Bill Hartzer

OCTOBER 13, 2011

(NASDAQ: SCOR) , a leader in measuring the digital world, has recently released its monthly comScore qSearch analysis of the U.S. Google’s web sites led the search market in September 2011 with 65.3 billion searches were conducted in September 2011, and Google Sites ranked first with 11.2 search marketplace.

Engineering 96

Engineering comScore Yahoo Microsoft 96

Mindjumpers

APRIL 4, 2012

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. Here are two charts that show the responses. . •

Report 249

Report Industry Social Media Survey 249

Webbiquity SMM

JANUARY 31, 2019

Your expenditures and an analysis of whether the current outreach used is the most cost-effective option. Which tools to use is up to you, but try to pick a service that will keep all your data together for easier analysis, as well as one that won’t try to keep additional data behind paywalls. There shouldn’t be dissonance here.

Social Media 186

Social Media Analysis Sentiment Comparison 186

Convince & Convert

FEBRUARY 1, 2011

We talked about the convergence of search and social media, and how content marketing is bridging both areas. We settled on 5 trends that we think will be especially important in 2011 (read or print yourself via Scribd, or see below for short summary). Trends to Watch in 2011. Traditional marketing creates demand.

Trends 125

Trends scribd Skills Training 125

Sherrilynne Starkie

OCTOBER 25, 2012

The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. It’s proof that smart social media marketing can deliver a significant, lasting and measurable increase in customer engagement and transactions.

Study 377

Study Social Media Wikipedia ROI 377

Kikolani

DECEMBER 27, 2011

As 2011 comes to an end, I thought I would share my 10 favorite list posts for anyone ready to learn more about analytics, conversions, email marketing, engagement, link building, keyword research, social media, starting their own business, usability testing, and WordPress. What were your favorite list posts in 2011?

Resources 166

Resources Domain Name WordPress Marketing 166

Proactive Report

DECEMBER 15, 2010

Companies need to listen carefully to their employees and their market. Corporate firewalls have kept smart employees in and smart markets out. PR’s Biggest Challenge in 2011 is to extract social media intelligence from the fire hose of data in the online conversations. But the result will be a new kind of conversation.

Social Graph 99

Social Graph Skills Flickr Data 99

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

Influencer 145

Influencer Trends Marketing Guidelines 145

The Realtime Report

OCTOBER 26, 2012

The Space Shuttle Discovery lifts off from Kennedy Space Center in 2011. Businesses have always understood that word-of-mouth marketing is one of the most powerful ways to shape opinions and drive awareness, preference and sales. “Influencer marketing” is simply the new, fancy way to describe word-of-mouth.

Influencer 185

Influencer Marketing Upcoming Analysis 185

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? If you’re new to Internet marketing and you’re not sure what an IM package might consist of, relax. Strategic Internet marketing takes time. Therefore, it’s important to know your market.

Small Business 150

Small Business Strategy Case Study Press Release 150

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. 5) Organic Content Analysis Tools like SEMRush, Moz, Ahrefs, or Screaming Frog. 5) Organic Content Analysis Tools like SEMRush, Moz, Ahrefs, or Screaming Frog.

Blogger 266

Blogger Company Social Media Curata 266

Dave Fleet

SEPTEMBER 28, 2012

As reported by Marketing Pilgrim : Paid search matters most for new customers. Nearly three years ago, I obsessed over another Forrester report on the social media marketing ecosystem , which the pros and cons of paid, owned and earned media. Social media, says the report, drives less than 1% of online sales. Here’s my take: 1.

