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How to Grow Your B2B Facebook Community

Waxing UnLyrical

This struggle is even more difficult for business-to-business (B2B) marketers, who feel so lost trying effectively target business professionals on Facebook that they only put in half the effort or abandon the platform completely. As a B2B company, your customers know the angles, and they know the game. We’d love to hear about them!

B2B 250
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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 206
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7 Ways YouTube Can Transform Your Brand’s Digital Presence

Convince & Convert

Whether it’s B2B, B2C, or any other business vertical , the challenge of capturing and retaining attention is always there. In fact, it’s the second most visited website globally, boasting over two billion logged-in monthly users who actively seek information, entertainment, and community.

YouTube 145
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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity SMM

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. In the last few years, an increasing number of B2B marketers have realized the power of Instagram. Guest post by Val Razo.

B2B 190
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Top B2B Brands on Social Media

Social Media Strategies Summit

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). Any B2B brand that helps people create can use their marketing to inspire their audience.

B2B 179
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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? B2B Marketing Insider ). Another contradiction: while 86% of companies are comfortable marketing with social tools, only 41% use social tools for communicating with customers. B2B PR Sense Blog ).

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10 Tips for Success with B2B Marketing on Twitter

Oktopost

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 153