Buzz Marketing for Technology

FEBRUARY 23, 2010

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. So then it becomes a question of where to start with Mobile and I have been working on this for a while now incorporating Mobile into some of our campaigns. Tags: Advertising Buzz Marketing Mobile.

Mobile 173

Mobile B2B Marketing SMS 173

Oktopost

MAY 3, 2022

Many B2B businesses have nailed the lead generation and conversion parts of the sales cycle. Customer marketing is becoming a necessity in the B2B world. How to Build a Great B2B Customer Marketing Strategy. 4 B2B Customer Marketing Trends You Can Use. How to Build a Great B2B Customer Marketing Strategy.

B2B 62

B2B Marketing Social Media Newsletter 62

Oktopost

JUNE 29, 2022

Want to hear more from renowned B2B marketing leaders? Everything now revolves around digital, social, and mobile. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Keith Messick, CMO of LaunchDarkly, on the Radically Transparent podcast. Catch all episodes here. Episode Summary.

B2B 77

B2B Marketing Apple YouTube 77

Oktopost

JANUARY 13, 2020

Nowhere is this more true than in B2B marketing, where buyers aren’t (as) swept up by trends and viral ads. B2B buyers are increasingly using social media and user generated content to research their major purchases. This presents B2B marketers with a new playground. 60% of advertisers on Quora are B2B.

B2B 121

B2B Advertising Campaign Sites 121

Webbiquity SMM

JUNE 6, 2019

A lot of B2B marketers make the mistake of thinking their brand has no place on Instagram. Not only are all those accounts feasible direct targets for your B2B marketing campaigns , they are also scores upon scores of possible traffic to drive to all your other online assets. Guest post by Natasha Ponomaroff. Craft your Profile.

Instagram 138

Instagram B2B How To URL 138

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. B2B messaging gets personal.

Social Media 110

Social Media B2B Marketing LinkedIn 110

Waxing UnLyrical

FEBRUARY 5, 2013

This struggle is even more difficult for business-to-business (B2B) marketers, who feel so lost trying effectively target business professionals on Facebook that they only put in half the effort or abandon the platform completely. As a B2B company, your customers know the angles, and they know the game. We’d love to hear about them!

B2B 221

B2B Facebook Communities How To 221

Oktopost

JULY 30, 2020

So many B2B deals closed, and so many connections made. Back in the B2B world, companies are increasingly shining a spotlight to online lead generation and engagement. So what exactly is a webinar, and why are they so crucial to your B2B strategy in 2021? Should you use a dedicated B2B webinar software? What are webinars?

B2B 99

B2B Platform YouTube Template 99

Buzzlogix

JANUARY 11, 2018

Achieving B2B mobile marketing success in today’s digital economy means marketing a mobile experience. This includes both mobile-friendly websites and mobile apps. A joint study conducted by Google and Millward Brown Digital found that 42% of researchers use a mobile device during their B2B buying process.

B2B 40

B2B Mobile Tips Marketing 40

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers.

Social Media 52

Social Media ROI B2B How To 52

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279

B2B Marketing Facebook Mobile 279

Oktopost

DECEMBER 4, 2018

Unlike landing pages, Lead Ads take a mobile-first approach to increasing conversions. Here are 8 reasons why B2B marketers should make the switch.

B2B 111

B2B Marketing Mobile Conversation 111

Convince & Convert

JUNE 19, 2013

Meanwhile, B2B marketers sat on the sidelines waiting for social campaign technology to deliver against their more sophisticated needs. In the B2B space, having people follow you is not enough. For B2B marketers, the promise of social is user data, and first generation social campaign technologies just weren’t delivering.

B2B 135

B2B Campaign Trends Social Media 135

Webbiquity SMM

MAY 16, 2011

Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing?

B2B 136

B2B Marketing Smart Phone Data 136

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Depth of subject matter expertise.

Social Media 174

Social Media B2B Review eBook 174

Webbiquity SMM

MARCH 28, 2011

B2B marketing executives, however, tend to be a bit more skeptical. Though adoption is increasing, many b2b marketers still question the true effectiveness of social media for reaching business buyers. Still, social media is rapidly becoming an essential component of the b2b marketing mix.

Social Media 185

Social Media B2B LinkedIn Blogger 185

Buzz Marketing for Technology

DECEMBER 21, 2012

Posted in Customer Experience Mobile. It’s predicted that shoppers around the world will have purchased about $119 billion worth of goods and services through their mobile phones by 2015. Either way, mobile will be instrumental in expanding brands’ reach and connecting them to new and existing audiences in a different way.

Mobile 225

Mobile Marketing Brands Content 225

Mindjumpers

FEBRUARY 15, 2011

Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. And lastly, it makes good sense that LinkedIn is the login of choice for B2B sites, since it is a business platform of self-promotion. The Development in Facebook Mobile [infographic]. vs Flavors.me… Which is Best?

LinkedIn 241

LinkedIn B2B Sites Social Networking 241

Social Media Marketing

NOVEMBER 10, 2016

Yet many of the B2B companies have declined to accept its importance in the market as they think that it has nothing to offer. Furthermore, social marketing come up with some real time interest that always prove to be a game changer for the B2B business. We are the leader in offering B2B social network. So, contact us today!!

Social Networking 80

Social Networking B2B Social Media Campaign 80

Buzz Marketing for Technology

DECEMBER 12, 2012

Posted in Customer Experience eCommerce Mobile. And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. population are avid mobile Internet users, according to 2011 U.S. Are you planning the same for your mobile site?

