Sprout Social

JUNE 26, 2023

AI tools not only help replace cumbersome processes with highly efficient workflows, they seamlessly analyze unstructured data to extract important business intelligence. Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 102

Sentiment Analysis Patterns Price 102

BeingOptimist

APRIL 10, 2023

These sectors include: Airlines Cruise lines Hotels and resorts Online travel agencies (OTAs) Car rental companies Tourism service providers Travel stocks are shares of publicly traded companies operating within these sectors. This competition can lead to price wars, reduced margins, and the need for continuous innovation.

Travel 40

Travel Airlines Hotels Tourism 40

Sprout Social

MAY 15, 2020

Leveraging social data is one way to help pinpoint what’s working: what type of content drives attention, who your audience is and how you should schedule your posts to reach them. Unfortunately, finding the time to distill social data is also an ongoing challenge for marketers.

Industry 120

Industry Real Estate Social Media Sports 120

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers.

Travel 40

Travel Conference Tourism Forums 40

Unmetric

APRIL 2, 2019

They have their finger on the pulse of fans and follow a data-driven approach to social. And this fan-based marketing has paid off quite well for the band and the team, for their loyal fans also serve as brand advocates—their fans have gone as far as to sponsor billboards in Times Square for BTS. Reposted with correction. RT TO SPREAD!

Social Media 97

Social Media Brands Marketing Tourism 97

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Digital Travel Summit : Henderson, NV (May 8-10 2017).

Travel 47

Travel Conference Tourism Hotels 47

Ignite Social Media

JULY 2, 2019

Our travel & tourism client, Visit the Outer Banks of North Carolina (OBX) came to us looking for a partner who could leverage social media to drive visitation to the destination during the off-season. We created social personas, built by visitor data. In just 2018 alone, we created over 429 ad sets with varying targets.

Travel 102

Travel Social Media Banking Tourism 102

Pixlee

SEPTEMBER 5, 2019

Before the advent of social media, one of the most common marketing campaigns a company could take part in was with celebrity endorsements. While celebrity endorsement is still a popular marketing tactic, attaching a human face to a product or service has changed. Influencer marketing is not just limited to celebrities.

Influencer 41

Influencer Brands Marketing Tourism 41

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. However, not all is lost nor does it have to be.

Strategy 142

Strategy Metrics Hubspot Retail 142

Twist Image

JANUARY 8, 2013

It could have been for a local restaurant, something from the tourism council, a car dealership or even for a bottle of fine hooch. The sad truth is that marketers have - for decades on end - done ourselves in. I was driving on the highway and spotted a billboard. It was your average, run of the mills, type of billboard.

Adwords 101

Adwords Marketing Advertising Tourism 101

Convince & Convert

NOVEMBER 30, 2013

Remember, the prize itself can be the theme for the contest, as with the legendary “best job in the world” campaign from Tourism Queensland. But for any sort of contest that requires data collection as part of the entry mechanism you’ll need software to help build and manage the affair. Software (sometimes).

Social Media 167

Social Media Tourism iPad Software 167

Sprout Social

SEPTEMBER 12, 2022

And with more than half of marketers anticipating hiring between two to six new positions, teams are in dire need of more help. Depending on the agency, specific services can include: Manage social media accounts: This can include post publishing, developing a social media marketing strategy , conducting audits and more.

Social Media Management 89

Social Media Management Social Media Real Estate Brands 89

Convince & Convert

NOVEMBER 30, 2013

Remember, the prize itself can be the theme for the contest, as with the legendary “best job in the world” campaign from Tourism Queensland. But for any sort of contest that requires data collection as part of the entry mechanism you’ll need software to help build and manage the affair. Software (sometimes).

Social Media 165

Social Media Tourism iPad Software 165

Keyhole.co

MAY 15, 2023

For example, some studies have found that travel and tourism posts fared best on Friday mornings, whereas media and entertainment posts fared between Tuesday and Thursday afternoons. While Influencer Marketing Hub cites the following: Tuesday and Wednesday are great days to post on Instagram for maximum reach and engagement.

Instagram 52

Instagram B2B Tourism Engagement 52

agora pulse

NOVEMBER 3, 2020

As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients. So why should your marketing calendar remain unchanged? Your clients may have additional data points that can inform your insights and assist in developing a more nuanced response.

Social Media 127

Social Media Social Media Management Health Care Issues 127

Sprout Social

NOVEMBER 17, 2022

Since retail and fashion brands are innately about showcasing products in an attractive way, using Reels for marketing feels natural. Customers are more likely to buy from brands that align with their personal values—it’s 74% more important to consumers than it was in 2021, according to data from The Sprout Social Index™.

Types 116

Types Instagram Brands Collaboration 116

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Target audiences Determining target audiences is an essential part of any social media strategy, as they may differ from your brand’s normal key markets. Altering existing strategies can be difficult, too.

Template 52

Template Templates Examples Social Media 52

Akamai Marketing

FEBRUARY 8, 2011

There are several tabs within PostRank, each designed to give you a unique view of the data. Below this data, are the actual tweets about the post and who tweeted them. The Trends Page What I like: Again, quick, at-a-glance data shows which posts are most popular. It isn’t that we need a tool that does everything.

Postrank 134

Postrank Analytics Tools Klout 134

Sprout Social

MAY 8, 2023

With the right LinkedIn marketing strategy , combined with these optimal posting times, you could see improved engagement. Start a free Sprout Social trial Disclaimer: Data from Sprout Social include users from various plan types, industries and locations. Industry-specific data includes mid- to high-level engagement times.

