Social Media Strategies Summit
FEBRUARY 1, 2024
Start by gathering the following top-level information and social media metrics : Which social networks are they on? What key features or information do they highlight in their TikTok bio? What key features or information do they highlight in their X bio? How large is their following? What is their engagement rate?
Bill Hartzer
MARCH 4, 2010
Dilenschneider gives veterans and neophytes in the industry the information they need to succeed in THE AMA HANDBOOK OF PUBLIC RELATIONS (AMACOM; February 28, 2010; $35.00 Public relations icon Robert L. Hardcover). “Those who get the hang of it will not only survive, but contribute to the common good, as well as their own good.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Buzz Marketing for Technology
JUNE 27, 2008
Informal Learning in 10 minutes. Very interesting, personally the "art" and "science" of learning (and informal learning) is probably the most interesting thing. I am a chess player and i find that the process of informal-learning is perhaps more important then the normal examatic / 1-2-3 method. Site: Home.
Keyhole.co
JUNE 7, 2023
When we think of a B2B branding toolkit, the first thought to pop up in our minds is a handbook that contains the brand’s preferred tone of voice, colors, typography, imagery, vision, values, and messaging pillars. Imagine if you’re a B2B digital marketing agency, and you try to advertise your services in two different ways.
Diva Marketing Blog
MAY 31, 2010
When most people begin to explore social media they usually start from the perception that social media is another marketing channel. What exactly is a marketing channel? The Product Marketing Handbook by Rick Chapman offers a simpler explanation. For many marketers that translates to a creating a "campaign."
Waxing UnLyrical
FEBRUARY 25, 2013
It’s important to have a consistent global approach but respect needs of local markets which run at different speeds. Share This is billed as “the social media handbook for PR,” and it is very well-written (Richard sent me a copy). And to make sure that the pr measurement provided is future looking and can drive strategy.
Convince & Convert
DECEMBER 18, 2013
Using a technique called cookie-mapping, ad partners anonymously transfer a segment of users to Twitter (no personally identifiable information is exchanged). That means that digital marketers now have a number of powerful new options to consider when forming their budgets. These are just three examples. Ben is based in NYC.
Expert insights. Personalized for you.
184 
Let's personalize your content