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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Web Tracking Opt-out Meta now allows users to prevent Instagram from tracking their web activity, bolstering privacy controls. Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions.

News 71
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Metaverse dangers: How to protect brands from the dark side

Sprout Social

There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

Brands 118
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2012 in Recap: The Year of Visual Social Media

Mindjumpers

Brands quickly picked up on the importance of visual communication and started building Instagram communities. While online videos aren’t a new phenomenon, in 2012 we saw brands really harnessing the power of this type of content to showcase brand image and community understanding. A picture is worth a thousand words….

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7 Skill Sets for Nurturing Open Community

Convince & Convert

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

Skills 124
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15 Things Smart, Social Savvy Business Marketers Never do on Facebook

Pam Moore

Facebook presents tremendous opportunity to nurture relationships, establish and grow community, increase brand awareness and even your business bottom line. Here are 15 things that smart, social savvy business marketers never do on Facebook. . Make sure to check your game feeds and notifications privacy settings.

Facebook 113
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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

As social media continues to evolve and users continue to experiment with different apps and websites, marketers will need to have a clear understanding of where their social media resources are going and what platforms are generating the greatest return on investment. 2 Growth of private communities and tight-knit tribes.

Trends 182
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Facebook Reactions – Three Months On

Mindjumpers

Value for Marketers. There has also been some negative press on Reactions recently, privacy-wise, which seems to be a yearly routine for Facebook now. This year’s privacy concern involves the Belgian police warning consumers that Facebook is curating data through Reactions on how to advertise to them.

Facebook 162