Buzz Marketing for Technology

DECEMBER 22, 2009

My social media team has grown from 7 people at the start to now over 75 people as part of a “virtual cross discipline team” that meets weekly about social activity. And I often wonder how will I push the barriers of that team out – to be more like 15,000 people acting socially in a coordinated, passionate way about our brand.

Social Media 243

Social Media StumbleUpon Digg Reddit 243

Idaconcpts

AUGUST 26, 2010

It also uses the same underlying Browse My Stuff technology , which enables publishers, PR agencies, corporations and other enterprises to efficiently SEO-friendly build branded content aggregation hubs. My Creative Team Thinking. idaconcpts is one of the featured sites through Social Media Informer. Buzz Marketing for Technology.

Social Media 132

Social Media Aggregator Technorati B2B 132

Webbiquity SMM

FEBRUARY 28, 2011

Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz. Share this on LinkedIn. Share this on Mixx. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

List 155

List Twitter Brands Microsoft 155

Buzz Marketing for Technology

AUGUST 11, 2010

Although fundamentally different in nature – the targeting and efficiency of Facebook Ads will make it irresistible to marketers over the long term plus the increase in brand awareness and purchase intent doesn’t hurt either. We hope you agree! Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us.

Advertising 228

Advertising Facebook Adwords B2B 228

Kikolani

JANUARY 3, 2013

This is because consumers trust friends more than they trust brands or paid ads or even celebrity brand ambassadors. A logo behind a brand or people you know? This gives them an extra incentive and motivation for participants to compete for your giveaway – while at the same time increasing your brand exposure.

Tools 151

Tools Digg Nielsen Klout 151

Buzz Marketing for Technology

JANUARY 21, 2010

5 Tricks to B2B Marketing Socially Whenever I ask members of sales team from around the. Tags: Advertising Branding Buzz Marketing Content Marketing Inbound Marketing Interactive Marketing Lead Generation Lead Nurturing Social Media Strategy. 4 Tell Good Stories. 4 Make them Sticky. 4 Package them to be Shareable. Tweet This!

Social Media 250

Social Media Marketing B2B StumbleUpon 250

Buzz Marketing for Technology

MARCH 2, 2010

And the payoff for such engagement is evident in the 53 percent who already say they have developed a stronger connection to a brand through social media encounters. Hopefully this will give you some insights into how my team creates and measures engagement at Avaya. Creating Engagement. Tweet This! Share this on Facebook.

B2B 206

B2B Engagement Marketing Sentiment 206

The Marketing Blog

FEBRUARY 14, 2008

11 am India’s Buzziest Media Brand Jump to Comments Times of India has been given the ‘Buzzy 10 Award’ for catering to the consumer in a complete 360 degree way. Regards, Team (ninthCAFE) Reply Leave a Reply Click here to cancel reply. Home About In the Media Cab Drivers as Word-of-Mouth Marketers?

Web 2.0 100

Web 2.0 Brands Startup FeedBurner 100

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. To me this is the most fertile area on which to prove ROI.

B2B 206

B2B Social Media Radian6 Tweetdeck 206

Buzz Marketing for Technology

JANUARY 28, 2010

My social media team deals directly with them and they rarely talk about other firms in our space. They are “advocates&# of the Avaya brand. An Advocate is an individual we know perhaps via social media that tweets about Avaya or retweets about news coming from Avaya. Tweet This! Share this on Facebook. Share this on Linkedin.

Influencer 194

Influencer B2B Marketing Wikipedia 194

Adam Sherk

OCTOBER 6, 2010

Since I’ve been comparing major news sites in variety of areas ( Facebook and Twitter impact; YouTube and new Digg activity; site speed and domain authority , among others) I thought I’d look at overall social media engagement too. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Sites 176

Sites News Postrank Engagement 176

Buzz Marketing for Technology

FEBRUARY 16, 2010

Sure anyone can take out an ad in a major publication but his point is more about the sustained effort over time to create a brand using advertising hasn’t worked for years and is just too expensive and too inefficient to build a brand. I think B2B marketers really need to think and act more like a media house themselves.

B2B 187

B2B Content Marketing StumbleUpon 187

Adam Sherk

DECEMBER 22, 2009

Getting a clear understanding of how your target audiences locate and interact with your content and engage with your brand will give you actionable data to use next year and beyond. What types of stories gained traction (or were buried) on social news sites like Digg and Reddit? What types of stories got the most retweets?

Trends 167

Trends How To Digg Press Release 167

Buzz Marketing for Technology

MARCH 18, 2010

But for true 360-degree brand tracking, you may require a vendor that also integrates offline sources such as the traditional press. For multi national brands you may also want to evaluate each technology based on support for multiple languages. How much time and money can the team commit to the listening platform? Tweet This!

B2B 225

B2B Platform Social Media Marketing 225

Webbiquity SMM

DECEMBER 28, 2010

If a company has a quality Twitter following, its Twitter account is likely to appear in the top five results in branded searches. Social Media: while social media adoption is rapidly increasing, these efforts aren’t always coordinated with SEO or appreciated in terms of search benefits. Share this on Bebo. Share this on del.icio.us.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Webbiquity SMM

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Andy Beal and his team have built a nice tool that’s garnered favorable reviews from TechCrunch and other prominent tech sites. Until fairly recently, keeping track of your organization’s online presence was relatively easy.

SM2 202

SM2 Vocus Alterian Radian6 202

Adam Sherk

APRIL 26, 2010

The Huffington Post The Huffington Post has added a “Hot on Facebook” module to its home page and in a sidebar on posts: I like this and think it will do a good job of encouraging user clicks, similar to the Digg widget that has worked well on news sites. Seeing that stories have been liked thousands of times certainly caught my interest.

