Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

Resources 196

Resources Communities Social Media Technorati 196

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Communities 100

Communities Tips Metrics Community building 100

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. By Peter Caputa. They’re a leader in their field and they have a good number of recruiters working for them.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Sprout Social

OCTOBER 5, 2021

As your brand embraces corporate responsibility, here’s what marketers need to know about building trust with conscious consumers. The keys to building trust in your communication are consistency and transparency. Posting a Tweet that gives a vague indication that your company is committed to “doing the work” isn’t going to cut it.

Brands 110

Brands Marketing Apparel Issues 110

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. Fortunately, we have social media communities to inspire us. Access to these social media communities is free.

Communities 170

Communities Marketing MySpace Yahoo 170

Buffer Social

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. I’ll typically work extremely hard at a company for some time and then want more for myself.

Newsletter 83

Newsletter Reddit Sentiment Startup 83

Hootsuite

DECEMBER 12, 2023

Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. But how do you know if your content is enhancing what people think about your company?

Social Media 111

Social Media Strategy HootSuite Sentiment 111

The Marketing Blog

MARCH 8, 2010

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. anyways, great job Daksh.

Study 180

Study Company Web 2.0 Twitter 180

Keyhole.co

DECEMBER 26, 2023

Most cola and energy drink companies began with a product-forward attitude. Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. Instagram: 19.1

Social Media 52

Social Media Strategy Sports Meme 52

Buzz Marketing for Technology

AUGUST 18, 2010

So I ran across some interesting stats last week when I picked up a tweet from Jeff Bullas on the 15 essential social media facts and figures for B2B Marketing. I guess we head back to the core of what we do as B2B Marketers and take these lessons learned in Social Media back with us and see if we can innovate. Share this on Reddit.

B2B 246

B2B Social Media Marketing StumbleUpon 246

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178

Socialmedia.biz

JANUARY 14, 2020

Like every other industry, video gaming has had a reasonable percentage of both exceptional and disastrous marketing campaigns. In this post, we’re going to go over a few extraordinary examples of marketing tactics that were used to promote games that you’ve probably heard of and played. Anyway, let’s get started!

Examples 78

Examples Social Media Marketing Upcoming 78

Hootsuite

JUNE 28, 2023

Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Source: The Globe and Mail 5.

HootSuite 120

HootSuite URL Analytics Forums 120

Buzz Marketing for Technology

JUNE 9, 2010

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. Which is what the CEO and the market wants from you anyway!). But in many cases, 20% of a B2B company’s’ customers are responsible for 80% of the revenue.

B2B 206

B2B Marketing Loyalty StumbleUpon 206

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. From the user interface to marketing materials, everything should mirror the new identity.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Sprout Social

FEBRUARY 1, 2024

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? Without a deep understanding of their audience, even the most seasoned marketers, at times, find themselves in a cycle of guesswork and reactive strategies. Here’s how.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. But with so many social media platforms out there, how can your company make such a big decision? However, you wouldn’t believe how many times the question we proposed above is asked to marketers. YouTube.

Social Media 130

Social Media Brands Reddit Platform 130

Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Nearly all participants — 93 percent — believe all companies should have a presence in social media. Share this on Reddit. Related posts: B2B Marketing Content: Lure or Lasso?

B2B 206

B2B Engagement Marketing Sentiment 206

Sprout Social

NOVEMBER 19, 2020

It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space. The results will be not only more successful utilization of the Sprout platform, but more compelling community conversations and engagements across your social channels.

Reddit 104

Reddit Hubspot API Reputation 104

Waxing UnLyrical

MAY 13, 2019

Continuous customer feedback is the bedrock of innovation because companies that listen innovate. Identify Relevant Groups, Communities. Groups and communities enhance the feeling of community , which is core to social media. People form social media groups and communities to discuss matters they care about.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Keyhole.co

JANUARY 24, 2024

Wendy’s has always been on-point with its marketing strategies. However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. million LinkedIn: 170K (‘The Wendy’s Company) TikTok: 1.7 million Reddit: 18K Discord: 36K This success did not happen overnight.

Engagement 52

Engagement Social Media Strategy Meme 52

Buzz Marketing for Technology

JUNE 15, 2010

Certainly internally in your organization you need to be an extrovert if you want to organize a Tribe or movement in your company to take on social media. The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers.

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

Buzz Marketing for Technology

MARCH 4, 2010

Facebook made its initial announcement of Project Titan to the market on February 5th and was candidly thought to be a Google Gmail killer. Facebook should be your social media hub of everything you have from company news, announcing events, offer tutorials, highlight videos, conduct polls and create community around discussions.

System 219

System B2B Facebook Marketing 219

Keyhole.co

MARCH 26, 2024

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. With solid market research , LEGO is never short of entertaining and culturally relevant content for its social media accounts. DC movies and LEGO?

Construction 52

Construction Social Media Strategy Collaboration 52

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. It helps with market differentiation A unique brand experience separates you from the competition. review websites (TrustPilot, G2), forums (Reddit), sales emails and other business-critical channels.

Brands 113

Brands Sentiment How To Analysis 113

Keyhole.co

MARCH 2, 2023

Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network. Social media has also changed the way products and services are marketed. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

MARCH 8, 2019

Consider the sheer popularity of sites such as YouTube, Reddit and Quora. And while you may not think of these platforms as social sites, bear in mind that they do represent active communities with profiles, comment sections and opportunities to engage with businesses. Reddit is somewhat of an enigma for businesses.

Reddit 99

Reddit Tumblr YouTube Review 99

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet. When your social media account is verified, it serves as immediate credibility. User-Generated Content.

Social Media 98

Social Media UGC Reddit YouTube 98

Buffer Social

OCTOBER 31, 2022

Reddit may come to mind as it is essentially several vertical networks (subreddits) in one horizontal network. In this article, we’ll go through what vertical networks are and the opportunities for businesses to adopt them in their marketing strategy. What are vertical networks?

Social Networking 83

Social Networking Film GPS Communities 83

Sprout Social

MARCH 27, 2019

Should you be using Quora for marketing? More than 300 million monthly users are scouring Quora at any given time and now marketers have a variety of ways to reach them. However, just like any social marketing campaign, you’re going to need a strategy. Here’s your guide on how to use Quora for marketing.

How To 102

How To Marketing Notification Case Study 102

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Using social media enables your company to reach a huge number of potential customers.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Sprout Social

AUGUST 22, 2023

This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights. This provides crucial insight into your brand health, market trends and competitor performance, enabling you to grow your business strategically with data-driven insights.

Analytics 84

Analytics Conversation Brands Sentiment 84

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. But where are marketers to go for reliable insights ? 13 social media experts share their biggest piece of marketing advice. Let’s dive in!

Social Media 110

Social Media Marketing Curata Influencer 110