Complete Guide to Social Media for Banks & Financial Institutions
Sprout Social
OCTOBER 18, 2016
In fact, less than 11% of social messages receive a response. Looking at the banking and finance industry in particular, nearly half (46.4%) of incoming messages require a response. It seems like there are hundreds of contests and sweepstakes on social media each day, but there are a lot of legalities that play into them.
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