Ignite Social Media

MARCH 12, 2021

Over the last year, brands have fixated on going viral on TikTok and are now looking at even newer apps like Clubhouse to stay relevant. With that mindset, many brands are missing out on existing opportunities that already have a steady fan base – Snapchat being one of them. Brand Profiles. 5 Snapchat Features to Know.

Features 155

Features Social Media Marketing Activities 155

Sherrilynne Starkie

NOVEMBER 26, 2017

Nov 26, 2017. This is going to be a popular feature for many (I’m looking at you Donald ), including brands. This cool feature will allow longer form content onto Twitter which make it a more relevant channel for brands. Pinterest introduces QR type codes. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017.

Features 230

Features Tools Smart Phone LinkedIn 230

Buffer Social

MARCH 9, 2017

Imagine being around like-minded people who understand your daily struggles and learning from top professionals in the marketing world. These conferences, ranging from one day to a week, promise talks from top social media experts, workshops on the latest social media strategies , networking opportunities with fellow marketers, and more.

Conference 103

Conference Social Media Price Forums 103

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

NOVEMBER 15, 2022

Whether you’re an aspiring social media manager looking to grow your skill set, or a marketing leader seeking an experienced professional for your team, below are seven essential skills for social media managers to contribute to your company’s success. TikTok was launched globally just five years ago, in the fall of 2017.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Skift Global Forum - Europe : London, England (April 4 2017).

Travel 47

Travel Conference Tourism Hotels 47

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Instagram.

Social Media 121

Social Media Brands Content Real Estate 121

Ignite Social Media

JANUARY 23, 2018

Facebook announced that they’ll be optimizing the Newsfeed so that users see more content from their friends and less from brands. SocialMediaToday.com shared 50 Video Marketing Statistics for 2017, see a few bulleted below: 55% of people consume videos thoroughly – the highest amount of all types of content.

Brands 111

Brands Statistics Instagram Video 111

Jon Loomer

JANUARY 21, 2018

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. But marketers are going to screw this up. Call me cynical.

Feed 166

Feed Feedly News Facebook 166

Twist Image

JANUARY 2, 2017

Welcome to 2017. I did what I normally do: I put a little bit of time aside to choose my three words that will define my 2017. My 3 Words For 2017: Next. As the years peel off, it's easy for them to make assumptions about the type of presentations (and audiences) that my content is best suited for. Happy New Year!

Exercises 58

Exercises Feed Feedly Advertising 58

Pixlee

SEPTEMBER 3, 2020

Inclusive marketing is more than just a buzzword. Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. Check out how these four brands are embracing diversity in their content and marketing campaigns.

Brands 77

Brands Content Authentication Campaign 77

Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. So, the challenge for brands remains: how can you stand out on a platform that prioritizes content from friends and family? Here are 7 brands that are achieving killer results on Facebook in 2019 to get you inspired. #1

Brands 108

Brands Facebook Journal Issues 108

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? The short-form video app sprung to life around 2017, but rose to massive popularity at the start of the pandemic in 2020. Why Invest in TikTok Marketing. You’ve come to the right place. .

Strategy 86

Strategy Brands UGC Apparel 86

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. Social should be your brand’s first responder: available to support your customers whenever they want to reach out. Let’s explore six great benefits businesses reap when service and marketing unify on social.

Social Media 210

Social Media Marketing Team Upcoming 210

Ignite Social Media

JANUARY 24, 2017

The world of food influencers continues to grow and as we continue on with 2017, we thought it was time to provide some of our favorites to follow. We are always looking for content creators to partner with to create stunning and unique recipes, as it can help build awareness of the versatility for a lot of brands. Skinny Taste.

Influencer 60

Influencer Delicious Blogger Instagram 60

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Sherrilynne Starkie

MARCH 21, 2018

Influencer marketing is nothing new. And there’s money to made as brands are ready to pay out for Stories, Tweets and Lives. So when The State of Influencer Marketing report, published by Klear, a marketing software company, stated that influencer relations activities have grown by 198 per cent in a year, it was no real surprise.

Influencer 90

Influencer Automotive Marketing Guidelines 90

Sprout Social

APRIL 18, 2017

If you’re considering automation as part of your social media marketing efforts, there are a few key questions to ask yourself: Why do I want to automate? They sound like generic marketing messages that could be directed at anyone. So all of your followers see the same type of message over and over again. Automate Your Reports.

Social Media 102

Social Media Brands Startup RSS 102

Ignite Social Media

JANUARY 12, 2018

Take a look back at your learnings from 2017 for a reminder of where you are headed in 2018. If you thought 2017 was the year of video, think again. The channels are competing for your video content and thus launching new features to keep marketers engaged. Influencer marketing will continue to grow in 2018. More Video.

