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Airbnb Releases First Short Film Crowdsourced From Vines

Convince & Convert

The latest example comes from Airbnb, which recently released the first short film, “Hollywood & Vines,” created by crowdsourced Vines. Over the course of the campaign, 44 unique Vine shot numbers were pitched to the Airbnb community.

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Project Runway Crowdsources Season 13 Casting With Runway Redemption Campaign

Convince & Convert

Held over the course of. To cast the final member of Season 13, Project Runway launched a Runway Redemption social media campaign on Instagram where fans could vote for their favorite of three aspiring designers. Read the whole entry. »

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How Are Serious Games Reinventing Businesses?

Buzz Marketing for Technology

Posted in Crowdsourcing Gaming Innovation. Of course, when the salesperson brings the group together, he must present a slide deck that magically shows how his solution is going to meet everyone’s number-one priority. I had a chance to sit down with Luke Hohmann, founder of Conteneo , Inc.

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What you can learn from Mister Splashy Pants

Buzz Marketing for Technology

And then of course there was Mister Splashy Pants. The lesson to be learned from Mister Splashy Pants is: Crowdsourcing works but only if you let go and are open to the results. Tags: Buzz Marketing Cause Marketing Crowdsourcing PR Social Media. Some of the names we very thoughtful like Shanti or expressive like Libertad.

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Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Partnering Up.

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5 Top Tips for How to Buy Commercial Properties

The Realtime Report

While there is a lot of money to be made in commercial properties, there are also a lot of potential problems that could set you off course and lead to big losses. Banks, credit unions, and even crowdsourced loan options could all be good possibilities. Want to start things off right and ensure you have the best chance of success?

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The Importance of Logos

Social Media Marketing

This is a great example of a way a business is doing crowdsourcing in an intelligent way. An example that comes to mind is the car that "everyman" Homer Simpson designed in Season 2 of The Simpsons : Crowdsourcing gone wrong Of course, the opposite is true as well: Gap suffered last year when they unilaterally redesigned their logo.