagram 215
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#707: Digital Course Doubt: Is My Email List Too Small?

Amy Porterfield

Listen on… Time-saving strategies and productivity tips for building a digital course around your busy schedule. Not sure what the topic of your digital course should be? Brainstorm your ideas with my FREE AI Course Topic Generator! I hear you – life is busy, work is hectic, and who has time to create […] The post #707: Digital Course Doubt: Is My Email List Too Small?

Course 108
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Is follower count meaningless?

Oktopost

In this episode, Bright Uduji from LinkedIn went Behind the Post to settle the debate: is follower count a vanity metric? Catch the episode below to find out. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary Vanity metrics have become quite controversial in B2B social media marketing.

B2B 87
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Ezoic Premium Contract Termination Fee: Beware of Charges!

BeingOptimist

Hello! Welcome to my 5th tutorial on Ezoic. In this series, I’ll be covering various aspects of using Ezoic. This tutorial is specifically tailored for those who have been using Ezoic’s premium contract for one year or more. Stay tuned for valuable insights! In this guide, you will get to know the potential drawbacks of terminating Ezoic premium contract before your contract expires and the correct methods for ending the premium contract.

Price 81
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Question Posts May Become a Key Focus for AI Training Data

Social Media Today

LLMs need question and answer text, and social platforms are looking to incentivize such.

Questions 197
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What the New FTC Ruling Means For You

Jenn's Trends

The US Federal Trade Commission (FTC) has issued a final ruling on social "evidence" for brands. These are updates marketers need to know!

Issues 78
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How to Optimize UGC for Employee Advocacy Success

Oktopost

No matter how talented your team is, nobody can create a better marketing pitch than your own customers. Even in B2B, buyers seek authentic user-generated content (UGC) to help them make high-stakes purchasing decisions. 82% of consumers are likelier to buy from brands that include UGC in their marketing campaigns. It makes a difference when real customers and employees are willing to share genuine, personable stories on your behalf.

UGC 77
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How to Remove a Website from Ezoic

BeingOptimist

Due to performance problems, I’ve decided to remove my website from Ezoic. If you’re curious about the reasons for this decision, check out my article, “ Ezoic Review: Why My Experience Wasn’t Good – Pros and Cons of Ad Integration “ My journey with Ezoic started well, but now it’s not going as well as it used to due to the following reasons: Ezoic: From Promising Start to Present Challenges Let’s have a quick recap of the issues that forced me to switch

How To 83
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Interview Scorecard Free Downloadable Template

Making effective hiring decisions can be challenging, but with a standardized evaluation process, you can improve your chances of finding the ideal candidate every time. Discover the benefits of using interview scorecards to assess and compare candidates, ensuring fair and consistent evaluations. Our free interview scorecard template allows you to customize criteria and track candidate progress, helping you make informed hiring decisions.

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Report Looks at Social Media Engagement Among Kids and Teens

Social Media Today

The report looks at how youngsters, from 7 up, are using social apps.

Report 206
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Social Media Automation – How to save time on your Social Media Management

Blog2Social

Anyone who wants to succeed in the dynamic world of social media can no longer avoid automation. Over the past few years, social media automation tools have become indispensable.These automation features help manage social media tasks efficiently and save time. In this blog post, we explain what social media automation is, what it’s useful for, […] Der Beitrag Social Media Automation – How to save time on your Social Media Management erschien zuerst auf Blog2Social Blog – Tips for social m

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#708: Beyond the Billable Hour: How to Transition from 1-on-1 Work to a Digital Course

Amy Porterfield

Listen on… Why a digital course is the next step in scaling your business and having more freedom. Still deciding on a topic for your digital course? Brainstorm your ideas with my FREE AI Course Topic Generator! When I decided to leave my corporate job, I started by doing social media services for […] The post #708: Beyond the Billable Hour: How to Transition from 1-on-1 Work to a Digital Course appeared first on Amy Porterfield | Online Marketing Expert.