Mobile 197

Mobile Cost comScore Sites 197

Buzz Marketing for Technology

JANUARY 26, 2010

At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing. OK so what does this mean to B2B Marketers? And we tend not to stray from that behavior now. perhaps there will be shortly.

B2B 205

B2B Google Marketing Foursquare 205

Hootsuite

AUGUST 8, 2022

It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. This standalone B2B service allows businesses to share content across various platforms. The Mobile Messaging App on the Rise appeared first on Social Media Marketing & Management Dashboard. What is KakaoTalk?

Mobile 89

Mobile Social Media HootSuite FAQ 89

Oktopost

JANUARY 8, 2022

That’s why we created this B2B social media photo size guide. Facebook’s profile photo will display at 170 x 170px and 128 x 128px on mobile. Take into Account Mobile Dimensions. 80% of Twitter users use the site on mobile; it’s important to understand how the photo will look on mobile devices as well.

Social Media 147

Social Media Instagram YouTube LinkedIn 147

Convince & Convert

NOVEMBER 7, 2012

Whether your brand is B2B or B2C, marketing to your consumer is becoming more and more difficult, fragmented, and sophisticated. Because of media fragmentation as well as the on-the-go nature of today’s consumers, it is important to leverage all mediums possible to reach your target audience, including mobile.

Mobile 96

Mobile Platform B2B Brands 96

Oktopost

SEPTEMBER 15, 2022

Want to hear more from renowned B2B marketing leaders? How do you mobilize an entire organization to market for your brand? How to mobilize an entire organization to be marketing for your brand. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Catch all episodes here. Episode Summary. Meet Barney.

B2B 117

B2B YouTube Apple Mobile 117

Twist Image

SEPTEMBER 1, 2016

B2B and B2C used to be very different and complex beasts. While the complexity has not changed, both B2B and B2C really do have an entirely new way to think, communicate and connect with prospective clients (thank you, digital!). That feels like it could be the story of a B2B or B2C opportunity. . b2b content marketing.

B2B 45

B2B Marketing eBook Forums 45

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. The home page itself will show you the latest and best content at any time.

Social Media 140

Social Media B2B Features Marketing 140

Webbiquity SMM

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. An astounding 81% of Facebook users globally are mobile-only. Four-fifths of Facebook mobile app users are on Android devices. The post 37 Sensational Facts and Stats About the Seven Most Popular Social Networks appeared first on B2B Marketing Blog | Webbiquity.

Social Networking 205

Social Networking HootSuite Instagram Advertising 205

Buzz Marketing for Technology

JANUARY 16, 2013

Posted in Behavioral Targeting Customer Experience eCommerce Mobile Social Media. Mobile and tablet revenues will continue to increase. Responsive Design as the Rule - A site that’s designed for optimal viewing no matter which mobile or tablet device is being used is the new norm.

Social Media 275

Social Media B2B Loyalty Mobile 275

Oktopost

MAY 11, 2022

Watch the recording: Want to hear more from renowned B2B marketing leaders? Before joining Acrolinx, Christopher held leadership roles in marketing, creative, technical, and business development at companies including Perfecto, Pyxis Mobile, KPMG-CT, ModelGolf, and Cambridge Technology Group. Catch all episodes here. Episode Summary.

Content 146

Content Brands B2B Apple 146

Oktopost

JUNE 21, 2022

B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. According to 74% of B2B marketers in a recent study, influencer marketing positively impacts a customer’s relationship with the brand. What is B2B influencer marketing? Quick Links.

LinkedIn 90

LinkedIn Influencer B2B Social Media 90

Oktopost

OCTOBER 28, 2022

As an official LinkedIn Marketing Partner , Oktopost is dedicated to providing the best data and reporting tools to help you succeed on this key B2B social network. In the B2B space, getting these insights will help you put a real face to your customer. Mobile page views: How many page views came from mobile.

LinkedIn 62

LinkedIn Social Media B2B Metrics 62

Oktopost

DECEMBER 11, 2018

Last week we published a piece on Lead Ads and why B2B marketers should harness them into their campaign strategy. This time, we’re zooming in on LinkedIn Lead Gen Forms, which unlike their predecessor, take a mobile-first approach to help marketers capture more quality leads using pre-filled forms.

LinkedIn 119

LinkedIn Conversation B2B Campaign 119

Convince & Convert

MARCH 3, 2016

The B2B world can feel quite stiff sometimes. They’re just as tired of the B2B business-sounding stiffness as you are. I’ve become really good at decoding B2B speak, but even I’m not sure what that means.). This kind of wording sounds more like something you’d look for if you wanted to get a mobile app created.

B2B 60

B2B Brands How To Airlines 60

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). 87% of B2B buyers say content has an impact on vendor selection; more than a quarter (27%) say it has a “major impact.”

Statistics 206

Statistics Content Marketing Social Media 206

Oktopost

OCTOBER 8, 2020

But with employees more mobile and more remote than ever been before, what implications does this have on the modern day content marketer? Want to Hear More from Experts Across the B2B Marketing Industry? Subscribe to our original podcast channel B2B Marketing Now wherever you listen to podcasts for the latest episodes.

Content 91

Content Marketing B2B Hosting 91

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 228

Social Media Marketing Hubspot Social Networking 228