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

Bill Hartzer

MAY 13, 2011

(NASDAQ: SCOR) , a leader in measuring the digital world, has recently released its monthly comScore qSearch analysis of the U.S. Google Sites led the explicit core search market in April with 65.4 explicit core search market in April with 65.4 percent market share, followed by Yahoo! search marketplace. Sites with 15.9

comScore 101

comScore Engineering Yahoo Microsoft 101

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram marketing strategies, LinkedIn has been silently growing their user base to more than 500 million users.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Kikolani

OCTOBER 15, 2012

One of the best ways to interest readers in your blog is by using video, and specifically video marketing. Why will video and video marketing make a difference to your blog? Distilled has created a thorough video marketing guide that will help you rock video marketing whether you’re a video veteran or a newbie.

Video 119

Video Marketing Embedding Engineering 119

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Viper Chill

JUNE 27, 2013

To make this more accurate (and to make it easier on myself) I’ve sourced all of the information used in my analysis below directly from BuySellAds. For my analysis I gathered the following statistics: Impressions : Different ad units have different impression counts. Domain Age: January 2011. Impressions: 2,820,000.

Analysis 84

Analysis Advertising Sites Automotive 84

Buzz Marketing for Technology

OCTOBER 26, 2011

There is not a day that goes by in the life of a marketer that doesn’t have a headline that reads, “marketers struggle to find the ROI of social.” It is as if marketers are chasing down a unicorn that exists only in their imaginations. Yet, there is an answer.

Data 194

Data Social Media ROI Survey 194

Small Business Mavericks

MAY 8, 2011

One of the things that you’ll hear often among professional Internet marketers and SEOs is that you should blog every day. For everything you do in your business, there is a cost-benefit analysis. However often you blog, you should have a blog that markets your business well. » Do You HAVE To Blog Every Day?

Small Business 170

Small Business Case Study Press Release Adwords 170

Waxing UnLyrical

MARCH 19, 2013

I recently received a notification from another influencer marketing tool seeking to engage me by flattering my ego, which will inevitably re-stir the frenzy of excited tweets, criticism , and everything in between. What kinds of analysis or data do you use to integrate community cool while holding the deluge of codswallop at bay?

Communities 239

Communities Case Study Patterns Study 239

Waxing UnLyrical

DECEMBER 20, 2011

Without the input of communicators and marketers far and wide I fear Christmas may be doomed. Christmas Communication Plan 2011. Our analysis also revealed that in 2010 the movie “Inception” staring Leonardo DiCaprio surpassed jarrers’ enthusiasm for Christmas. Research and Analysis. Need/Opportunity.

Analysis 165

Analysis Overview Flickr iPhone 165

Mindjumpers

FEBRUARY 2, 2011

She holds a BA in Marketing and Management Communication from Aarhus School of Business – Aarhus University and plans to continue with her studies in the fall 2011. Loa supports the copywriters with target group and culture research and analysis. Loa Tejmers Research and Analyst Assistant.

Nielsen 231

Nielsen Project Study Engineering 231

Waxing UnLyrical

AUGUST 17, 2015

Last week’s roundup featured a great post by co-founder of Market Motive and Google digital evangelist Avinash Kaushik. See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! Q&A with Google’s Avinash Kaushik: Marketing without shouting. Digital Marketing & Analytics: Five Deadly Myths De-mythified!

Consultant 100

Consultant Analytics Flickr Metrics 100

Bill Hartzer

MAY 17, 2011

comScore has released the results from a study of the search engine market in Latin America. billion queries in March 2011. According to comScore, “Analysis of the top search destinations in Latin America revealed that Google Sites captured the majority of the search market in Latin America with 90.5 More than 16.7

comScore 130

comScore Google StumbleUpon Microsoft 130

Net-Savvy Executive

APRIL 15, 2014

Today''s announcement that Twitter is buying Gnip raises big questions about the market for social media data. Twitter has bought other companies in the social media analysis space— BackType (2011), Bluefin Labs (2013), Trendrr (2013)—but Gnip is a bigger deal. Get the latest industry news at Social Media Analysis.

