INDUSTRY INSIGHTS YOUR PEERS ARE READING
The Twitter back channel ( #defragcon ) went nearly silent as a roomful of bright people struggled to keep up with a firehose of big ideas. Yeah, I'll be back. I mentioned earlier that I would again make the trip to Colorado for Defrag. MORE
Do you think this whole social TV, whether it’s American Idol or Super Bowl or what have you, this back channel, we’re watching it with one eye, we’re tweeting it with the other eye, is that ultimately a good thing? It got a rise out of the Twitter back channel. MORE
But any time there’s a new trend, tactic, or channel, this collaboration turns to competition. Open dialogue gives way to back-channel alliance building. Social Media has a claim because much of the content is created for social media channels. MORE
The result is the creation of a back channel process to invigorate the presentation. This post is by Chris Urena, Director of Development at CommPartners. MORE
Barbs on the "Back Channel" that don't help move the conversation along in a win-win for the audience and speaker is a clue that you want all the candy for yourself. Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. MORE
The customer in the back of the line has a Klout score of 75, the customer in the middle of the line has a Klout score of 17. Where I think I took my blog post today, sort of over the line a little bit, was that I likened social profiling of basically hearkening back to Jeremiah’s post. MORE
Do you think this whole social TV, whether it’s American Idol or Super Bowl or what have you, this back channel, we’re watching it with one eye, we’re tweeting it with the other eye, is that ultimately a good thing? It got a rise out of the Twitter back channel. MORE
Now for the back story. First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. The paper is titled, The Drama! Teen Conflict, Gossip, and Bullying in Networked Publics. MORE
Back-channel emails are a wonderful thing. A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity in 2010. MORE
Everything will be done in the open, encouraging participation, contribution, and truthfulness and discouraging passive-aggressive behavior, back channel discussions, and hidden agendas. Other channels include more traditional “Web 1.0″, MORE
To me, the people tweeting about a show are already watching the show , so the Twitter-fueled “back channel” surrounding the show may result in additional loyalty and/or visits to the show’s website/Facebook page/SnapChat account etc., MORE
Conferences and Meetups Back in 2007, I followed the back-channel conversation at the NewComm Forum using Internet Relay Chat ( IRC ). Now, of course, the back channel is always Twitter, and it sometimes threatens to overwhelm the front channel (the person on stage). MORE
Direct Marketing Observations
OCTOBER 6, 2014
Now for the back story. First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. The paper is titled, The Drama! Teen Conflict, Gossip, and Bullying in Networked Publics.
Net-Savvy Executive
APRIL 26, 2011
Conferences and Meetups Back in 2007, I followed the back-channel conversation at the NewComm Forum using Internet Relay Chat ( IRC ). Now, of course, the back channel is always Twitter, and it sometimes threatens to overwhelm the front channel (the person on stage).
SocialFish
MARCH 15, 2012
The result is the creation of a back channel process to invigorate the presentation. This post is by Chris Urena, Director of Development at CommPartners.
Convince & Convert
AUGUST 28, 2013
To me, the people tweeting about a show are already watching the show , so the Twitter-fueled “back channel” surrounding the show may result in additional loyalty and/or visits to the show’s website/Facebook page/SnapChat account etc.,
Social Media Strategery
OCTOBER 8, 2015
But any time there’s a new trend, tactic, or channel, this collaboration turns to competition. Open dialogue gives way to back-channel alliance building. Social Media has a claim because much of the content is created for social media channels.
Net-Savvy Executive
APRIL 1, 2011
Back-channel emails are a wonderful thing. A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity in 2010.
Net-Savvy Executive
NOVEMBER 22, 2010
The Twitter back channel ( #defragcon ) went nearly silent as a roomful of bright people struggled to keep up with a firehose of big ideas. Yeah, I'll be back. I mentioned earlier that I would again make the trip to Colorado for Defrag.
Convince & Convert
FEBRUARY 9, 2012
Do you think this whole social TV, whether it’s American Idol or Super Bowl or what have you, this back channel, we’re watching it with one eye, we’re tweeting it with the other eye, is that ultimately a good thing? It got a rise out of the Twitter back channel.
Social Media Strategery
MARCH 23, 2010
Everything will be done in the open, encouraging participation, contribution, and truthfulness and discouraging passive-aggressive behavior, back channel discussions, and hidden agendas. Other channels include more traditional “Web 1.0″,
Convince & Convert
FEBRUARY 9, 2012
Do you think this whole social TV, whether it’s American Idol or Super Bowl or what have you, this back channel, we’re watching it with one eye, we’re tweeting it with the other eye, is that ultimately a good thing? It got a rise out of the Twitter back channel.
Convince & Convert
MAY 3, 2012
The customer in the back of the line has a Klout score of 75, the customer in the middle of the line has a Klout score of 17. Where I think I took my blog post today, sort of over the line a little bit, was that I likened social profiling of basically hearkening back to Jeremiah’s post.
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