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How to create a culture of recognition on your team 

Sprout Social

From content creation, community management, customer service, strategy development, copywriting, data analysis and more, the daily to-dos of SMMs can feel overwhelming. Social teams are vital for a business’ bottom line growth, but their work can often go unrecognized and unsupported. Learn how your team likes to be recognized.

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Roundtable: How to Develop a Strategic Approach to Elevating Executives’ Social Media Presence

Ignite Social Media

In the roundtable discussion embedded below, I was joined by Lisa Braziel, Drew Sykes and Taylor Glymph as we delved into key strategies to help your executive team build an authentic and effective personal brand. Some important foundational questions to ask include: How many executives are on your team? What is different?

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Introducing Our New Roadmap: Buffer Suggestions

Buffer Social

Our community is eager to help us improve, and it’s an absolute blessing. We’ve experimented with different processes for incorporating user feedback and ideas into our product and keeping our community informed of real-time updates, but it can be challenging to do that well. A fun, cross-functional crew!

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A marketer’s guide to natural language processing (NLP)

Sprout Social

Machine learning (ML) NLP is used to train machine learning algorithms to predict entity labels based on features like word embeddings, part-of-speech tags and contextual information. These insights were also used to coach conversations across the social support team for stronger customer service.

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Inside Sabai Design’s Sustainability Approach to Building a Business

Buffer Social

Featuring insights from Buffer’s Small Business, Big Lessons podcast episode seven , and the accompanying unpublished interview, Phantila shared how Sabai got started, what she and her team do to embed sustainability into every business practice, and how she builds trust with the Sabai community.

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5 tips from the man behind #Sprinklegate

Sprout Social

Disclaimer: embedded posts in this article contain explicit language. You should identify which shared enemies—or experiences—you have with your community. During the Sprinklegate crisis , no one ever accused Myers of seeming like he was coached by a PR team. His rawness continues to endear the Get Baked community.

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How we designed a logo system for Sprout Social’s Business Resource Groups

Sprout Social

These icons remind us to put our values into practice and showcase who we are as a team. In 2020, we applied this same concept to an important initiative at Sprout, our Business Resource Groups (BRGs), which are employee-led groups for traditionally underrepresented communities to come together at Sprout. If so, why?

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