Trendrr 81

Trendrr Data Twitter Analysis 81

Hootsuite

OCTOBER 27, 2020

Marketers may be missing out on some of today’s biggest digital opportunities. You’ll find the complete October Statshot report in the SlideShare embed below ( click here if that’s not working for you), but read on below for my in-depth analysis of this quarter’s key stories. A clear ‘age gap’ defines digital use in the workplace.

Report 145

Report Social Media Yahoo Analysis 145

Viper Chill

NOVEMBER 12, 2013

My aim is to personally help him become one of the top marketers online, almost superhuman if you like, and give you the knowledge to do the same. Vladimir had a number of questions pertaining to keyword research and competition analysis, so that’s what I’m going to talk about today. Three Tools Which Still Bring the Power.

Research 82

Research Analysis Wikipedia Case Study 82

Direct Marketing Observations

DECEMBER 3, 2010

4) A ridiculously long Directory of Social Media Monitoring and Analysis Tools. Gaming the System: How Marketers Rig the Social Media Machine. 15) One of my favorite posts on Facebook marketing came from my amigo Tamar Weinberg in May- How to Use Facebook for Business and Marketing. The Old Spice Voicemail Generator.

Sites 235

Sites Social Media Tools Storify 235

Akamai Marketing

OCTOBER 21, 2011

from Word of Mouth, PR and advertising models and most importantly, we can approach measuring social media in the same exact way we measure other marketing programs – by tying them to business goals and using Key Performance Indicators (KPI’s). But I DO believe we can borrow established methodology (why reinvent ALL the wheels?)

Social Media 166

Social Media Klout ROI Vimeo 166

Waxing UnLyrical

DECEMBER 13, 2011

The final #measurePR chat of 2011 will take place on Tuesday, Dec. Jen Zingsheim is Vice President of Products and Services for CustomScoop , driving product development plans to better meet the needs of public relations and marketing professionals. 20, from 12-1 ET. Don’t miss it!

Communities 169

Communities Klout Trends Analytics 169

Convince & Convert

AUGUST 4, 2015

But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast! Jay Today (a Content Marketing Awards finalist for best short-form video series). Listen to the show on iTunes or Stitcher ). Content Pros.

Social Media 60

Social Media Marketing Badge Hosting 60

Idaconcpts

DECEMBER 16, 2010

Small wonder, it turns out, that projections forecast internet advertising will outstrip print advertising for the first time ever in 2011. Borrell Associates is “forecasting a moderate increase in overall ad spending for 2011, but continued strong growth for online advertising, including mobile.”.

Survey 132

Survey Technorati StumbleUpon Digg 132

Akamai Marketing

FEBRUARY 8, 2011

There is even a feature to add additional pages, great for blog-specific campaigns and funnel analysis and comparing it to Engagement Events. Share and Enjoy: Tags: analytics , engagement 2 Comments Melanie Baker Posted February 8, 2011 at 2:59 PM Hi Tara, Thanks for the overview. What do you use to track post engagement?

Postrank 134

Postrank Analytics Tools Klout 134

Webbiquity SMM

JANUARY 24, 2011

Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 208

Tools Social Media Lithium Sysomos 208

Net-Savvy Executive

NOVEMBER 3, 2011

Today, I'm sharing the database that I've been using to track them: Companies in Social Media Analysis. A description of the company and its social media analysis products and services, provided by the company itself. A description of the company and its social media analysis products and services, provided by the company itself.

Directory 89

Directory Analysis Widget Journal 89

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM. Perspective is so important in determining true influence, and there is no platform on that market today that can even partially account for the differences in strategic location and context to make influence mapping something to bank on.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Pam Moore

JANUARY 25, 2016

What started out as a “test of the podcast waters” transformed into an amazing media and revenue channel for our agency, Marketing Nutz. Understanding where you fit in the market and the unique value your brand offers. Supporting Resources: Audience Analysis Worksheet. Aligning your passion with your why. SoundCloud.

Social Networking 106

Social Networking ROI Analysis Brands 106