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2023 Guide to Insurance Social Media Marketing [6 Tried Tactics]

Hootsuite

Insurance social media marketing presents unique challenges. They know they need insurance. Social media marketing for insurance companies offers the ability to address those concerns. Social media marketing for insurance companies offers the ability to address those concerns. How is social media used in insurance?

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7 Brands Achieving Killer Results on Facebook

Social Media Strategies Summit

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

Brands 108
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How to Create Exciting Social and Digital Content for Unsexy, Boring and Regulated Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.

Industry 152
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Should Your Brand Consider Reddit?

Likeable

Facebook, Instagram, and TikTok stand out as the giants, but might not reach the exact audience you’re looking for. Reddit was founded in 2005, shortly after Facebook, by Steve Huffman, Aaron Swartz, and Alexis Ohanian. an insurance app, made a splash by placing a promoted post in a fast food subreddit. Read on below.

Reddit 91
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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.

Industry 132
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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

For example, a life insurance brand may want to appeal to both older and younger generations. Responsive customer engagement and care The latest Sprout Social Index™ found consumers across all ages have similar outlooks on what brands can do to leave a lasting impression. The nonprofit engages with 20-50+ year olds.

Brands 115
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The Role of Community in Modern Branding

Pixlee

The idea of community has become a major focus of brands in many verticals. traditional methods of marketing still have their place, community-building is now a. How are brands leveraging community? often to build community and develop lasting, meaningful relationships with customers. consumers and keeping them engaged.