Twitter Launches 'Twitter Next' Strategy Team to Help Brands Maximize their Tweet Campaigns

Social Media Today

Twitter has launched a new marketing strategy arm which will partner with brands to help them maximize their tweet campaigns

Team 131

Pros and Cons of your Social Media Team Structure

Ignite Social Media

One of the best things about working at an agency is the variety of brands we get to work with on a daily basis. With different clients comes different social media team structures that we work with. Here we’ll look at two social media team structures and the pros and cons of each.

Team 121

Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. Brand monitoring is vital, enabling marketers, PR professionals, customer service leaders and others to respond rapidly to comments or issues.

Team 205

Leading a Growing Brand: 3 Strategies for Integrating Regional Communications Teams

Meltwater

Integrating regional communications teams into your marketing and comms organization presents both an opportunity and a challenge. The opportunity is the chance to more fully support brand initiatives in new… Read More >>>.

Team 104

How to Build Your Personal Brand to Inspire, Connect and Grow Your Business in 2018

Pam Moore

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? It's natural for us to want to do business with people and brands we trust and who make us feel good.

Brands 161

5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! One point we drove home during the webinar is that resource allocations for social media teams are constantly changing. Is your social media team empathetic and skilled in listening?

Skills 162

How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. Your brand is what you say, do and think.

Brands 170

How MLB teams and their brand partnerships fared on social during the 2018 season

Unmetric

The Major League Baseball teams went all out this season to engage their fans with their social media presence. Teams also partnered with sponsors to publish branded content on social in an effort to bolster their bottom lines and make social media a revenue-generating channel.

Team 83

The Most Popular NFL Teams On Facebook

Firebelly

As I was noticing posts from the NFL about pre-season games, I began wondering who the most popular teams were on social media. Facebook is a no-brainer for any brand and the NFL isn’t any different. It’s the most wonderful time of the year!

Team 188

How the Chatbooks Team Easily Manages All Its Followers’ Comments

agora pulse

Chatbooks knew from the get-go that social was important and that they wanted to their brand to be immediately accessible on every platform they were on. “We The Chatbooks team tried out a number of social media management tools.

Team 165

Power of Fun: Ignite Brand Awareness and Grow Your Business with the FUN Factor

Pam Moore

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? It's not just the big media outlets or big brands that are the media today. It didn't take a rocket brand scientist to create.

Brands 137

Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? Becoming a human brand isn't going to happen overnight. Need us to help train your team?

How to Convert Employees into Brand Ambassadors on LinkedIn

Webbiquity SMM

However, most enlightened executives now realize LinkedIn is a powerful tool to transform their already-engaged employees into company brand ambassadors. Converting your employees into company brand ambassadors. Ensure that your company’s LinkedIn profile is optimized and on-brand.

Can Social Media Management Work with a Remote Team?

agora pulse

The following post is written by Rachel Go at Hubstaff — a company that really makes social media management work as a remote team. Social media is an online realm in itself, so it makes sense that a completely virtual team can manage a brand’s social media presence.

Team 124

Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Takeaways.

Team 119

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Humanizing your brand enables you to build a relationship built on trust, authority and human connection that can be felt in the heart. Ensure your audience and potential customer remembers your brand when it comes time to make a purchase decision? Brand Humanization in a Nutshell.

Data 171

Meet Team Sprout: Arlo, Lead UI Designer

Sprout Social

This is the question that stood out to me when I first spoke to Arlo Guthrie, Lead User Interface (UI) Designer, for Meet Team Sprout. Now, as the Lead UI Designer at Sprout, I get to focus on one really great product as part of a team that thinks every day. Team Sprout

Team 114

Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Takeaways.

Team 106

Why You Should Create a Social Media Approval Process for Your Team

agora pulse

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Need a hand getting your team members on board with an approval workflow?

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

Social Profit Factor is a robust social media, branding, content and digital marketing training academy that provides small business owners, entrepreneurs and marketing leaders the compass and map to master social media for business success.

How to Manage Multiple Instagram Accounts With a Team

Later

Maybe you’re a social media manager with lots of clients, or you’re working with a team to manage Instagram accounts for various businesses. The post How to Manage Multiple Instagram Accounts With a Team appeared first on Later Blog.

Team 110

5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.”

