Oktopost

MARCH 10, 2022

Why Measure Social ROI. How to Measure ROI in Social Media. How to Calculate Social Media (Formula). Why Measure Social ROI. I believe in the power of brand, I know that familiarity and consistency breeds trust, and I don’t buy into the notion of awareness being of lower strategic importance than demand as an objective.

ROI 174

ROI B2B Social Media Brands 174

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. The rapid spread of new smartphones and tablets is driving exponential growth in the number of social media users. This has opened up new possibilities for brands looking to harness the power of social media advertising.

B2B 217

B2B Brands LinkedIn Influencer 217

Sherrilynne Starkie

FEBRUARY 18, 2020

Three out of four people now check the news at least weekly and almost half will share news media content via their own social networks. Companies and brands that had previously dropped PR to focus just on content marketing are once again waking up to the incredible power of positive media coverage. Here’s the problem.

Fashion 409

Fashion News Report Review 409

Hootsuite

FEBRUARY 3, 2022

Have you ever messaged a company on Facebook, only to wait so long for a response that by the time they get back to you, you forgot you contacted them in the first place? For brands trying to stand out in a crowded online marketplace, this is not a good look. What is a Facebook bot (a.k.a Facebook Messenger chatbot)?

Facebook 145

Facebook HootSuite Retail Conversation 145

Sherrilynne Starkie

JANUARY 2, 2018

Adding a social media consultant to your team will fix this. A smart social media strategy focuses on hard goals like sales leads, staff recruitment and retention, brand awareness and more. Click To Tweet A social media consultant will devise an effective strategy and provide a workable delivery framework.

Consultant 309

Consultant Social Media Curata Sysomos 309

Webbiquity SMM

MAY 9, 2023

With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Alignment with Business Objectives: Social media marketing goals should align with your overall business objectives. Image credit: Twitter Here’s how Sprout Social is doing it.

Social Media 267

Social Media Tips Marketing HootSuite 267

Sprout Social

APRIL 25, 2024

Social media marketing templates streamline the process of creating new content or resources, helping you make the most of your time. Social media strategy templates A documented social media strategy sets the foundation for more consistent messaging, branding and reach over time. Download the template 3.

Template 52

Template Templates Social Media RFP 52

Hootsuite

JUNE 28, 2023

Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. What Are Facebook Ads?

B2B 118

B2B Facebook How To Campaign 118

The Realtime Report

JANUARY 10, 2013

A new report by social customer service software provider Conversocial looks at how social channels are being used to connect with customers, and particularly the rapid growth of customer service on social media. According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.”

Social Media 188

Social Media Brands Twitter Retail 188

Oktopost

SEPTEMBER 4, 2020

When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? Facebook vs LinkedIn by the numbers. Not so much.

B2B 150

B2B LinkedIn Facebook Statistics 150

Webbiquity SMM

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. That in turn meant there was less third-party software development for Apple boxes. Facebook long ago lost its cool factor.

Apple 215

Apple Plaxo Microsoft Vimeo 215

The Realtime Report

MARCH 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure. Any social media updates that we missed?

News 164

News Social Media Facebook LinkedIn 164

Ignite Social Media

OCTOBER 24, 2022

AgoraPulse is a social media marketing software with multiple different features aimed to help social media managers stay on top of their day-to-day workflow. They claim to be voted the top social media management solution due to their features, ease of use, and overall cost value. What’s AgoraPulse Anyway.

Review 78

Review Social Media Management Price Collaboration 78

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Simple: Facebook Live is a fantastic way to increase social media engagement.

Video 145

Video Facebook Notification API 145

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. By now, we’ve all heard of Social Media. Separate Departments.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Ignite Social Media

OCTOBER 24, 2022

AgoraPulse is a social media marketing software with multiple different features aimed to help social media managers stay on top of their day-to-day workflow. They claim to be voted the top social media management solution due to their features, ease of use, and overall cost value. What’s AgoraPulse Anyway.

Review 70

Review Social Media Management Price Collaboration 70

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” social ratio. Image credit: CMI.

B2B 154

B2B Research Twitter Marketing 154

The Realtime Report

AUGUST 6, 2012

Brand advocates — people who share content that results in a new person engaging with a campaign – generate an average of 14 earned media impressions each, according to research released today by Wildfire, the social media marketing software company recently acquired by Google.

