ProBlogger

JUNE 3, 2013

Today I spent a couple of hours doing my monthly deep dive into Google Analytics. So here’s a little exercise for you to do today. It will require you to have an analytics program (I recommend Google Analytics ) – if you don’t yet have one, installing one is your exercise for the day.

Exercises 49

Exercises Analytics Content Travel 49

Buffer Social

MARCH 30, 2023

Question: I’ve been noticing that many of the TikToks and Reels I watch are part of an ongoing social media series. An easy way to generate more content revolving around these very ideas is by creating a social media series. What exactly is a social media series? How can I start one myself?

Instagram 88

Instagram Social Media Film Hashtag 88

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Proactive Report

JUNE 4, 2018

You keep hearing that it’s vital to learn how to use data and analytics, but the very thought gives you a headache. But until now you’ve never had access to data about the actual people using your website or following you on social media. Need help with data and analytics? 3 minute read. Identifying Your Audience.

Analytics 51

Analytics Data Exercises Newsletter 51

Mindjumpers

AUGUST 29, 2011

Tweet An important part of your social media strategy is to start and manage your community. Community building is an important exercise since this makes your target customers stick to the brand and makes them come back to see the latest happenings on your brand. The Role of Social Media in Lead Generation [presentation].

Communities 183

Communities Social Media Community building How To 183

Social Media Strategies Summit

SEPTEMBER 14, 2021

Social media strategy is complex. After all, everyone wants to be relatable and engaging on social media. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. First off, let’s dispel any notions that brand voice is a one-and-done exercise.

Brands 288

Brands Meme Research Social Media 288

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand. In 280 characters or less.)

Social Media Management 82

Social Media Management Process Social Media Applications 82

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond.

Reputation 106

Reputation System Brands Knowledge Base 106

Buffer Social

APRIL 26, 2017

How big is your social media budget? That’s why a hypothetical situation like — what would you do with $100 to spend on social media marketing ? — can be an extremely valuable exercise. — can be an extremely valuable exercise. Giveaway: New Social Media Strategy Class + 2 Months of Skillshare Premium.

Social Media 111

Social Media Class Marketing Social Media Management 111

Laurel Papworth

JULY 23, 2018

AUGUST 27TH-29TH 2018 SOCIAL MEDIA WORKSHOP, SYDNEY Australia. Are you looking for an intensive social media strategy and campaign course in Sydney Australia with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? please go to the social media Sydney course page.

Training 40

Training Social Media Press Release Exercises 40

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation.

Analytics 83

Analytics Social Media HootSuite Metrics 83

Justin Levy

OCTOBER 12, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Determining Social Media ROI Written on October 12, 2009 by Justin Levy in business , business strategy , ims09 , inbound marketing , marketing , marketing strategy , roi , social media , social media strategy , video 19 Comments - Leave a comment!

ROI 140

ROI Social Media Analysis Discount 140

Unmetric

MAY 28, 2016

Before Real Madrid and Atletico Madrid battle it out on the field, I thought it would be fun to see which team would win the cup on social media. I added both teams’ social media accounts on Facebook, Twitter and Instagram onto my Unmetric platform and soon I had access to their posts as well as the corresponding engagement stats.

Social Media 60

Social Media Exercises Team Metrics 60

Unmetric

MAY 31, 2018

There seems to be no limit to their sass, as they continue winning on social media. In what has been hailed as a potential social-media game-changer , Wendy’s social media snark became the talk of the town and also lead to its meteoric rise in 2017. Wendy’s Social Media Campaigns.

Social Media 103

Social Media Comparison Campaign Instagram 103

Jason Yormark

DECEMBER 28, 2009

I’m not saying that there aren’t any very knowledgeable people on the subject, but this has gotten so out of hand, that it’s hurting the credibility of those that can actually provide real value with social media consulting and marketing services. Social Media is not a new concept.

Social Media 197

Social Media Radian6 Small Business RSS 197

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools? Track branded hashtags and related keywords.

Reputation 131

Reputation Tools Brands How To 131

Hootsuite

NOVEMBER 9, 2020

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. TikTok is an entirely different social network, with unique trends, features, and behaviours. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Get the template now!

Strategy 145

Strategy How To Marketing Template 145

Sprout Social

MARCH 7, 2024

This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape. A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening.

Analysis 94

Analysis Report Examples Tools 94

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Creating the map is a great internal exercise.

Examples 104

Examples Template Templates How To 104

Keyhole.co

DECEMBER 7, 2022

These details will help you understand where your brand stands on social media and the measures you need to take to improve your performance. You can set your performance benchmarks by doing a social media competitor analysis. This exercise aims to identify which of your competitors is active on the platform.