News 149

News Module Widget Facebook 149

Buzz Marketing for Technology

DECEMBER 7, 2009

Pure Service companies will work with virtual teams to source and deliver work from far flung parts of the world. Finance teams will be getting tweets on billing and finance issues directly from the socialsphere rather than from the marketing guy. Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a.

Web 2.0 124

Web 2.0 Social Capital StumbleUpon Digg 124

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133

Brands Message Boards Travel Forums 133

The Marketing Blog

AUGUST 12, 2010

47 pm Facebook and India Jump to Comments Our team recently made a visual presentation which talks about ‘Facebook’ and its penetration in India. Home About In the Media My Contribution at PaulWriter.com Building a People Centric Organization August 12, 2010.1:47 We would be glad to help.

Alltop 127

Alltop Web 2.0 Facebook Startup 127

Adam Sherk

AUGUST 24, 2010

News brands seem to fare better with the embedded video listings, although I also came across several examples (not pictured above) in which YouTube got both results. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

News 113

News List Google Embedding 113

Adam Sherk

FEBRUARY 17, 2010

Does Google Want Brands in Your Social Circle? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Sites 118

Sites News Google Facebook 118

Adam Sherk

FEBRUARY 25, 2010

When users click a retweet button, they expect to see something along the lines of: RT @[brand] [headline] [URL] That exact format does not need to be followed, but you want to minimize the work that users need to do before sending out the tweet. What Horrible Things Did Time Magazine Do in 1964?

Syndication 117

Syndication URL Press Release SEO 117

Adam Sherk

JULY 22, 2009

It’s not just that users expect a branded experience on a dedicated domain. It’s that there are so many SEO and audience development initiatives, including social media marketing, that simply work better when a site exists on its own unique, branded domain. Best of luck to both GQ.com and DETAILS.com.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Digg 113

Digg Communities MySpace YouTube 113

Adam Sherk

AUGUST 7, 2009

Brand Ambassador / Personality – a person or persona that officially represents the company on Twitter. Fortune 100 Need to Get More Creative with Twitter Real-time Search Optimization for News Sites News Sites on the New Digg: Who is Active, Who is Gaining Followers? Related posts: News Sites on Twitter: Who is Making the Most Impact?

Sites 105

Sites News Strategy Twitter 105

Buzz Marketing for Technology

DECEMBER 7, 2009

Pure Service companies will work with virtual teams to source and deliver work from far flung parts of the world. Finance teams will be getting tweets on billing and finance issues directly from the socialsphere rather than from the marketing guy. Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a.

Web 2.0 100

Web 2.0 Social Capital StumbleUpon Digg 100

Firebelly

DECEMBER 14, 2009

Video features search and social media marketing professionals Greg Jarbo and his team made this video at SES Chicago, which stars a who's who on the search marketing and social media marketing scene. The questions were simple: were you naughty or nice? And what are you expecting Google to bring you for the holidays. View an alternate.

Video 100

Video Paid Search SMS Syndication 100

Adam Sherk

SEPTEMBER 10, 2010

In my book, Everything I Know about Marketing I Learned from Google , I share 20 “Googley Lessons” that marketers can learn from the world’s most ubiquitous brand to better engage customers and prospects. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 121

News Press Release Survey SEO 121

Adam Sherk

APRIL 13, 2010

Home pages will rank well for branded searches regardless of site speed, so it is at the content level that the scores matter more. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Article Source Page Speed Score (article) 1 Yahoo!

Sites 161

Sites News Yahoo Journal 161

The Marketing Blog

JULY 10, 2010

Rewind a little bit and coming back from the days when we had quit our jobs to do something different, something has changed and that something is LIFE Happy Team Here is one word which still looks the same but appears very different. The key elements of our core team who will take the ‘BRAND’ to a new level !!

Startup 191

Startup Web 2.0 FeedBurner Consultant 191

Social Media Marketing

OCTOBER 21, 2010

Many marketers still prefer the stability and perceived brand control this gives them - even though we all know that you brand is what your customers say it is. They can be written by a team or by an executive. In addition, the shorter form platforms (Facebook, Twitter, StumbleUpon, Digg, etc.)

Aggregator 166

Aggregator Disqus StumbleUpon Digg 166

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

It becomes a collective effort – Crowdsourcing also makes people feel like this is a team effort that not just one person is the most important piece to the puzzle. Facebook Page is a great way to use it for building brands, calling people to action, and/or build ideas. As they saying goes, competition breeds excellence.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Adam Sherk

AUGUST 16, 2010

UPDATE: I contacted Dennis Yu , who gave me this information: Facebook requires that brands get approval in advance and spend at least $10k, which is what JVC did. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. And if anyone has any additional information, please let me know.

RFI 156

RFI Guidelines Facebook Press Release 156

Adam Sherk

SEPTEMBER 3, 2009

PageRank is a lesser factor in Google News, used “delicately” since the linking structure of a brand new article is going to be different from an article published years or months ago. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 158

News Google Tips Press Release 158

Adam Sherk

OCTOBER 29, 2009

Related posts: Does Google Want Brands in Your Social Circle? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Google 109

Google Google Reader Press Release Survey 109

Bill Hartzer

JANUARY 28, 2010

The MashedIn team overcame significant technological obstructions to make the application. Related posts: Luxury Car Brands Not Taking Full Advantage of Social Media Porsche had the highest community rating in the Community Index. Each connection you uncover offers more context for the visitor. Subscribe to the comments for this post?

Applications 115

Applications Social Media Widget Technorati 115