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Hiring A Social Media Manager? Ask Them These Questions.

agora pulse

… even for brands smaller than say, United Airlines or Pepsi. In your social media manager interview questions, be sure to include something about Instagram advertising. If the candidate asks, it’s fine for them to blur out information about that company.). Want more social media manager interview questions?

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Why Trend-Hopping Can Lead to Brand Failure on Social

Convince & Convert

Ultimately what it boils down to is the question of value. Asking questions like: “Who is this brand for?” They honed in on their USP of creating & working differently as a Gen Z company. The sweet spot between being a Gen Z-run company and the throes of big corporations allowed them to be trendsetters on TikTok.

Trends 146
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How a Volcano Created a World-Class Social Media Program for KLM Airlines

Convince & Convert

Karlijn manages social media at KLM (Royal Dutch Airlines), which is no small task, as KLM gets about 60,000 mentions per week on social media. KLM had a social media presence as most companies did at the time, but they were getting flooded with questions on Twitter and Facebook about travel plans. So they took the plunge.

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Use of Social Media to Inspiration for All Businesses

Mindjumpers

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. However, when running a smaller company, it is of course not as comprehensive.

Airlines 232
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Five Ways to Boost Your Brand Value Using Social Amplification

Webbiquity SMM

For example, Southwest Airlines rebranded themselves by implementing a yellow, red, and blue tri-color scheme. Here’s a snapshot from their website that showcases their new color scheme: Images via Southwest Airlines. When running paid campaigns, ask yourself questions such as: Whom do you want to target ?

Brands 159
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Why Trend-Hopping Can Lead to Brand Failure on Social

Convince & Convert

Ultimately what it boils down to is the question of value. Asking questions like: “Who is this brand for?” They honed in on their USP of creating & working differently as a Gen Z company. The sweet spot between being a Gen Z-run company and the throes of big corporations allowed them to be trendsetters on TikTok.

Trends 78
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Why brands need a social media monitoring strategy

Sprout Social

It’s an immediately reactive strategy and pertains to all kinds of talk about your brand: reviews, product questions and even service repair complaints. 47% of consumers reach out to brands on social because they have a product or service question. Have you ever Tweeted at a company and received radio silence? Jordan [link].