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How AI insights improve decision making

Sprout Social

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. As an example, let’s look at a bank that wants to improve its customer service.

Sentiment 108
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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164
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The role of artificial intelligence in business in 2024

Sprout Social

At the heart of this AI revolution is the ability to segment behaviors and target specific customer groups with precision. Predictive analytics AI’s predictive analytics are pivotal in forecasting future customer behavior, a crucial factor in marketing decision-making. Why this surge?

Patterns 117
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Beginners Guide To Generating Leads On LinkedIn

Keyhole.co

We suggest creating a content bank with all your ideas to ensure that you never run out of ideas. A content bank is basically a digital asset where you can put in all your content ideas and topics to get content inspiration later when you’re out of ideas. Analyze your LinkedIn page analytics with Keyhole 3.

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Beginners Guide To Generating Leads On LinkedIn

Keyhole.co

We suggest creating a content bank with all your ideas to ensure that you never run out of ideas. A content bank is basically a digital asset where you can put in all your content ideas and topics to get content inspiration later when you’re out of ideas. Analyze your LinkedIn page analytics with Keyhole 3.

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Everything You Need to Know About Ecommerce Chatbots in 2022

Hootsuite

Data and analytics. Use Google Analytics, heat maps, and any other tools that let you track website activity. Step 6: Set up chatbot analytics. Again, setting up and tracking chatbot analytics will vary depending on the platform. Groupe Dynamite: Customer service. Let’s look at Groupe Dynamite as an example.

FAQ 121
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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

Contrary to popular belief, TikTok is not just for Gen Z, meaning marketers can reach other age groups on this platform. Revolut , the digital bank that has taken the UK and Europe by storm, has over 6,000 TikTok followers. But it’s not just digital banks and fintech companies that find success on TikTok. Financial services.

Questions 105