Research 194

Research Engagement Strategy Facebook 194

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

BeingOptimist

FEBRUARY 17, 2023

There is no doubt that to be successful on social networks. Some people resort to exaggerated or false headlines, but there are better ways to grow on the networks for ethical and effective reasons. Have the necessary software to carry out the designs. You can upload images from your computer or your Facebook profile.

Review 75

Review Template Templates Posterous 75

Mindjumpers

DECEMBER 11, 2012

Currently, he is working on education software for international schools in Asia. . As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. They mainly access the Internet through their mobile phone, either a local branded phone or a low-end Android smartphone. Web-based social networks.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Hootsuite

AUGUST 19, 2019

14 tips for growing your brand on YouTube. Set up a brand account. To use YouTube professionally, you’ll want a brand account. Brand accounts include features you can’t use with personal accounts. Add a channel icon that represents your brand, like a logo. What tools or editing software do they use?

YouTube 111

YouTube Tips Brands HootSuite 111

BeingOptimist

MAY 17, 2023

Targeted marketing increases the visibility, credibility, and quality of leads for a brand. Additionally, strategies enable businesses to use social media, content marketing, SEO, and email marketing to increase sales and revenue. The use of lead capture software is advantageous.

Strategy 75

Strategy Software Campaign Conversation 75

Webbiquity SMM

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. If you are a global brand catering to consumers in different timezones, you may want to increase this frequency further in order to address to these various geographies.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Pam Moore

JULY 9, 2018

Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise. Tips to humanize your brand and better connect with your customers.

Content 163

Content Training Marketing Industry 163

Webbiquity SMM

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? Facebook is launching three competitors on its own. That’s cute.

B2B 306

B2B Influencer Platform SMS 306

Sprout Social

MAY 15, 2020

You know what’s unique about your brand, but in a crowded social landscape, it’s a constant challenge to find the right messaging that rises above the noise. Unfortunately, finding the time to distill social data is also an ongoing challenge for marketers. Engagements received on brand content. Posts sent per day.

Industry 123

Industry Real Estate Social Media Sports 123

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. But though 88% of event professionals are active on Facebook, only 60% of planners also use Twitter. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate.

Team 160

Team Marketing B2B Eventful 160

Hootsuite

MAY 20, 2020

One common phishing scam involves fake coupons for big-name brands like Costco, Starbucks, and Bath & Body Works. This is especially popular on Facebook. We're sorry for any confusion as we’re in no way affiliated with the social account or giveaways mentioned. adults use Facebook. Source: LinkedIn.

Social Media 144

Social Media Tools Tips Policies 144

Sherrilynne Starkie

JANUARY 30, 2016

People have a lot of trouble discerning between online native advertising and editorial content, according to a recent survey by Contently, the content marketing software company. The survey findings are important to brands and marketers who increasingly employ paid content strategies to increase engagement with target audiences.

Survey 150

Survey Advertising Study Software 150

Sprout Social

JUNE 30, 2021

While feeds are carefully curated, social media stories tend to be more spontaneous. For brands, this can mean showcasing smartphone-captured behind-the-scenes footage, company announcements and more. Facebook and Facebook Messenger followed not long after that. Facebook Stories. Instagram Stories.

Social Media 137

Social Media Platform Instagram Feed 137

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

SocMed Sean

JULY 9, 2018

Keeping track of tasks means keeping up with demands from your brand, client and the industry itself. Find the best time to analyze press releases from Facebook, Instagram, Twitter, Google+ and other networks. Software and automation are more than bots. Offline initiatives can bring online effects for a brand.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Sprout Social

MARCH 30, 2021

And with the right tool, you can wield that power for the good of your brand. Sprout Social’s Listening solution lets you create highly customized Topics that surface conversations that matter most to your brand and answers to your burning questions. What bugs are popping up in our software products? In 2020, 96.5

Questions 124

Questions Data Focus Group Analysis 124

Janet Fouts

JANUARY 27, 2011

It used to be this would return a list of scholarly papers, some nasty pictures of you at a bachelor party, a random smattering of form posts about cupcakes or software and possibly your connections on some social networks. A potential employer can use a variety of tools to see how well you manage your personal brand online.

Klout 138

Klout Brands Social Media Postrank 138

Almost Savvy

OCTOBER 6, 2009

Chances are that you’re one of the over 300 million people who have set-up a virtual home on Facebook because it is a great place to keep up with family and friends, as well as connecting with businesses and groups of interest. How are you using, or do you expect to use, the new “mentions&# feature on Facebook?

Screencast 229

Screencast Facebook Lijit LinkedIn 229