LinkedIn 106

LinkedIn Tourism Travel Education 106

Convince & Convert

JULY 29, 2012

Of course, but you have to set up your social programs from the outset in such a way that the data is available and unblemished. Drive Social Media ROI with Content Marketing. Track Social Media ROI by Giving Customers Trackable Assignments. Is social media ROI attainable? Responsible party for setting it up right?

ROI 141

ROI Social Media Social CRM Survey 141

Sprout Social

JULY 6, 2022

As the most-used platform by marketers worldwide and boasting nearly 3 billion monthly active users , there’s no denying the strength Facebook has as a marketing goldmine. With 71% of consumers using social more than they have in years past, brands and marketers need to meet their audiences where they are. Travel and Tourism.

Tourism 111

Tourism Facebook Travel Education 111

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. To get you started, we compiled data from 300 brands to determine the most effective times to post on each social network. How many times have you found yourself scrambling for content at the last minute? Facebook: For B2B brands, post Tuesday to Thursday, 9 a.m.

Template 145

Template Templates Social Media Tools 145

Sprout Social

APRIL 13, 2022

This made Instagram a valuable visual marketing tool for brands and businesses alike. Travel and Tourism. How we gathered the data. If you’re looking to amplify your own Instagram strategy, use these best times to post data and check out our guide on getting the most out of your Instagram presence. Consumer Goods.

Instagram 121

Instagram Tourism Travel Education 121

Bare Feet Studios

JUNE 1, 2009

Here is some newly released data to continue the discussion: From Podcasting News : Internet Video Platform to grow 400% in 4 years Worldwide shipments of devices that support Internet video consumption will nearly quintuple by 2013, according to electronics industry analysts iSuppli, spurred by an increase in consumers’ broadband Internet access.

Video 44

Video Data Upcoming Ustream 44

Buffer Social

NOVEMBER 14, 2016

At Buffer, we’re always eager to dig up new research into social media marketing — things like how marketers are using social media and what they’re excited about heading into 2017. The report shows us how marketers, from businesses of all sizes are approaching social media marketing. – About the data.

Social Media 40

Social Media Report Survey How To 40

Razor Social

JUNE 22, 2020

If you’d like the agency to create the new navigation structure, make that clear in the brief and provide the current website’s navigation path analysis data to the agency. Imagine if you were a tourism attraction. Based on your findings, you can propose the navigation structure for the new website by creating a navigation flowchart.

How To 87

How To Proposal Hosting Project 87

Waxing UnLyrical

OCTOBER 22, 2010

Title image: Lukasz Strachanowski via Flickr, Creative Commons Life… supplemented™ data courtesy and used with permission of Priya Ramesh, CRT/tanaka Thanks so much for stopping by WUL! Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Not that difficult, is it?

Postrank 151

Postrank Campaign Tourism Social Media 151

Hootsuite

JULY 15, 2020

Defining a buyer persona (also called a customer persona, audience persona, or marketing persona) helps you create content to better target your ideal customer. As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Location.

Template 145

Template Templates How To Tourism 145

Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. This was a low-risk venture and hopefully a terrific learning opportunity for people new to social web marketing.

Social Media 40

Social Media Tourism Blogger Upcoming 40

Akamai Marketing

APRIL 26, 2011

We’re all looking for quantifiable data for our social media efforts, right? That’s why I wanted to share with you the findings of a recent study by Buddy Media.

Research 156

Research Engagement Study How To 156

Hootsuite

JULY 8, 2020

Developing a clear understanding of your social media target audience may be the most important thing you do as a social media marketer. Of course, these are key metrics for all social marketers (and marketing bosses). Compile data on your existing customers and social media audience. The social marketing manager?

Template 145

Template Templates Social Media How To 145

Writtent Blog

MAY 27, 2021

This product was allegedly never intended to make the commercial markets due to its development cost, but rather to show the innovation of Xerox. For instance, tracing users purchase history based on email receipts, personalizing ads in browsers set to incognito mode, and secretly buying transactional data from Visa and Mastercard.

Insurance 40

Insurance Airlines Committee Software 40

agora pulse

AUGUST 28, 2019

You know this, of course, so that’s why you, savvy social media manager that you are, decided to attend this year’s Content Marketing World. What tip would you give to a newbie (or even a seasoned pro) heading to Content Marketing World? I don’t limit the question to content marketing challenges. I have two!

Content 76

Content Tourism Marketing Conference 76

Audiense

AUGUST 4, 2017

There is a growing trend of music tourism whereby festival goers choose to travel abroad to attend such events also contributing to the annual turnover. Forbes identified that the electronic dance music market , has grown by 54% between 2013 to 2016 2 highlighting the clear value this genre has brought to the music industry in recent years.

Influencer 130

Influencer Tourism Marketing Eventful 130

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Questions marketers get asked often include: So do you just scroll around Facebook all day?

Questions 142

Questions Social Media HootSuite Marketing 142

Social Media Strategies Summit

NOVEMBER 18, 2022

One of the most challenging aspects of social media marketing is consistently creating high-quality, engaging content over an extended period. This is backed up by data, with research from Visual Objects ranking consistent content creation as one of the top five social media challenges for marketers. Image source.

Content 163

Content Campaign Team Banking 163

Bare Feet Studios

APRIL 30, 2010

Recent data from the Interactive Advertising Bureau show a 37% growth in online ad spending on video from 2008 to 2009. Roles that Online Video Can Play Education & Entertainment Marketing & PR Customer Service HR & Recruiting Change the World View the entire presentation here. Results shared by the Altimeter Group.

Video 44

Video Upcoming Hotels Conference 44