Strategy 133

Strategy Social Media CPC Influencer 133

Pixlee

JANUARY 24, 2017

If you’re familiar with influencer marketing, you probably know that finding the right influencers is one of the biggest challenges brands face. In this post, you’ll learn about some of the different types of influencers, and how to find the right influencers for your brand. Should you work with a celebrity Instagrammer?

Types 40

Types Influencer Brands Fashion 40

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Ignite Social Media

AUGUST 15, 2017

But for those who are not too familiar with emojis and how they work, allow us to catch you up on what they are and if they’re right for your brand voice. Do Emojis Match Your Social Brand Voice? Now the big question, does using emojis in your content match with your social brand voice? It honestly depends on your brand.

Brands 108

Brands Banking Apple Social Media 108

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

Influencer 145

Influencer Trends Marketing Guidelines 145

Mindjumpers

SEPTEMBER 28, 2015

New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. Video content is taking over. Get something right and your fans will love you.

Video 100

Video Content Nielsen Marketing 100

Sprout Social

DECEMBER 13, 2018

Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to handle. Which campaigns and content types fell flat? Personalize your marketing efforts. Going into 2019, personalized marketing may still be at the top of the strategy list, but to a tempered extent.

Social Media 111

Social Media Marketing Policies Advertising 111

Keyhole.co

JANUARY 6, 2022

China made an app called Douyin that year and named the international version of that app TikTok in 2017. TikTok – The Future of Marketing. This platform is solely meant for the users to express their creativity to a marketing haven. 10 Reasons Why Marketers Must Be on TikTok. TikTok For Business Makes Marketing Easy.

Marketing 52

Marketing Hashtag Trends Influencer 52

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan. So, let’s do this!

Social Media 246

Social Media Video Company Content 246

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Socialmedia.biz

JUNE 19, 2018

billion social media users in 2017, and it’s set to grow to 2.95 In order to maximize brand awareness and be successful on social media, you’ll need to implement a strategy with clear objectives. There are still ways to boost your growth, even if you don’t have the staff or budget of bigger brands. Influencer marketing.

Social Media 83

Social Media Brands How To Influencer 83

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. Some 98% of Fortune 500 companies have an active account on LinkedIn , the same share as in 2017, the analysis found.

Company 100

Company Social Media Analysis Research 100

Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. Post types that one interacts with often. Post types that users seem to prefer more than others (e.g., Last updated: October 2017). August 28, 2017: Pages that share false news will no longer be able to run Facebook ads.

List 190

List Facebook Feed Feedly 190

Buffer Social

JANUARY 25, 2018

Video is still the most popular content type. billion social media users in 2017, and this number is ever growing. It is predicted that there will be more than three billion social media users in 2021 — just three years from now 3 Statista , 2017. 5 Facebook , 2017. On top of these statistics, comScore’s 2017 U.S.

Social Media 111

Social Media Trends Report Survey 111

Amy Porterfield

FEBRUARY 1, 2017

You might of heard me say that one of the bold moves you can make in 2017 is to build your very own, private Facebook Group to include with your course package. The post #146: 3 Types of Facebook Groups: How to Use Them to Strengthen Your Impact, Leadership and Profits (Part 1) appeared first on Amy Porterfield | Online Marketing Expert.

Groups 71

Groups Groups Types Facebook 71

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. What’s not so simple, however, is growing your Twitter account and turning it into an actual tool that generates leads and builds up your brand. Successful Twitter marketing is powerful. Networking.

Strategy 108

Strategy Tips Twitter Marketing 108

Buffer Social

JANUARY 19, 2017

Do you have big goals you’d like to achieve in 2017? In fact, this is our vision for Q1: Establish Buffer as the premier social media tool for businesses and teams via a focus on branding, content, and community. The great thing about social media is that you can achieve so many different types of incredible results.

Social Media 40

Social Media Community building Metrics Communities 40

Sprout Social

JANUARY 30, 2017

Additionally, only 29% of its users are over the age of 25–meaning even your youngest marketer in the office might be a bit behind. There’s a huge market of 150 million users and a core demographic that has been well-defined. In this article, we’ll provide seven tips on how to use Snapchat in your social media strategy for 2017: 1.

Tips 40

Tips How To Resources Types 40

Sprout Social

NOVEMBER 21, 2016

When positioned properly these occasions can be a great opportunity for your brand to reach a new audience. Not sure which hashtag holiday makes sense for your brand? 3 Questions Your Brand Needs to Answer Before Participating. 3 Questions Your Brand Needs to Answer Before Participating. But which is the right one to use?

Hashtag 40

Hashtag Eventful Survey Report 40