Course 62
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How To Turn Off Ezoic Ads

BeingOptimist

In my previous post, I tried to explain to you the process of removing a site from Ezoic , along with an Ezoic review where I shared my personal experience with Ezoic with a full case study. Now, in my third series, I have come up with an idea to guide you on how to turn off Ezoic ads step by step. Now, stick with this guide for a minute, and you will be able to learn how to turn off Ezoic ads like a pro.

How To 79
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3 Steps to Successful & Strategic Year-End HR Planning

Year-end can be a hectic time for HR professionals, but with proper planning and organization, you can navigate it smoothly. Learn the main watch outs for year-end HR prep with Paycor’s helpful checklist covering employee data, wage and tax information, and special situations. Ensure compliance and efficiency by downloading today!

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Report Shows X is Still Displaying Ads Alongside Harmful Content

Social Media Today

The latest report looks at posts relating to the recent U.K. race riots.

Report 204
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How to Add Emergency Contacts to Apple Watch?

Tweaklibrary

Your Apple Watch is more than just a styling accessory or a digital watch, it’s a personal safety device. One of its most important features is to add emergency contacts. Yes, you can add emergency contacts to your Apple Watch. In any case of an emergency be it a serious health issue in which you need immediate medical attention, or you are stuck somewhere alone, the ‘emergency contacts’ feature can help you a lot.

Apple 12
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The Social Media Marketer’s Toolkit: Navigating Social Tools in 2024

Ignite Social Media

Recently, we conducted the first-ever “ Ignite Social Media Trends Survey.” This data sheds light on how marketers manage their social media presence, revealing interesting insights into tool preferences and workflow strategies. Let’s dive into the numbers and explore what they mean for social media professionals. The Native Approach: Still Going Strong Perhaps surprisingly, most social media marketers (55%) still work directly within social networks, at least for some of their tasks.

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Best Ezoic Alternatives for Publishers in 2024

BeingOptimist

As a publisher, it’s gratifying to receive approval from popular ad networks like Mediavine and Ezoic. I was in cloud nine when my website was accepted into the Ezoic program. However, due to various factors, I’ve started exploring Ezoic alternatives. Table of Contents Reasons why that led me to Opt out from EZOIC Best Ezoic Alternatives That I can opt For Adsterra What is Cost-Per-Mille (CPM) What is Cost-Per-Action (CPA) AdMaven Reasons why this ad network may become the best fit f

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How to Issue a Disciplinary Action Notice

Learn how to issue a disciplinary action notice to address misconduct effectively. This document outlines the consequences of unacceptable behavior and ensures a fair process for all. Discover the importance of documenting disciplinary actions for compliance and improving company culture!

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Instagram Chief Flags Coming Changes to Profile Grid Displays

Social Media Today

Instagram’s moving to a more rectangular main profile grid.

Instagram 208
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How to Fix Android Blue Screen of Death?

Tweaklibrary

If you are facing the infamous ‘Android blue screen of death’ error, this guide is for you. Even if it’s concerning, your phone isn’t in danger. It’s similar to an annoying hiccup that is typically resolved. Today, in this guide we will walk you through the different methods to resolve this typical issue, from simple to more complex ones.

How To 11
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10 Twitter Competitor Analytics Tools You Must Know

Keyhole.co

The days when a simple social media strategy could set you apart from the competition are long gone. Today, especially on Twitter (aka X), the game has changed. To stay ahead, you need to put in much more effort into precise and thorough competitor analytics. The last thing you want is to manually slog through all that stress. Thankfully, you don’t have to.

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9 Different LinkedIn Post Types to Keep Your Audience Engaged

Oktopost

As B2B social media managers, we all live on LinkedIn, right? Since it’s the hub of B2B marketing, we’re constantly striving to make our brand stand out, grow our audience, and build a strong presence. But occasionally, we all wonder how we can vary our LinkedIn post types to keep our audience engaged. We’ve collected a list of 9 organic LinkedIn post types you can create to keep your posting game fresh and exciting, leaving your audience returning for more.

Types 62
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Dont Let Social Media Become an HR Headache

Discover why your company needs a social media policy to protect its reputation, mitigate legal risks, and safeguard against cybersecurity threats. Learn how to create a realistic policy with clear guidelines and consequences. Don't let social media become an HR headache - keep your organization safe.