Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1:

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Kikolani

MARCH 6, 2015

Fetching Friday is back for week ten of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Four Ways to Increase Social Shares for your Website Content by Greg Miller. 7 Step Content Creation Strategy for Epic Content Marketing by Michael Georgiou.

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Products Marketing Journal Mobile 60

Hootsuite

NOVEMBER 25, 2015

while the other will probably greatly impact your marketing budget in 2016 and beyond. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics. Social media ads only represent about 14 percent of digital ad spending.

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Convince & Convert

APRIL 3, 2015

And when they’re posting to social networks, customers say what’s on their mind—sometimes they @mention your brand handle, sometimes they include keywords you’re watching. Furthermore, 6% of social posts don’t include text, since they’re just images or videos. Continue the conversation on our Facebook or Google+ pages.

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Data Hashtag Eventful Conference 60

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. However, the applications of data from social networks go far beyond campaign measurement. 2015 – March 2016). Its quality?

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Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. In fact, if you’re a local or small business, you can no longer afford to avoid social media. Kim Garst ツ (@kimgarst) March 13, 2015. Post Consistently.

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Webbiquity SMM

MAY 3, 2012

In fact, by 2015 more U.S. 34% of marketers have generated leads using Twitter. And what do marketers and business owners need to know—and more importantly, do —to keep ahead of consumer demands? It can have a significant impact on your marketing efforts by increasing awareness of your brand, events and special offers.

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Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Buffer Social

AUGUST 22, 2019

Launched in 2015, Daily Harvest has become one of the fastest growing direct-to-consumer food brands in the world. In this post, we take a look at some of the marketing strategies that have aided Daily Harvest’s incredible growth. Contents: 5 Marketing Lessons from Daily Harvest. More than 100,000 customers now use its service.

Marketing 71

Marketing YouTube SEO Engineering 71

Buffer Social

OCTOBER 1, 2018

In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. Test new social media networks.

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Rebekah Radice

NOVEMBER 30, 2015

Visual marketing impacts every aspect of social media. From the posts we read to the tweets we send, visual marketing sends a powerful message. It can share a vision, expand the life of a product, sell a service or boost a campaign. Update a traditional element of your business with social media designs.

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agora pulse

OCTOBER 8, 2019

If you’re a marketer, how can you coordinate employee advocacy for your brand? As creative director for Contentworks Agency , I’ve rolled out social media employee advocacy programs for a number of brands. Employees who participate in a social employee advocacy program organically grow their social networks by 10%+ per year.

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Social Media Guidelines Hashtag Training 84

Lucy Hall

NOVEMBER 11, 2014

Social media is not a one size fits all solution, you will need to use the platforms as your medium and your creativity to devise campaigns. If used correctly social media can benefit anyone from local skip companies, hairdressers, consultants to financial advisers. Work out how to use your social networks of choice.

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Social Media Strategy How To Social Networking 60

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Newly (re-)accelerated change in social networks. 2015 was actually the year of mobile.

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Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape.

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Buffer Social

JUNE 30, 2017

There have been so many wonderful moments over the last 20 years on social media that it was quite a challenge to boil them down to just 10! Feel free to jump to a certain moment(s) in the social media history! Scott Kelly (@StationCDRKelly) September 22, 2015. The Birth of Facebook. NASA’s #YearInSpace. Arab Spring.

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Social Media MySpace Hashtag News 111

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Buffer Social

MAY 11, 2020

In 2015, we made Buffer’s most significant acquisition and acquired Respondly , which became Reply, our solution to help businesses deliver fast and responsive customer support on social media. When we acquired Reply, we were doing our best to anticipate how the market would shift.

Small Business 53

Small Business Team Social Media Organization 53

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Sprout Social

AUGUST 2, 2016

Not only that, but hashtags tend to be great marketing resources. A photo posted by Petco (@petco) on Aug 3, 2015 at 9:02am PDT. Be more visible on a specific social network. Have better grasp of social media trends. These goals could detail your social media marketing efforts more efficiently.

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Hashtag How To Nielsen Social Networking 40

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

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Campaign Social Media Collaboration Apple 136

Buffer Social

DECEMBER 4, 2019

Continue reading to find out the latest on what social commerce is, what it looks like, and how you can make the most of this buzzworthy new channel to further your brand and your business. What is social commerce? Social commerce is selling products directly within social media platforms.

