Social Media Marketing

APRIL 3, 2013

And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. Still, Facebook dominates in this space.

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Social Media Flipboard Storify Reddit 160

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MAY 13, 2008

Brand awareness is important, especially when it comes to a web hosting firm that was advertised on a multitude of technology websites. Next time you proceed in a social media marketing campaign, follow some ideas and steps: Know your market. Study the demographics and know who will be researching your products.

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Social Media Digg Brands Marketing 100

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Events (e.g.,

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Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

MAY 18, 2010

Your tweets, posts and comments should all be coordinated to meet the ultimate goal, which is to establish trust, build your brand, and increase sales. Which is why, of course, your business needs a killer social media strategy. Where are the people most likely to buy your products and services? Does your brand need a makeover?

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Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social media can help you create a long-term relationship with your consumer that ensures they continue to visit you, and not a competitor. 3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. So I think basically every brand needs to have a strategy in the least.

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Social Media Yahoo Discount Training 164

Webbiquity SMM

OCTOBER 13, 2010

It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs. If all of those things are true and your company is social media savvy, there’s a good chance you’re already using it.

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SM2 Vocus Alterian Radian6 202

Techipedia: Tamar Weinberg

MAY 12, 2010

They are interested in this new “social media” thing but haven’t actually dipped their proverbial toes in the social waters yet. However, the CEO read an article in Adage, and as a result, he wants to hit social ground running. It’s going to be their big coming out party on the social media front!

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Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

My opinion has not changed much since I wrote about Twitter’s ability to market products in March. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. Right now, brand awareness is the sole reason why people follow particular Twitter streams. Yeah, I thought so.

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Twitter Microblogging MySpace Yahoo 131

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? People mention what they are doing on social media channels and they also look for advice. They could be talking about buying a relevant product or service or asking questions about it. Share of Voice.

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Attensity Crimson Hexagon Social Media Sentiment 77

Techipedia: Tamar Weinberg

AUGUST 25, 2010

If you’re only on the forum to tell other people to visit your website or to use your product, you won’t go far. Don’t make your social media efforts half-assed. Don’t check in on Twitter and Facebook once or twice a week and only for 10 minutes. Just do it while giving back to the community as well.

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Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

It’s a model that is based on many people contributing to an idea, product, or service that would have usually been done by one person. Facebook Create a Facebook Page and tell everyone about it. Facebook Page is a great way to use it for building brands, calling people to action, and/or build ideas.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Social Media Network Marketing

JUNE 12, 2010

I have been working in the Social Media Networking Online Space since 2001 alongside with the Brands and Clients. Am working directly with the Clients and the brands. I can address audiences on the Online Social Media Network. I can write and manage the Social Media Network Online space. Unported License.

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Social Media Reputation Technorati Yahoo 62

Social Media Network Marketing

JUNE 13, 2010

We understand that there's a high degree of correlation between good customer / stakeholder experiences and their willingness to associate with the same organization, brand, product and service. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others.

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Reputation Xanga Microblogging Technorati 50

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

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Facebook How To Marketing URL 279

Social Media Network Marketing

AUGUST 19, 2010

We need to understand that theres a high degree of correlation between good customer / stakeholder experiences and their willingness to associate with the same organization, brand, product and service. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others.

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Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Let’s envision this scenario: a user has a support issue about an Apple product. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. With the advent of social media entire scenario of customer care and marketing has changed.

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Apple Twitter Forums Policies 154

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. Today’s biggest social media projects. Huge thank yous to all the social media managers who responded to our survey. I consider myself a pretty lucky guy.

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Social Media Social Media Management Project Marketing 40

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. Why not ask your customers to try their hand at video production for you? Are you looking for brand awareness or visibility, or are you looking for money?

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Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

APRIL 22, 2010

Moreover, whatever your brand is, it is very likely that there is chatter going on about it. You can also perform a real time search to identify and potentially contact power users who talk about your product or service to wide audiences. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

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Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

APRIL 20, 2010

You can still draw attention to yourself and use one of the aforementioned content hooks…however, you need to remember that your role is to advance the conversation, not take it over, and that furthering the dialogue ultimately furthers your social media brand & helps you develop relationships with all the participants.

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Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. Yes it will.

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Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

JULY 29, 2010

Social media should not continue to give off the mindset that it’s easier to get things for free. Lisa Barone made a really good point last month when she said that her productivity went up as a result of respecting her time. The leader of a nonprofit (that is doing great things) asked me for some social media advice.

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Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Wouldn’t it be safer, for the sake of maintaining the integrity of your business name or your personal brand, to ask permission first? “Maybe I can sell the product to her,&# they think. Maybe I can hump his leg and get him to understand my new service! Tamar is also the author of The New Community Rules (July 2009).

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Newsletter Handbook Virtual World LinkedIn 144

Proactive Report

OCTOBER 25, 2011

What would have taken a crew of at least 3 to 4 to do lighting and sound equipment, as well as post-production and editing can now be done on a smart phone and a laptop. On the evening news you regularly see these words: “If you witness news in your area send us images and video.”. What does that mean?

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Journal News Digg Sports 99

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts.

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

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Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MARCH 4, 2010

Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ They go out of their way to welcome any social media-initiated guests in person. Reply Mrunal March 5, 2010 at 1:27 am Its so true, be social, be real and dont try to sell. izmantot soci?los

Hotels 245

Hotels Social Media Communities Discount 245

Convince & Convert

SEPTEMBER 21, 2010

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s the brand engagement holy grail that we’re all seeking. It’s not hard, it’s complicated.

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Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

MARCH 31, 2008

As a PI, I researched trademarks and products that may have had conflicting names with existing trademarks and I reported on the findings. I consume my news via Bloglines. I dabble in social media sites, particularly Twitter, Facebook, and StumbleUpon. Keen branding choice with the logo. The other site?

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Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

DECEMBER 9, 2007

First, some educational takeaways: Social media is the “new&# medium for businesses to communicate with consumers in a way that is interesting to them. Every conversation shifted to Twitter, as folks recognized that they can brand themselves and their businesses through a Twitter identity.

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Yahoo Conference Digg MySpace 100

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. There was only one occasion when the users were able to make a lasting impression on the social news site. It’s hard to say if that will happen again. Time will only tell.

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Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Thankfully, you don’t have to go at social media marketing alone. Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. Spotting your brand ambassadors should not be too tricky. Now you know who your brand loyalists are.

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Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. If this is your first time diving in the social media waters, it’s going to be difficult to make a splash. Your Facebook Fan page will have 0 fans. That’s not really convincing social proof.

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Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

If Zicam has had hundreds of complaints about loss of taste or loss of smell, they are obligated to give a warning on the package, in promotional materials, and where any consumer may stumble upon the product. Isn’t reputation management about promoting transparency to build trust in their brand? Were you unsatisfied with it?

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Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

APRIL 2, 2008

I like the branding you are doing by embedding the logo throughout as well. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Glad I did.

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MySpace RSS Yahoo StumbleUpon 100

Techipedia: Tamar Weinberg

AUGUST 27, 2008

As such, it has been selected as the generic social network of choice. Niche network: Sphinn : In the red corner we have Sphinn – a social news network dedicated purely to online marketing news and discussion. Subsequently, Sphinn is perhaps the most relevant niche social network on the web.

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Social Media StumbleUpon SEO ROI 100