Webbiquity SMM

JANUARY 7, 2011

Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. Facebook added more than 150 million new users in 2010. So what’s next?

Trends 187

Trends Social Media Marketing Technorati 187

Webbiquity SMM

AUGUST 26, 2014

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? Guest post by Ariel Applbaum.

B2B 190

B2B MySpace Startup Social Networking 190

Oktopost

MAY 11, 2022

Watch the recording: Want to hear more from renowned B2B marketing leaders? He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Catch all episodes here.

Brands 144

Brands Content B2B Apple 144

Social Email Marketing

SEPTEMBER 10, 2012

MarketingSherpa recently published a chart, identifying the main list building tactics B2B marketers use. In its B2B marketing benchmark 2011, the company found email turned is the third most important lead generation for B2B marketers. A closer look at effective B2B email list building tactics.

B2B 81

B2B List Marketing Publishing 81

Convince & Convert

OCTOBER 23, 2011

One of my favorite findings from the research (which analyzed more than 250,000 social media messages sent via the Argyle Social platform in 2011), is that despite what you may have heard, for B2B companies it really doesn’t matter what day you send your tweets. We’ll dispel some myths , and probably create a few new ones.

B2B 117

B2B Patterns Statistics Analysis 117

Ari Herzog

FEBRUARY 22, 2014

We help marketing change agents create transformative b2b brands that disrupt market conventions. It looks like @jfloyd changed the most while everyone else added new text to the beginning or end of their 2011 bio. NOW: Roustabout, gadabout, knockabout. psychology #speaking. THEN: Buddy, can you paradigm? Laura_the_Wise.

Twitter 115

Twitter Sports B2B Skills 115

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Vocus vs. Cision (November 8, 2011). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

Vocus 155

Vocus B2B Social Media Statistics 155

Social Email Marketing

SEPTEMBER 11, 2012

MarketingSherpa recently published a chart, identifying the main list building tactics B2B marketers use. In its B2B marketing benchmark 2011, the company found email is the third most important lead generation channel for B2B marketers. A closer look at effective B2B email list building tactics.

B2B 51

B2B List Marketing Publishing 51

Oktopost

SEPTEMBER 8, 2022

Want to hear more from renowned B2B marketing leaders? He has authored: Internet Marketing an Hour a Day (Wiley/Sybex) 2011. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Catch all episodes here. Episode Summary. Wired to be Wowed, 2014. Teach New Dogs Old Tricks, 2017. Background.

Engagement 131

Engagement Training Apple Conference 131

Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. General Social Media Statistics 2012: 30% of B2B marketers are spending million of dollars each year on social media marketing. Twitter Statistics 2012: 34% of marketers have generated leads using Twitter.

Social Media 280

Social Media Statistics Mobile B2B 280

Social Email Marketing

SEPTEMBER 11, 2012

MarketingSherpa recently published a chart, identifying the main list building tactics B2B marketers use. In its B2B marketing benchmark 2011, the company found email is the third most important lead generation channel for B2B marketers. A closer look at effective B2B email list building tactics.

B2B 40

B2B List Marketing Publishing 40

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. B2B Lead Blog ). SEO has the biggest impact on lead generation for B2B companies. eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245

Mindjumpers

APRIL 4, 2012

The respondents were evenly distributed between B2B (51%) and B2c (49%) to know the opinion of people from both the industries. In addition, it also highlights how B2B companies differ from B2Ccompanies and whether the size of a business has any bearing on results.

Report 249

Report Industry Social Media Survey 249

Mindjumpers

JUNE 26, 2012

The share of companies with their own blogs has dropped from 50% in 2010 to 37% in 2011. Similar Posts: How Social Is B2B? Blogging: an exception. Blogging is still businesses’ fourth favourite social media tool, but it is in decline. Infographic]. The Role of Social Media in Sports [Infographic].

Social Media 229

Social Media Sports Statistics B2B 229

Buzz Marketing for Technology

JANUARY 11, 2011

Related posts: Facebook Advertising Tricks for B2B Marketers If I could offer you a billboard in the. 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10. This is a new type of optimization called News Feed Optimization and it’s the next big race for all of us to embark on.

Feed 264

Feed Feedly News SEO 264

Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011. 8 Steps To Become A Brand Publisher by B2B Marketing Insider. A Bigger Megaphone Doesn’t Mean Better Marketing by MediaPost.

Strategy 226

Strategy Content Marketing BuzzStream 226

Webbiquity SMM

MAY 15, 2012

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Want to be part of this? Nominate your favorite technology twitterer using this form.

Twitter 188

Twitter iPad Apple B2B 188

Convince & Convert

OCTOBER 12, 2013

To further put this into context, about 70% of American households had satellite or cable television, circa 2011. Myth 11: The rules are different in B2B. Yes, the purchase funnel and some of the tactics are different in B2B. Even among Americans 65 years old and better, 43% of them use social. Conceivably, yes. tweet this ).