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Social Media Instagram Apparel Groups 98

Sprout Social

APRIL 15, 2024

Financial crisis Financial crises can be caused by bad internal management and external factors like market fluctuations or lackluster economies. These crises occur from incidents like product recalls or poorly executed campaigns that dent consumer trust. Case in point, the Chipotle E Coli outbreak in 2015.

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Press Release Banking Reputation Marketing 94

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. But while the Internet is littered with success stories, there are still many social media challenges we’re figuring out. But that’s just the nature of social media; no two campaigns are created equal.

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Sprout Social

MAY 17, 2016

They’re especially handy when you’re working with complex URLs that have parameters and campaign drivers, like this one: Could you image pasting that link into a Tweet? — Beats By Dre (@beatsbydre) April 4, 2015. You can use these insights to enhance your marketing strategy. Tracking Your Bitly Links. is that it’s easy.

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URL Social Media Campaign Analytics 64

Lucy Hall

DECEMBER 4, 2014

It's time now to think of your community and put them at the forefront of your campaigns, keep them happy and entertained and the rest will follow. Try not to just copy the same content from social network to social network, different networks usually draw a different audience. But do this through an advert.

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Facebook Feed Feedly News 60

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. The Social Media Monitoring Lighthouse. Campaign Analysis. Tag Lines/Campaign names – There may be specific words that you can track that are used quite a lot with the campaign.

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Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

SEPTEMBER 13, 2016

Facebook has become an integral part of the marketing process. For some, the social network might not be the right fit, but for millions of others, it’s a must. Return on investment (ROI) plays a big role in your decision to not only bring Facebook into your marketing strategy, but to keep it there. More than 1.71

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Hootsuite

AUGUST 30, 2022

How do you adjust your marketing strategy to include Gen Z without turning away your existing audience, or worse, looking like you’re trying too hard? Here’s what you need to know about Gen Z to effectively market to this savvy, smart, and social-first generation. Gen Z and social media statistics. Lesson learned?

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Statistics Marketing HootSuite Study 102

Sprout Social

FEBRUARY 28, 2017

With over 300 million monthly active users , there’s no shortage of people to market to on Twitter. The challenge many brands face is figuring out how reach their target audience amongst all the noise on the network. Planning ahead and launching your campaign at the right time can significantly increase your chances of success.

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Sprout Social

AUGUST 23, 2016

Social Media for Business by the Numbers. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. 89% of 18-29 year-olds are active on social media.

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Hootsuite

NOVEMBER 4, 2019

Facebook is the biggest of all the social networks, by far, based on just about every measure. Effective Facebook marketing requires an understanding of the latest Facebook statistics and how they apply to your social marketing strategy. That’s the highest penetration of any traditional social network, by far.

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Facebook Marketing HootSuite Social Networking 111

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. Executing a successful outreach campaign can be difficult, tedious and even frustrating sometimes. What is Social Media Outreach? Are you launching a campaign to promote a blog post?

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Sprout Social

JUNE 7, 2016

Likes replaced Favorites in 2015, and use a heart instead of a star icon. This can really help spark ideas for future campaigns around relevant local or national happenings. Content is a huge piece of your social media marketing strategy , but creating powerful content that deliver results require data.

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Metrics Twitter Comparison Report 40

Hootsuite

APRIL 6, 2023

This moment essentially marked the beginning of social media influencers. Tumblr and the age of the microblog (2007) In 2007, the social network described as “Twitter meets YouTube and WordPress” came a-tumblin’ along when 17-year-old David Karp launched Tumblr from his bedroom. RIP to Periscope, 2015-2021.

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Buffer Social

NOVEMBER 21, 2016

billion monthly users (up 16% from Q3 2015). Masquerade (MSQRD): Masquerade allows users to record video selfie animations, change the way you look and send it to friends via your favorite messengers and social networks. And a lot of that has come down to the way they’ve marketed the product.

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Trends Social Media Predicition Instagram 40

Rebekah Radice

JUNE 12, 2015

Have you ever wondered what an effective Pinterest marketing strategy looks like? Know what works, what doesn’t and how to seamlessly integrate it into your marketing strategy. Tips to Instantly Improve Your Pinterest Marketing Strategy. link] pic.twitter.com/WGtwyRVoiA — Paige Sandhu (@paige_sandhu) May 28, 2015.

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Strategy Tips Marketing Storify 131