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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

It’s fair to say 2023 has been a busy year in the social media world. Elon Musk (@elonmusk) July 23, 2023 More than just a name change, the move is part of Musk’s long-standing plan to create an “everything app” similar to China’s WeChat, which has no equivalent in the US. link] now points to [link].

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023. Guest post by Nina Petrov.

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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 240
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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 126
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10 New Retails Trends You Need to Know for 2023

Hootsuite

Two retail trends that every business can count on in 2023 are change and innovation. That’s why we’ve rounded up the latest retail trends for 2023 and served them up in an easy-to-follow blog post. Here’s why you should pay attention to retail trends for 2023. Launch new sales and marketing channels. Stay relevant.

Retail 104
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What Is Social Media Marketing? [Complete 2023 Guide]

Hootsuite

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

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2023 Guide to Franchise Social Media Marketing

Hootsuite

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.