Social Media 167

Social Media Content Marketing B2B 167

Webbiquity SMM

JANUARY 31, 2019

Since 2011 more than 10M consumers and businesses have used Vast Bridges’ web properties to search for Internet and TV service. The post Why You Should Thoroughly Audit Your Social Media Presence appeared first on B2B Marketing Blog | Webbiquity. Most recently he and a small team have launched broadbandsearch.net , the U.S.’s

Social Media 184

Social Media Analysis Sentiment Comparison 184

Social Media Strategies Summit

OCTOBER 21, 2021

Doug Conant is a veteran businessman who was president and CEO of the Campbell Soup Company until 2011. 6 of the Best B2B Brands on Social Media Now. The Future — A leader must create a clear and tangible path for a more prosperous future. Doug Conant (@DougConant) October 11, 2018. Top 15 Brands Killing It on Instagram.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. Determined to figure out how to make social media work for the company, I began tracking other B2B brands at the time and recording my findings in an Excel sheet.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Convince & Convert

NOVEMBER 16, 2013

Google’s ZMOT research found that consumers’ information needs when researching purchases DOUBLED from 2010 to 2011. And Sirius Decisions’ research found that in B2B, a full 70% of the purchase decision has been made before a prospect ever contacts the company. It’s not as though B2B buyers ONLY buy B2B.

B2B 157

B2B Consultant Research Retail 157

Twist Image

DECEMBER 29, 2013

Gillen stayed connected to the intersection of social media, marketing and has a focus on the B2B landscape. He wrote Secrets Of Social Media Marketing in 2008, The Joy of Geocaching with his wife in 2010, Social Marketing To The Business Customer with Eric Schwartzman in 2011, and most recently, Attack Of The Customers. b2b marketing.

B2B 73

B2B Influencer Social Media Blogger 73

Buzz Marketing for Technology

DECEMBER 22, 2010

Related posts: 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10. Using Content to Build Trust in B2B Marketing In the recent Edelman Trust Barometer report they detail out. But who knows what next year will bring but it is my sense that it will be great!

B2B 177

B2B Hubspot Class Forums 177

Hootsuite

JULY 4, 2022

of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. While it may not be the most obvious platform for direct B2B sales conversions, TikTok provides a great space to build brand trust and loyalty: TikTok users are 2.4x TikTok isn’t just for consumer brands, either: 13.9%

Questions 104

Questions Banking Insurance HootSuite 104

Webbiquity SMM

MAY 15, 2012

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Want to be part of this? Nominate your favorite technology twitterer using this form.

Twitter 101

Twitter iPad B2B Apple 101

Webbiquity SMM

JANUARY 24, 2011

12 Social Media Tools for B2B Pre-Event Marketing by Social Media B2B. ** 5 Stars. 11 Twitter & Social Media Tools To Try In 2011 by COMMS Corner. ** 5 Stars. 11 Twitter & Social Media Tools To Try In 2011 by COMMS Corner. ** 5 Stars. 4 Social Media Predictions for 2011 by oneforty blog. Related Post.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Mindjumpers

JULY 5, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Defining a Strategy To Use Content In B2B Marketing Meet The Founder of The Bees Awards » Roskilde Festival is on Foursquare Posted by Anne Herngaard Jul 5th, 2010 Tweet I’ve been attending Roskilde Festival.

Foursquare 182

Foursquare Badge Disqus Fashion 182

Waxing UnLyrical

MAY 27, 2011

Tip: I have many years of direct B2B sales experience. If I see your “baby seal-hunting license,&# or that you are the 2011 Beer Pong Champion of the state of Oregon, you risk losing an opportunity. He had a 14-year career in direct B2B sales before deciding to lighten up his dreary work life and move into advertising.

Brands 177

Brands Vocus Blogosphere B2B 177

Twist Image

FEBRUARY 10, 2011

In fact, it's so simple that I removed this concept from most of presentations because saying it in 2011 is like saying that electricity when turned on makes a room brighter. Brands do this (both B2C and B2B). b2b marketing. It sounds simple enough. But, you know what? " Avoid the copy/paste temptation. Don't do this.

B2B 108

B2B Journal Publishing Mobile 108

Convince & Convert

AUGUST 25, 2011

Marketing Sherpa B2B Summit (September 26-27 Boston). If you’re in lead gen, inbound marketing, or anything B2B check out the Marketing Sherpa B2B Summit. If you’re in lead gen, inbound marketing, or anything B2B check out the Marketing Sherpa B2B Summit. You want more meat, less bun? Same premise.

Eventful 128

Eventful Social Media B2B Conference 128

Akamai Marketing

FEBRUARY 11, 2009

The power of events, ESPECIALLY B2b events, is undeniable and people are still attracted to them, computers and phones not withstanding, most of us prefer the company of human beings. I know of THOUSANDS of unique, exciting activities in areas all over the country that charge less than $50 for people to participate in.

Klout 100

Klout Eventful Policies Hosting 100

Buzz Marketing for Technology

NOVEMBER 13, 2009

5 Tricks to B2B Marketing Socially Whenever I ask members of sales team from around the. Imagine it is New Years Eve 2011, just 2 short. Related posts: Social Media Expert: How long does it take to become one? So I was reading Malcolm Gladwell’s latest book The Outliers. Just 4 People doing Social Media?

Social Media 100

Social Media Marketing StumbleUpon Digg 100

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Kikolani

NOVEMBER 19, 2010

Facebook Pages for B2B social media marketing – a look at the elements of three successful B2B pages. Coming soon: Twitter’s official analytics product – a look at some of the features that will be launched in 2011.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Jeff Esposito

JANUARY 21, 2014

Content has matured as an industry ever since it exploded sometime around 2011. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. This is a guest post from Alicia Lawrence. . Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon.

Trends 37

Trends Content Marketing Press Release 37