Unmetric
MAY 31, 2019
Nesamani is a character played by Tamil actor and comedian Vadivelu in the 2001 film Friends. An innocent reply from the OP (original poster) praying for Nesamani exploded into a social media meme, with users and brands alike pitching in and praying for Nesamani. Yesterday, brands had a plum opportunity. Who is Nesamani?
Writtent Blog
NOVEMBER 12, 2013
While there’s been no official word that Google AuthorRank will be rolled out, it’s clear that Google is perfectly prepared to start using an individual’s expertise to determine content rankings. It’s a measure that allows every web user to vote on the quality of content, and it’s remarkably difficult for companies to game.
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Convince & Convert
MAY 22, 2013
We learned that their patterns and behaviors are opposed to anything that has come before them and that they basically ignore messages from brands, unless those brands have earned admittance to their infinite touch points. It is simply in their DNA to listen to their trusted network, rather than controlled messages from brands.
Waxing UnLyrical
MAY 15, 2018
As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. The most popular trends recognized by the survey for the next 12 months included storytelling at 79%, content marketing (71%) and thought leadership (67%). Guest Post by Scott Kaminski. Or are we?
Direct Marketing Observations
FEBRUARY 9, 2010
Big media brands dominated the Web. Newsroom employment would peak in 2001 as newsstand sales of the top 100 magazines approached 30 million. Meanwhile, US newsroom employment fell to a 25-year low and magazine newsstand sales dropped 63% from of their 2001 peaks. In January, 2000, few people had heard of Google.
Convince & Convert
JULY 23, 2015
Developed between 1998 and 1999 by Shigetaka Kurita , emojis were first added to smartphones in 2001 and quickly rose in popularity due to their ability to communicate items and emotions in a simple, cartoon-like visual. What better way to celebrate World Emoji Day than with a set of emojis customized to your brand? Hungry for more?
Convince & Convert
NOVEMBER 14, 2011
Launched in 2001, Lingo24 has clients in over sixty countries, and translated over forty million words in the last year. Western Europe – most similar to North America, in that content which is either useful (e.g. Localize your content. You need to take into account: Is this content relevant to the target audience?
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