Brands 171

5 Questions to Ask your Web Development Team on the First Date

Harp Interactive

Categories: Branding , Inbound Lead Generation , Website Development Tags: branding , lead generation , responsive design , SEO , web design , web development , website development Building a website is no stroll through the park; it requires extensive planning and coordination.

Team 234

Three NHL Teams to Follow on Social Media

Ignite Social Media

While the NHL doesn’t have the massive audience of the NFL , hockey fans are a dedicated bunch and love following their favorite team(s) on social media. …both in this game and in professional football teams. Want to help your brand have a championship caliber season?

Team 118

Influencer Marketing: 10 Mistakes Brands Make and How to Fix Them

Pam Moore

Influence marketing is helping brands big and small ignite their online and offline communities, increase brand awareness and nurture powerful relationships when done right. Every brand touch is an impression of your brand. Brand Humanization in a Nutshell (episode 5).

How Executive Teams Can Improve PR

Convince & Convert

The CEO and key lieutenants should work directly with the head of PR to set quantifiable goals and specific strategies on PR responsibilities, such as reputation management, crisis management, media relations, brand support, employee communications, and other PR activities.

Team 139

How to Determine Your Social Media Team’s Structure

Ignite Social Media

Building a social media team is no easy task. This team is usually a subset under the digital or communications department at a company. According to an infographic by Go-Gulf , the majority of social teams are fewer than four people. Social Media Goals & Team Structure.

Team 117

Brand Storytelling 101: 6 Must Have Content Elements

Pam Moore

Do you have a brand story that you share with people who come in contact with your brand? A story that serves as the connective tissue and foundation representing the who, what and why your brand exists on this planet today? What is your brand story?

Brands 170

Ready, Set, Activate Your Digital Audience to Fall in LOVE with your Brand

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. Need help taking your brand to the next level?

23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

How do you build a brand that is a sweet orange in an online social world of bitter apples? How do the brands that leave lasting imprints in your head do it? Why do you consistently buy one brand over another? There is a reason that the brands, jingles are stuck in your head.

Brands 140

Inside Look: How Two Teams Share a Social Media Inbox

Buffer Social

Yet some brands find a way to answer 100% of requests. We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Pick a team to triage at least twice per day. Goal-setting for social media teams.

Team 71

Top Flavored Water Brands on Social Media

Ignite Social Media

It’s pretty much become the new “thing” as people across the world declare their favorite brands, tweet pictures and even buy bathing suits to show their support. From La Croix and hint to Bubly, here are a few of the top flavored water brands on social media.

Brands 138

How to Create Your B2B Dream Team

Convince & Convert

You need to build the best team you can, or risk it all by having mediocre talent reflect poorly on your brand. For B2B brands such as design or ad agencies, executive recruiting firms, law firms, or consultancies, company culture is a very important aspect of building a great team.

Team 94

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. It is becoming a requirement , not an option to develop your personal brand. You don't build your personal brand in minutes or hours.

Brands 164

Power of Fun: Ignite Brand Awareness and Grow Your Business with the FUN Factor

Pam Moore

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? It's not just the big media outlets or big brands that are the media today. It didn't take a rocket brand scientist to create.

How These 5 Brands Are Acing Storytelling on Social Media

agora pulse

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling.

Brands 167

Meet Team Sprout: Jordan, Product Education Specialist

Sprout Social

In this edition of Meet Team Sprout , I talked to Jordan about what her role means for Sprout, her career path and the advice she gives to every new employee. It’s been incredible to see the entire team grow. Product education is an important resource for our team and for our customers.

Team 84

Is Personal Branding Required for Business? How to Ignite the YOU Factor – Free Webinar

Pam Moore

Do you need to worry about your personal brand as a working professional? Or is a personal brand only for those “online gurus” trying to get rich and famous? The truth is this… You have a brand regardless if you plan it or not. Your brand is made of perceptions.

Brands 168

Meet Team Sprout: Arnita, Senior Product Manager

Sprout Social

As social media evolves, Team Sprout is constantly working to enhance our platform and build new features to help organizations streamline their social media management. Sprout’s Product Team leads the charge by working with our partner networks and teams across the organization.

Team 83

Five questions your marketing team should be asking about location-based technology

Visually SM

Now consider the gray area your marketing team will want to explore in the future. In this post are five questions every team should ask as they think about opportunities with location-based marketing.

Team 210