Analysis 52

Analysis Twitter How To Comparison 52

Laurel Papworth

FEBRUARY 11, 2015

Shares SOCIAL MEDIA COURSE: How to do a social media strategy online course with homework and writing content calendars, setting goals, target audience and key influencers. For the students of my new Social Media Strategy course here’s a little competition for you around Engagement, conversation diary/calendars etc.

Course 40

Course Social Media Strategy Exercises 40

Convince & Convert

NOVEMBER 25, 2014

Set up well-defined goals from the beginning and show the analytics of how your efforts are working to impact the KPIs that CEOs care about. CEOs: If your marketing team can’t provide clear analytics based on goals that drive your business, you need to find someone who can. What about social media? Does it really pay off?

Questions 164

Questions Marketing Training Buy 164

Ari Herzog

NOVEMBER 10, 2014

Work closely with marketing staff to develop strong and effective advocacy messages, create stories, and generate content for blogs, social media, and our website. Team player with a sense of humor and ability to exercise good judgment in a changing environment. Proficient using Microsoft Office, Open Office, and Google Docs.

Net Neutrality 192

Net Neutrality NGO Policies Collaboration 192

Sprout Social

NOVEMBER 4, 2016

The first step for working on any social media channel is learning everything you can about your audience. If you have an established physical or online store, pull analytics to learn more about your current customers. Use Any of Our Sprout’s Analytics Tools to Learn More About Who Interacts With Your Posts.

Communities 98

Communities Instagram Analytics Exercises 98

The Realtime Report

JUNE 24, 2014

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase. Usage of health and fitness apps has grown exponentially since 2013.

Apple 180

Apple Statistics Mobile Social Networking 180

Keyhole.co

DECEMBER 9, 2022

Social media marketing is extremely crucial to create a sustaining brand image in people’s minds to stay in the competition. Currently, TikTok is one of the most talked about social media platforms out there. TikTok competitor analysis is the process of evaluating your competitor’s activities on social media.

How To 52

How To Analysis Comparison Metrics 52

Hootsuite

MARCH 23, 2023

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. List social media goals for your next campaign. Brainstorm social media post ideas. Drafting email replies.

Tools 135

Tools HootSuite Price Template 135

SocMed Sean

AUGUST 23, 2019

Taking Analytical Approach To Driving Traffic To Your eCourse The first step is to take the emotion out of your plan. They see ads for eCourses, hear about them from friends or family, see them in emails and maybe even on social media sites like Facebook or Pinterest. How will you convince them to give it a try?

Course 178

Course SEO Engineering URL 178

Ignite Social Media

JANUARY 10, 2018

When we got a little more granular, we were able to isolate specific themes in people’s resolutions on social. Conversation surrounding exercise and improving health overall dominated the majority of resolutions, while specific goals to lose weight weren’t as prevalent. Check out our Social Media Roundup !

Conversation 90

Conversation Trends Sample Samples 90

Convince & Convert

AUGUST 24, 2012

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. The RSS feed is: [link].

Social Media 115

Social Media API Training Class 115

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. With a YouTube channel for business, you have access to an Analytics tab. Look up your favourite brands and do the same exercise. Add social media links to your banner.

YouTube 145

YouTube HootSuite Marketing Video 145

Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. The answer is LinkedIn, the B2B social media platform of choice. LinkedInFluencers are a unique subset of social media influencers. Gary Vaynerchuk.

Influencer 88

Influencer LinkedIn B2B Industry 88

Webbiquity SMM

SEPTEMBER 16, 2013

The post contends that counting Twitter followers is “a completely pointless exercise…Up to half of all Twitter accounts are inactive, while many are just spambots. And as with “likes,” if competitors are getting significantly more social mentions than your brand, you need to investigate why.

Metrics 195

Metrics Marketing Class ROI 195

ProBlogger

JUNE 4, 2013

Yesterday, I shared a practical exercise for diving deeper into your blog’s analytics to discover how you can use the last month of blog action to plan for the future. In fact, this simple exercise led to a series of events that generated: 3 million unique visitors. Blog Promotion Social Media Writing Content'

Social Media 55

Social Media StumbleUpon Sample Samples 55

Waxing UnLyrical

JUNE 13, 2016

The future of digital and social media in government comms. The Measurement Life: An Interview with Jim Macnamara.

Education 100

Education Exercises Consultant Banking 100

Talkwalker SM

APRIL 26, 2016

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. These trending headlines were uncovered when conducting a social listening exercise to assess what’s driving media coverage and online chatter relating to organ donation.

UGC 60

UGC Sentiment Exercises Issues 60